MG Marketing » customer lifecycle http://mg-mk.com/en Online Marketing Agency Mon, 20 Apr 2026 18:01:12 +0000 http://wordpress.org/?v=2.9.1 en hourly 1 5 Ways Influencer Marketing Drives Performance Across the Customer Lifecycle http://mg-mk.com/en/5-ways-influencer-marketing-drives-performance-across-the-customer-lifecycle/ http://mg-mk.com/en/5-ways-influencer-marketing-drives-performance-across-the-customer-lifecycle/#comments Wed, 06 Dec 2017 11:05:46 +0000 admin http://mg-mk.com/en/5-ways-influencer-marketing-drives-performance-across-the-customer-lifecycle/ Much of what we hear about influencer marketing is centered around reach and engagement objectives. This is not unlike the early days of social media marketing programs where platform capabilities and user behaviors created a perfect storm for connection and interaction.

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5 Ways Influencer Marketing Drives Performance Across the Customer Lifecycle

]]> http://mg-mk.com/en/5-ways-influencer-marketing-drives-performance-across-the-customer-lifecycle/feed/ 0 Lee Odden’s War of Words: Myth-Busting Social, Content Marketing & SEO at #NMX http://mg-mk.com/en/lee-odden%e2%80%99s-war-of-words-myth-busting-social-content-marketing-seo-at-nmx/ http://mg-mk.com/en/lee-odden%e2%80%99s-war-of-words-myth-busting-social-content-marketing-seo-at-nmx/#comments Wed, 09 Jan 2013 11:00:17 +0000 admin http://mg-mk.com/en/lee-odden%e2%80%99s-war-of-words-myth-busting-social-content-marketing-seo-at-nmx/ Our CEO at TopRank Online Marketing, Lee Odden ( @leeodden ), shared his War of Words: Myth-Busting Social, Content Marketing and SEO yesterday at NMX Las Vegas. The premise of Lee’s presentation was actually crowdsourced; the title War of Words comes from H.G. Wells’ War of Worlds, which spawned a mass fear that aliens were on their way to take over Earth.

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Lee Odden’s War of Words: Myth-Busting Social, Content Marketing & SEO at #NMX

]]> http://mg-mk.com/en/lee-odden%e2%80%99s-war-of-words-myth-busting-social-content-marketing-seo-at-nmx/feed/ 0 Introduction: 6 Steps to Customer Life Cycle Optimization with Content http://mg-mk.com/en/introduction-6-steps-to-customer-life-cycle-optimization-with-content/ http://mg-mk.com/en/introduction-6-steps-to-customer-life-cycle-optimization-with-content/#comments Wed, 25 Jul 2012 16:26:15 +0000 admin http://mg-mk.com/en/introduction-6-steps-to-customer-life-cycle-optimization-with-content/ As an active observer and participant in the digital marketing world, I see a spectrum of attitudes and perspectives towards attracting and engaging customers online.

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Introduction: 6 Steps to Customer Life Cycle Optimization with Content

]]> http://mg-mk.com/en/introduction-6-steps-to-customer-life-cycle-optimization-with-content/feed/ 0 Driving Social Media & Customer Acquisition Throughout the Customer Lifecycle http://mg-mk.com/en/driving-social-media-customer-acquisition-throughout-the-customer-lifecycle/ http://mg-mk.com/en/driving-social-media-customer-acquisition-throughout-the-customer-lifecycle/#comments Wed, 29 Jun 2011 14:48:00 +0000 admin http://mg-mk.com/en/driving-social-media-customer-acquisition-throughout-the-customer-lifecycle/ I received an invite to CrowdFactory’s “Driving Social Media & Customer Acquisition Throughout the Customer Lifecycle” webinar yesterday with Jeremiah Owyang from Altimeter Group and   Sanjay Dholakia , CEO of CrowdFactory and decided to liveblog it. Jeremiah has pioneered a lot of the social media thinking found in progressive companies today and his blog, Web Strategist , is known to senior business and agency marketing executives world-wide. I’ve been reading it for many years.

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Driving Social Media & Customer Acquisition Throughout the Customer Lifecycle

]]> http://mg-mk.com/en/driving-social-media-customer-acquisition-throughout-the-customer-lifecycle/feed/ 0 Marketing Content During the Customer Lifecycle http://mg-mk.com/en/marketing-content-during-the-customer-lifecycle/ http://mg-mk.com/en/marketing-content-during-the-customer-lifecycle/#comments Tue, 23 Nov 2010 12:45:20 +0000 admin http://mg-mk.com/en/marketing-content-during-the-customer-lifecycle/ We’ve established the value of content marketing here through many different posts. Most of the focus has been on creating value from content at the top of the funnel in a buying cycle

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Marketing Content During the Customer Lifecycle

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