MG Marketing » customer acquisition http://mg-mk.com/en Online Marketing Agency Fri, 03 Apr 2026 13:02:31 +0000 http://wordpress.org/?v=2.9.1 en hourly 1 The Single Metric Every SEM Acquisition Marketer Should Be Tracking http://mg-mk.com/en/the-single-metric-every-sem-acquisition-marketer-should-be-tracking/ http://mg-mk.com/en/the-single-metric-every-sem-acquisition-marketer-should-be-tracking/#comments Wed, 04 Jun 2014 14:45:28 +0000 admin http://mg-mk.com/en/the-single-metric-every-sem-acquisition-marketer-should-be-tracking/ When it comes to SEM acquisition marketing, there’s no such thing as a free lunch. As acquisition marketers can attest, there’s almost always a tradeoff between the number of new customers acquired, and the customer lifetime value (CLV) of those customers. In short: The more new..

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The Single Metric Every SEM Acquisition Marketer Should Be Tracking

]]> http://mg-mk.com/en/the-single-metric-every-sem-acquisition-marketer-should-be-tracking/feed/ 0 Analyzing Paid Search To Maximize Customer Acquisition http://mg-mk.com/en/analyzing-paid-search-to-maximize-customer-acquisition/ http://mg-mk.com/en/analyzing-paid-search-to-maximize-customer-acquisition/#comments Thu, 03 Apr 2014 13:15:06 +0000 admin http://mg-mk.com/en/analyzing-paid-search-to-maximize-customer-acquisition/ Sophisticated marketers think about building business from two different constituencies: new customers and repeat customers. In industry vernacular, this is often framed as customer acquisition and customer retention

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Analyzing Paid Search To Maximize Customer Acquisition

]]> http://mg-mk.com/en/analyzing-paid-search-to-maximize-customer-acquisition/feed/ 0 Analyzing Paid Search To Maximize Customer Acquisition http://mg-mk.com/en/analyzing-paid-search-to-maximize-customer-acquisition/ http://mg-mk.com/en/analyzing-paid-search-to-maximize-customer-acquisition/#comments Thu, 03 Apr 2014 13:15:06 +0000 admin http://mg-mk.com/en/analyzing-paid-search-to-maximize-customer-acquisition/ Sophisticated marketers think about building business from two different constituencies: new customers and repeat customers. In industry vernacular, this is often framed as customer acquisition and customer retention

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Analyzing Paid Search To Maximize Customer Acquisition

]]> http://mg-mk.com/en/analyzing-paid-search-to-maximize-customer-acquisition/feed/ 0 Driving Social Media & Customer Acquisition Throughout the Customer Lifecycle http://mg-mk.com/en/driving-social-media-customer-acquisition-throughout-the-customer-lifecycle/ http://mg-mk.com/en/driving-social-media-customer-acquisition-throughout-the-customer-lifecycle/#comments Wed, 29 Jun 2011 14:48:00 +0000 admin http://mg-mk.com/en/driving-social-media-customer-acquisition-throughout-the-customer-lifecycle/ I received an invite to CrowdFactory’s “Driving Social Media & Customer Acquisition Throughout the Customer Lifecycle” webinar yesterday with Jeremiah Owyang from Altimeter Group and   Sanjay Dholakia , CEO of CrowdFactory and decided to liveblog it. Jeremiah has pioneered a lot of the social media thinking found in progressive companies today and his blog, Web Strategist , is known to senior business and agency marketing executives world-wide. I’ve been reading it for many years.

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Driving Social Media & Customer Acquisition Throughout the Customer Lifecycle

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