MG Marketing » customer service http://mg-mk.com/en Online Marketing Agency Thu, 09 Apr 2026 13:30:50 +0000 http://wordpress.org/?v=2.9.1 en hourly 1 Online-only retailers are growing faster than multichannels http://mg-mk.com/en/online-only-retailers-are-growing-faster-than-multichannels/ http://mg-mk.com/en/online-only-retailers-are-growing-faster-than-multichannels/#comments Mon, 15 Aug 2016 13:48:15 +0000 admin http://mg-mk.com/en/online-only-retailers-are-growing-faster-than-multichannels/ New research show a disparity in sales growth between pure-play online retailers and their multichannel counterparts.  IMRG stats show that between January and June this year, while multichannel retailers (those with a high street/store presence) grew sales by 9.5%, the figure was 24.8% for online-only (defined as those with at least 80% of sales coming from online channels). The stats That said, the stats show that multichannel retailers were initially performing more strongly than the pure-plays from when IMRG starting tracking this in 2010, recording stronger sales growth. Since 2012, online-only retailers have experienced greater growth than mutichannels, Since 2015 the disparity in growth rates has been even greater, with the pure-plays now experiencing a 23 point ‘advantage’ over multichannels in terms of growth rates

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Online-only retailers are growing faster than multichannels

]]> http://mg-mk.com/en/online-only-retailers-are-growing-faster-than-multichannels/feed/ 0 Peer content: when marketing meets care http://mg-mk.com/en/peer-content-when-marketing-meets-care/ http://mg-mk.com/en/peer-content-when-marketing-meets-care/#comments Fri, 12 Aug 2016 11:46:32 +0000 admin http://mg-mk.com/en/peer-content-when-marketing-meets-care/ Marketing and customer care intersect at peer content, which results in more interaction on social. Something that too many marketers treat and measure like TV.

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Peer content: when marketing meets care

]]> http://mg-mk.com/en/peer-content-when-marketing-meets-care/feed/ 0 Yelp targets businesses who threaten negative reviewers with legal action http://mg-mk.com/en/yelp-targets-businesses-who-threaten-negative-reviewers-with-legal-action/ http://mg-mk.com/en/yelp-targets-businesses-who-threaten-negative-reviewers-with-legal-action/#comments Tue, 02 Aug 2016 15:09:48 +0000 admin http://mg-mk.com/en/yelp-targets-businesses-who-threaten-negative-reviewers-with-legal-action/ Online reviews  can in some cases make or break a business, so it’s no surprise that many businesses take their online reviews very, very seriously. But some take their concern over what customers are saying about them online too far, and try to silence customer criticism with legal threats. Others have incorporated legalese such as non-disparagement clauses into contracts that seeks to prevent them from posting negative reviews in the first place.

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Yelp targets businesses who threaten negative reviewers with legal action

]]> http://mg-mk.com/en/yelp-targets-businesses-who-threaten-negative-reviewers-with-legal-action/feed/ 0 Why are we so bad at social media customer service? http://mg-mk.com/en/why-are-we-so-bad-at-social-media-customer-service/ http://mg-mk.com/en/why-are-we-so-bad-at-social-media-customer-service/#comments Wed, 22 Jun 2016 14:16:08 +0000 admin http://mg-mk.com/en/why-are-we-so-bad-at-social-media-customer-service/ While social media marketing campaigns have always grabbed the lion’s share of the headlines, customer service is the area where the real battles for market dominance are being waged. Providing good customer service is not just about differentiation, it is business-critical.

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Why are we so bad at social media customer service?

]]> http://mg-mk.com/en/why-are-we-so-bad-at-social-media-customer-service/feed/ 0 How to optimize your contact page for better conversions http://mg-mk.com/en/how-to-optimize-your-contact-page-for-better-conversions/ http://mg-mk.com/en/how-to-optimize-your-contact-page-for-better-conversions/#comments Wed, 15 Jun 2016 14:18:08 +0000 admin http://mg-mk.com/en/how-to-optimize-your-contact-page-for-better-conversions/ Providing your future buyers with easy and varied ways to get in touch with you is the most obvious way to improve your conversion rate . So how to improve your contact page?

