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	<title>MG Marketing &#187; holiday</title>
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		<title>Staying Competitive In PPC: Learning From Black Friday’s Most Popular Offers</title>
		<link>http://mg-mk.com/en/staying-competitive-in-ppc-learning-from-black-friday%e2%80%99s-most-popular-offers/</link>
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		<pubDate>Fri, 13 Dec 2013 14:15:20 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[SEO]]></category>
		<category><![CDATA[black friday]]></category>
		<category><![CDATA[channel: sem]]></category>
		<category><![CDATA[holiday]]></category>
		<category><![CDATA[holiday ppc]]></category>
		<category><![CDATA[paid search column]]></category>
		<category><![CDATA[ppc]]></category>
		<category><![CDATA[retailers]]></category>
		<category><![CDATA[search marketing]]></category>

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		<description><![CDATA[The five-day Black Friday weekend from Thanksgiving to Cyber Monday provided an insightful glimpse into how retailers are running their PPC strategies for the holidays. Particularly interesting are the variety of offer types run by retailers, ranging from the expected free shipping to 2-in-1 offers... Please visit Search Engine Land for the full article]]></description>
			<content:encoded><![CDATA[<p>The five-day Black Friday weekend from Thanksgiving to Cyber Monday provided an insightful glimpse into how retailers are running their PPC strategies for the holidays. Particularly interesting are the variety of offer types run by retailers, ranging from the expected free shipping to 2-in-1 offers&#8230; Please visit Search Engine Land for the full article</p>
<p>Here is the original post:<br />
<a target="_blank" href="http://feeds.searchengineland.com/~r/searchengineland/~3/pVs4HnruE74/staying-competitive-in-ppc-learning-from-black-fridays-most-popular-offers-178873" title="Staying Competitive In PPC: Learning From Black Friday’s Most Popular Offers">Staying Competitive In PPC: Learning From Black Friday’s Most Popular Offers</a></p>
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