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	<title>MG Marketing &#187; creative optimization</title>
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		<title>What’s The Next Big Metric For Creative Optimization?</title>
		<link>http://mg-mk.com/en/what%e2%80%99s-the-next-big-metric-for-creative-optimization/</link>
		<comments>http://mg-mk.com/en/what%e2%80%99s-the-next-big-metric-for-creative-optimization/#comments</comments>
		<pubDate>Thu, 01 Nov 2012 17:35:30 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[SEO]]></category>
		<category><![CDATA[ad text optimization]]></category>
		<category><![CDATA[ad text testing]]></category>
		<category><![CDATA[creative optimization]]></category>
		<category><![CDATA[creative testing]]></category>
		<category><![CDATA[enterprise sem]]></category>
		<category><![CDATA[quality score]]></category>

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		<description><![CDATA[As keyword lists expand, they often outgrow the groups that were initially created to contain them. For example, a group that started out with a single keyword, [running shoes], could expand over time to contain [running shoes], [womens running shoes], [jogging shoes] and [black running shoes],... Please visit Search Engine Land for the full article. ]]></description>
			<content:encoded><![CDATA[<p>As keyword lists expand, they often outgrow the groups that were initially created to contain them. For example, a group that started out with a single keyword, [running shoes], could expand over time to contain [running shoes], [womens running shoes], [jogging shoes] and [black running shoes],&#8230; Please visit Search Engine Land for the full article. </p>
<p>View post:<br />
<a target="_blank" href="http://feeds.searchengineland.com/~r/searchengineland/~3/DEH635y8VUw/the-next-big-metric-for-creative-optimization-138046" title="What’s The Next Big Metric For Creative Optimization?">What’s The Next Big Metric For Creative Optimization?</a></p>
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		<title>Creative Testing For The Advanced Search Marketer, Part 3</title>
		<link>http://mg-mk.com/en/creative-testing-for-the-advanced-search-marketer-part-3/</link>
		<comments>http://mg-mk.com/en/creative-testing-for-the-advanced-search-marketer-part-3/#comments</comments>
		<pubDate>Thu, 02 Aug 2012 13:22:15 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[SEO]]></category>
		<category><![CDATA[ad text optimization]]></category>
		<category><![CDATA[ad text testing]]></category>
		<category><![CDATA[creative optimization]]></category>
		<category><![CDATA[creative testing]]></category>
		<category><![CDATA[enterprise sem]]></category>

		<guid isPermaLink="false">http://mg-mk.com/en/creative-testing-for-the-advanced-search-marketer-part-3/</guid>
		<description><![CDATA[For paid search programs, big and small, creative optimization remains one of the single most impactful strategies for increasing traffic, lowering costs and acquiring more revenue. Continuously generating, analyzing and iterating on new creative delivers incremental improvements in... Please visit Search Engine Land for the full article]]></description>
			<content:encoded><![CDATA[<p>For paid search programs, big and small, creative optimization remains one of the single most impactful strategies for increasing traffic, lowering costs and acquiring more revenue. Continuously generating, analyzing and iterating on new creative delivers incremental improvements in&#8230; Please visit Search Engine Land for the full article</p>
<p>Read the rest here:<br />
<a target="_blank" href="http://feeds.searchengineland.com/~r/searchengineland/~3/O5Cay3j7DAg/creative-testing-for-the-advanced-search-marketer-part-3-128974" title="Creative Testing For The Advanced Search Marketer, Part 3">Creative Testing For The Advanced Search Marketer, Part 3</a></p>
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