MG Marketing » ardath albee http://mg-mk.com/en Online Marketing Agency Wed, 08 Apr 2026 12:00:29 +0000 http://wordpress.org/?v=2.9.1 en hourly 1 Storytelling, Positioning & Personas for More Effective B2B Content Marketing http://mg-mk.com/en/storytelling-positioning-personas-for-more-effective-b2b-content-marketing/ http://mg-mk.com/en/storytelling-positioning-personas-for-more-effective-b2b-content-marketing/#comments Mon, 17 Sep 2012 13:50:16 +0000 admin http://mg-mk.com/en/storytelling-positioning-personas-for-more-effective-b2b-content-marketing/ Free B2B buyer persona development tool Just as every B2B company stakes a claim to a market position, each of them has a story to share. The challenge is in figuring out how to share that story in a way that aligns with the needs and priorities of prospects and customers

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Storytelling, Positioning & Personas for More Effective B2B Content Marketing

]]> http://mg-mk.com/en/storytelling-positioning-personas-for-more-effective-b2b-content-marketing/feed/ 0 Secrets of Content Marketing World: Agent Ardath Albee, Marketing Interactions http://mg-mk.com/en/secrets-of-content-marketing-world-agent-ardath-albee-marketing-interactions/ http://mg-mk.com/en/secrets-of-content-marketing-world-agent-ardath-albee-marketing-interactions/#comments Wed, 29 Aug 2012 18:33:34 +0000 admin http://mg-mk.com/en/secrets-of-content-marketing-world-agent-ardath-albee-marketing-interactions/ There is no substitute for experience in the field when it comes to covert content marketing operations. Rest assured, your competitors are employing their best to achieve a content marketing advantage and for that reason it’s essential that we tap the experience of assets that have “been there, done that” to gain our own upper hand.

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Secrets of Content Marketing World: Agent Ardath Albee, Marketing Interactions

]]> http://mg-mk.com/en/secrets-of-content-marketing-world-agent-ardath-albee-marketing-interactions/feed/ 0 Build a Better Buyer Experience with Marketing Content #cmworld http://mg-mk.com/en/build-a-better-buyer-experience-with-marketing-content-cmworld/ http://mg-mk.com/en/build-a-better-buyer-experience-with-marketing-content-cmworld/#comments Fri, 09 Sep 2011 12:00:15 +0000 admin http://mg-mk.com/en/build-a-better-buyer-experience-with-marketing-content-cmworld/ One of the sessions I was most looking forward to at Content Marketing World was one given by Ardath Albee @ardath421 CEO of Marketing Interactions ( blog ) and Author of eMarketing Strategies for the Complex Sale. It’s one thing to create a content marketing strategy, it’s another thing to execute it in a way that works out the way you planned.

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Build a Better Buyer Experience with Marketing Content #cmworld

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