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How to optimize your contact page for better conversions

]]> http://mg-mk.com/en/how-to-optimize-your-contact-page-for-better-conversions/feed/ 0 Why companies create content – part three: to answer customer questions http://mg-mk.com/en/why-companies-create-content-%e2%80%93-part-three-to-answer-customer-questions/ http://mg-mk.com/en/why-companies-create-content-%e2%80%93-part-three-to-answer-customer-questions/#comments Mon, 23 May 2016 12:26:59 +0000 admin http://mg-mk.com/en/why-companies-create-content-%e2%80%93-part-three-to-answer-customer-questions/ Part one  of our series on Why Companies Create Content we looked at changing customer perception and part two focused on making use of public opinion.

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Why companies create content – part three: to answer customer questions

]]> http://mg-mk.com/en/why-companies-create-content-%e2%80%93-part-three-to-answer-customer-questions/feed/ 0 Social Media Marketing World 2015: Memorable Moments & Top Takeaways #SMMW15 http://mg-mk.com/en/social-media-marketing-world-2015-memorable-moments-top-takeaways-smmw15/ http://mg-mk.com/en/social-media-marketing-world-2015-memorable-moments-top-takeaways-smmw15/#comments Wed, 01 Apr 2015 10:00:16 +0000 admin http://mg-mk.com/en/social-media-marketing-world-2015-memorable-moments-top-takeaways-smmw15/ They say that the third time’s the charm.

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Social Media Marketing World 2015: Memorable Moments & Top Takeaways #SMMW15

]]> http://mg-mk.com/en/social-media-marketing-world-2015-memorable-moments-top-takeaways-smmw15/feed/ 0 11 Small Things That Make a Big Difference to Customers http://mg-mk.com/en/11-small-things-that-make-a-big-difference-to-customers/ http://mg-mk.com/en/11-small-things-that-make-a-big-difference-to-customers/#comments Mon, 23 Mar 2015 12:33:04 +0000 admin http://mg-mk.com/en/11-small-things-that-make-a-big-difference-to-customers/ A small gesture of thoughtfulness can make a surprisingly big impact The post 11 Small Things That Make a Big Difference to Customers appeared first on Search Engine Journal .

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11 Small Things That Make a Big Difference to Customers

]]> http://mg-mk.com/en/11-small-things-that-make-a-big-difference-to-customers/feed/ 0 How To Achieve Customer Service Success using Social Media http://mg-mk.com/en/how-to-achieve-customer-service-success-using-social-media/ http://mg-mk.com/en/how-to-achieve-customer-service-success-using-social-media/#comments Thu, 12 Feb 2015 10:55:24 +0000 admin http://mg-mk.com/en/how-to-achieve-customer-service-success-using-social-media/ From James: Today’s post is part of a TopRank Marketing employee series in which staff members volunteered to write a blog post in exchange for a chance to win the opportunity to live-blog from Social Media Marketing World in San Diego next month. A winner will be selected based on criteria including post quality, relevance and social shares

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How To Achieve Customer Service Success using Social Media

]]> http://mg-mk.com/en/how-to-achieve-customer-service-success-using-social-media/feed/ 0 How Locally Laid Got Paid by Turning Customer Feedback into Brand Storytelling http://mg-mk.com/en/how-locally-laid-got-paid-by-turning-customer-feedback-into-brand-storytelling/ http://mg-mk.com/en/how-locally-laid-got-paid-by-turning-customer-feedback-into-brand-storytelling/#comments Wed, 28 Jan 2015 10:55:09 +0000 admin http://mg-mk.com/en/how-locally-laid-got-paid-by-turning-customer-feedback-into-brand-storytelling/ Here in Minnesota, a small egg company is getting big press after ruffling the feathers of a concerned shopper.

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How Locally Laid Got Paid by Turning Customer Feedback into Brand Storytelling

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