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	<title>MG Marketing &#187; bid management</title>
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		<title>AdWords Bid Management And Account Structure Mistakes To Avoid</title>
		<link>http://mg-mk.com/en/adwords-bid-management-and-account-structure-mistakes-to-avoid/</link>
		<comments>http://mg-mk.com/en/adwords-bid-management-and-account-structure-mistakes-to-avoid/#comments</comments>
		<pubDate>Thu, 26 Dec 2013 15:00:29 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[SEO]]></category>
		<category><![CDATA[adwords]]></category>
		<category><![CDATA[bid management]]></category>
		<category><![CDATA[broad match]]></category>
		<category><![CDATA[channel: sem]]></category>
		<category><![CDATA[google: adwords]]></category>
		<category><![CDATA[paid search column]]></category>

		<guid isPermaLink="false">http://mg-mk.com/en/adwords-bid-management-and-account-structure-mistakes-to-avoid/</guid>
		<description><![CDATA[On my one-year anniversary of working as an AdWords practitioner instead of a Googler, Brad Geddes interviewed me about Quality Score for his WebmasterRadio.fm show, Marketing Nirvana. He asked for my thoughts on AdWords now that I&#8217;m a user rather than someone building it, and I thought that... Please visit Search Engine Land for the full article. ]]></description>
			<content:encoded><![CDATA[<p>On my one-year anniversary of working as an AdWords practitioner instead of a Googler, Brad Geddes interviewed me about Quality Score for his WebmasterRadio.fm show, Marketing Nirvana. He asked for my thoughts on AdWords now that I&#8217;m a user rather than someone building it, and I thought that&#8230; Please visit Search Engine Land for the full article. </p>
<p>Continued here:<br />
<a target="_blank" href="http://feeds.searchengineland.com/~r/searchengineland/~3/84f7Q1dWFJU/adwords-bid-management-and-account-structure-mistakes-to-avoid-180516" title="AdWords Bid Management And Account Structure Mistakes To Avoid">AdWords Bid Management And Account Structure Mistakes To Avoid</a></p>
]]></content:encoded>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Case Study: Quadrupling A Small Account’s Conversions In Just 90 Days</title>
		<link>http://mg-mk.com/en/case-study-quadrupling-a-small-account%e2%80%99s-conversions-in-just-90-days/</link>
		<comments>http://mg-mk.com/en/case-study-quadrupling-a-small-account%e2%80%99s-conversions-in-just-90-days/#comments</comments>
		<pubDate>Mon, 31 Dec 2012 16:24:38 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[SEO]]></category>
		<category><![CDATA[bid management]]></category>
		<category><![CDATA[budget]]></category>
		<category><![CDATA[conversion rates]]></category>
		<category><![CDATA[cpa]]></category>
		<category><![CDATA[cpa bidding]]></category>
		<category><![CDATA[ctr]]></category>
		<category><![CDATA[google: adwords]]></category>
		<category><![CDATA[optimized campaign]]></category>
		<category><![CDATA[paid search]]></category>
		<category><![CDATA[testing]]></category>

		<guid isPermaLink="false">http://mg-mk.com/en/case-study-quadrupling-a-small-account%e2%80%99s-conversions-in-just-90-days/</guid>
		<description><![CDATA[CPA Bidding in Google AdWords allows you to set a CPA bid, and then Google will do all the bidding for you. When it works, its fantastic, as you don’t have to spend all day trying to set bids inside the account. ]]></description>
			<content:encoded><![CDATA[<p>CPA Bidding in Google AdWords allows you to set a CPA bid, and then Google will do all the bidding for you. When it works, its fantastic, as you don’t have to spend all day trying to set bids inside the account. </p>
<p>More here:<br />
<a target="_blank" href="http://feeds.searchengineland.com/~r/searchengineland/~3/YNvDm7of-Ng/case-study-quadrupling-a-small-accounts-conversions-in-just-90-days-142606" title="Case Study: Quadrupling A Small Account’s Conversions In Just 90 Days">Case Study: Quadrupling A Small Account’s Conversions In Just 90 Days</a></p>
]]></content:encoded>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>7 Secrets For Dealing With Quality Score</title>
		<link>http://mg-mk.com/en/7-secrets-for-dealing-with-quality-score/</link>
		<comments>http://mg-mk.com/en/7-secrets-for-dealing-with-quality-score/#comments</comments>
		<pubDate>Mon, 24 Dec 2012 16:44:48 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[SEO]]></category>
		<category><![CDATA[bid management]]></category>
		<category><![CDATA[display urls]]></category>
		<category><![CDATA[google: adwords]]></category>
		<category><![CDATA[google: analytics]]></category>
		<category><![CDATA[how to: ppc]]></category>
		<category><![CDATA[how to: sem]]></category>
		<category><![CDATA[paid search]]></category>
		<category><![CDATA[ppc campaigns]]></category>
		<category><![CDATA[quality score]]></category>

