MG Marketing » erik ford http://mg-mk.com/en Online Marketing Agency Fri, 10 Apr 2026 05:15:41 +0000 http://wordpress.org/?v=2.9.1 en hourly 1 Reach Customers at Every Step of the Buying Journey: An Interview With Erik Ford by @murraynewlands http://mg-mk.com/en/reach-customers-at-every-step-of-the-buying-journey-an-interview-with-erik-ford-by-murraynewlands/ http://mg-mk.com/en/reach-customers-at-every-step-of-the-buying-journey-an-interview-with-erik-ford-by-murraynewlands/#comments Thu, 24 Jul 2014 15:50:20 +0000 admin http://mg-mk.com/en/reach-customers-at-every-step-of-the-buying-journey-an-interview-with-erik-ford-by-murraynewlands/ As part of our coverage from the sold-out Searchmetrics x Search Engine Journal conference in San Francisco on SEO, content marketing, and analytics, I caught up with Erik Ford of Boost Media to discuss multi-channel marketing. Erik explains how the most successful marketers are reaching their customer at every step of the buying journey. Hear him discuss this in detail in the video below: Here are some key takeaways from the video: The big thing driving the focus on multiple channels is the realization that the customer journey is a multi-channel journey.

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Reach Customers at Every Step of the Buying Journey: An Interview With Erik Ford by @murraynewlands

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