MG Marketing » dayparting http://mg-mk.com/en Online Marketing Agency Tue, 21 Apr 2026 09:47:31 +0000 http://wordpress.org/?v=2.9.1 en hourly 1 Tips To Ensure The Validity Of Your Day Parting http://mg-mk.com/en/tips-to-ensure-the-validity-of-your-day-parting/ http://mg-mk.com/en/tips-to-ensure-the-validity-of-your-day-parting/#comments Fri, 07 Jun 2013 14:26:41 +0000 admin http://mg-mk.com/en/tips-to-ensure-the-validity-of-your-day-parting/ One of the most classic and beneficial analyses conducted for paid traffic acquisition channels is day parting. Not all visits are equal, and the time of day/day of week of the visit usually has a strong correlation with user qualification and likelihood to convert.

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Tips To Ensure The Validity Of Your Day Parting

]]> http://mg-mk.com/en/tips-to-ensure-the-validity-of-your-day-parting/feed/ 0 6 Requirements For A Sound Paid Search Bidding Strategy http://mg-mk.com/en/6-requirements-for-a-sound-paid-search-bidding-strategy/ http://mg-mk.com/en/6-requirements-for-a-sound-paid-search-bidding-strategy/#comments Thu, 11 Apr 2013 14:15:45 +0000 admin http://mg-mk.com/en/6-requirements-for-a-sound-paid-search-bidding-strategy/ Whether it’s to drive traffic, increase conversions, or maximize revenue, bid optimization is the cornerstone of any effective paid search program.

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6 Requirements For A Sound Paid Search Bidding Strategy

]]> http://mg-mk.com/en/6-requirements-for-a-sound-paid-search-bidding-strategy/feed/ 0 The Real Reason Why Google Is Dropping The Tablet vs. Desktop Distinction? It’s The User Context, Stupid! http://mg-mk.com/en/the-real-reason-why-google-is-dropping-the-tablet-vs-desktop-distinction-it%e2%80%99s-the-user-context-stupid/ http://mg-mk.com/en/the-real-reason-why-google-is-dropping-the-tablet-vs-desktop-distinction-it%e2%80%99s-the-user-context-stupid/#comments Thu, 28 Feb 2013 18:32:34 +0000 admin http://mg-mk.com/en/the-real-reason-why-google-is-dropping-the-tablet-vs-desktop-distinction-it%e2%80%99s-the-user-context-stupid/ There’s been some grumbling among PPC marketers over the last few weeks about a few specific changes in Enhanced Campaigns – in particular, the loss of tablet vs. desktop segmentation, which was previously a best practice for mobile advertising strategy. One of my well-respected colleagues put it…

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The Real Reason Why Google Is Dropping The Tablet vs. Desktop Distinction? It’s The User Context, Stupid!

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