		<guid isPermaLink="false">http://mg-mk.com/en/7-secrets-for-dealing-with-quality-score/</guid>
		<description><![CDATA[I’m back to writing my own controversial thoughts this month; although, if you didn’t check out the interview I did last month with Andrew Goodman and Matt van Wagner, you should, those are smart guys. ]]></description>
			<content:encoded><![CDATA[<p>I’m back to writing my own controversial thoughts this month; although, if you didn’t check out the interview I did last month with Andrew Goodman and Matt van Wagner, you should, those are smart guys. </p>
<p>View post:<br />
<a target="_blank" href="http://feeds.searchengineland.com/~r/searchengineland/~3/xFkhk4CfGO0/7-secrets-for-dealing-with-quality-score-142224" title="7 Secrets For Dealing With Quality Score">7 Secrets For Dealing With Quality Score</a></p>
]]></content:encoded>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Use the AdWords Dashboard</title>
		<link>http://mg-mk.com/en/use-the-adwords%c2%a0dashboard/</link>
		<comments>http://mg-mk.com/en/use-the-adwords%c2%a0dashboard/#comments</comments>
		<pubDate>Mon, 28 Mar 2011 14:00:06 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[SEO]]></category>
		<category><![CDATA[bid management]]></category>
		<category><![CDATA[dashboard]]></category>
		<category><![CDATA[google: adwords]]></category>
		<category><![CDATA[ppc]]></category>
		<category><![CDATA[ppc bid management]]></category>
		<category><![CDATA[reporting]]></category>

		<guid isPermaLink="false">http://mg-mk.com/en/use-the-adwords%c2%a0dashboard/</guid>
		<description><![CDATA[ This post is focused around outlining some of the free tools and features that Google AdWords offers but people often don&#8217;t make full use of because they forget or don&#8217;t know they are available. In the past many AdWords campaigns were monitored from within Bid Management platforms or from within Google Analytics but the new AdWords home tab is seeking to change all that]]></description>
			<content:encoded><![CDATA[<p> This post is focused around outlining some of the free tools and features that Google AdWords offers but people often don&#8217;t make full use of because they forget or don&#8217;t know they are available. In the past many AdWords campaigns were monitored from within Bid Management platforms or from within Google Analytics but the new AdWords home tab is seeking to change all that</p>
<p><img src="http://mg-mk.com/en/wp-content/uploads/8ab29d17dcersion.png-150x119.png" /></p>
<p>Read more:<br />
<a target="_blank" href="http://feedproxy.google.com/~r/SearchEngineJournal/~3/G5_eDMFeucw/" title="Use the AdWords Dashboard">Use the AdWords Dashboard</a></p>
]]></content:encoded>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Google AdWords Automated Simplicity</title>
		<link>http://mg-mk.com/en/google-adwords-automated%c2%a0simplicity/</link>
		<comments>http://mg-mk.com/en/google-adwords-automated%c2%a0simplicity/#comments</comments>
		<pubDate>Thu, 03 Mar 2011 13:43:06 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[SEO]]></category>
		<category><![CDATA[adwords management]]></category>
		<category><![CDATA[automated rules]]></category>
		<category><![CDATA[bid management]]></category>
		<category><![CDATA[google: adwords]]></category>
		<category><![CDATA[ppc]]></category>
		<category><![CDATA[ppc bid management]]></category>

		<guid isPermaLink="false">http://mg-mk.com/en/google-adwords-automated%c2%a0simplicity/</guid>
		<description><![CDATA[ It has been long rumoured that Google was working its own bid management platform. It now appears that it is slowly being added to Adwords accounts as part of a bigger roll out]]></description>
			<content:encoded><![CDATA[<p> It has been long rumoured that Google was working its own bid management platform. It now appears that it is slowly being added to Adwords accounts as part of a bigger roll out</p>
<p><img src="http://mg-mk.com/en/wp-content/uploads/49042b39b5e-rule.png-150x95.png" /></p>
<p>See original here:<br />
<a target="_blank" href="http://feedproxy.google.com/~r/SearchEngineJournal/~3/tAAgV1Ra7nY/" title="Google AdWords Automated Simplicity">Google AdWords Automated Simplicity</a></p>
]]></content:encoded>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Google Adwords Cost</title>
		<link>http://mg-mk.com/en/google-adwords%c2%a0cost/</link>
		<comments>http://mg-mk.com/en/google-adwords%c2%a0cost/#comments</comments>
		<pubDate>Mon, 22 Nov 2010 13:30:17 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[SEO]]></category>
		<category><![CDATA[auto bidding]]></category>
		<category><![CDATA[bid management]]></category>
		<category><![CDATA[conversions]]></category>
		<category><![CDATA[google auction model]]></category>
		<category><![CDATA[google: adwords]]></category>
		<category><![CDATA[ppc]]></category>

		<guid isPermaLink="false">http://mg-mk.com/en/google-adwords%c2%a0cost/</guid>
		<description><![CDATA[ I hope this article encourages people to look at testing different AdWords strategies as it is important to trial new methodologies using parts of your campaign to ensure you clients stay ahead of the competition. The first point is I personally feel any method you read such as over bidding on keywords to kill off competitors profitability is unethical and based on my research not great for your campaign ROI]]></description>
			<content:encoded><![CDATA[<p> I hope this article encourages people to look at testing different AdWords strategies as it is important to trial new methodologies using parts of your campaign to ensure you clients stay ahead of the competition. The first point is I personally feel any method you read such as over bidding on keywords to kill off competitors profitability is unethical and based on my research not great for your campaign ROI</p>
<p><img src="http://mg-mk.com/en/wp-content/uploads/dcfff9128bclicks.png-150x100.png" /></p>
<p>Read more:<br />
<a target="_blank" href="http://feedproxy.google.com/~r/SearchEngineJournal/~3/fIZykZe4vW4/" title="Google Adwords Cost">Google Adwords Cost</a></p>
]]></content:encoded>
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		<slash:comments>0</slash:comments>
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