MG Marketing » how to: ppc http://mg-mk.com/en Online Marketing Agency Wed, 08 Apr 2026 19:25:00 +0000 http://wordpress.org/?v=2.9.1 en hourly 1 6 AdWords strategies businesses can use to make love, not war on Valentine’s Day http://mg-mk.com/en/6-adwords-strategies-businesses-can-use-to-make-love-not-war-on-valentine%e2%80%99s-day/ http://mg-mk.com/en/6-adwords-strategies-businesses-can-use-to-make-love-not-war-on-valentine%e2%80%99s-day/#comments Mon, 05 Feb 2018 18:30:51 +0000 admin http://mg-mk.com/en/6-adwords-strategies-businesses-can-use-to-make-love-not-war-on-valentine%e2%80%99s-day/ Give the gift of Adwords love this Valentine’s Day by using these six tactics from Contributor Todd Saunders to boost your PPC efforts. The post 6 AdWords strategies businesses can use to make love, not war on Valentine’s Day appeared first on Search Engine Land

See the article here:
6 AdWords strategies businesses can use to make love, not war on Valentine’s Day

]]> http://mg-mk.com/en/6-adwords-strategies-businesses-can-use-to-make-love-not-war-on-valentine%e2%80%99s-day/feed/ 0 Supercharge your email marketing with Google AdWords http://mg-mk.com/en/supercharge-your-email-marketing-with-google-adwords/ http://mg-mk.com/en/supercharge-your-email-marketing-with-google-adwords/#comments Mon, 18 Dec 2017 15:43:45 +0000 admin http://mg-mk.com/en/supercharge-your-email-marketing-with-google-adwords/ Columnist Todd Saunders explains how to use AdWords Customer Match to nurture your email marketing leads at various stages in the funnel. The post Supercharge your email marketing with Google AdWords appeared first on Search Engine Land.

View post:
Supercharge your email marketing with Google AdWords

]]> http://mg-mk.com/en/supercharge-your-email-marketing-with-google-adwords/feed/ 0 The nitty-gritty paid search account health check: Part 2 http://mg-mk.com/en/the-nitty-gritty-paid-search-account-health-check-part-2/ http://mg-mk.com/en/the-nitty-gritty-paid-search-account-health-check-part-2/#comments Mon, 23 Oct 2017 13:17:25 +0000 admin http://mg-mk.com/en/the-nitty-gritty-paid-search-account-health-check-part-2/ In Part 2 of her two-part series, columnist Amy Bishop continues sharing tips that will help you uncover optimization opportunities within your PPC accounts.

Read this article:
The nitty-gritty paid search account health check: Part 2

]]> http://mg-mk.com/en/the-nitty-gritty-paid-search-account-health-check-part-2/feed/ 0 The nitty-gritty paid search account health check: Part 1 http://mg-mk.com/en/the-nitty-gritty-paid-search-account-health-check-part-1/ http://mg-mk.com/en/the-nitty-gritty-paid-search-account-health-check-part-1/#comments Fri, 13 Oct 2017 16:25:40 +0000 admin http://mg-mk.com/en/the-nitty-gritty-paid-search-account-health-check-part-1/ Whether you’re taking on a new account or reviewing one you’ve already been managing, columnist Amy Bishop’s tips will help you uncover optimization opportunities. The post The nitty-gritty paid search account health check: Part 1 appeared first on Search Engine Land.

Read the original:
The nitty-gritty paid search account health check: Part 1

]]> http://mg-mk.com/en/the-nitty-gritty-paid-search-account-health-check-part-1/feed/ 0 The PPC challenge of selling manufacturing capability vs. stock products http://mg-mk.com/en/the-ppc-challenge-of-selling-manufacturing-capability-vs-stock-products/ http://mg-mk.com/en/the-ppc-challenge-of-selling-manufacturing-capability-vs-stock-products/#comments Mon, 25 Sep 2017 14:31:58 +0000 admin http://mg-mk.com/en/the-ppc-challenge-of-selling-manufacturing-capability-vs-stock-products/ Google AdWords is a powerful advertising platform, but it can be tricky for companies whose products and services aren’t so clearly defined. Columnist Dianna Huff shares how she overcame this problem and got results for a small manufacturing client. The post The PPC challenge of selling…

View original post here:
The PPC challenge of selling manufacturing capability vs. stock products

]]> http://mg-mk.com/en/the-ppc-challenge-of-selling-manufacturing-capability-vs-stock-products/feed/ 0 5 non-traditional skills to look for in a PPC account manager http://mg-mk.com/en/5-non-traditional-skills-to-look-for-in-a-ppc-account-manager/ http://mg-mk.com/en/5-non-traditional-skills-to-look-for-in-a-ppc-account-manager/#comments Thu, 24 Aug 2017 14:44:28 +0000 admin http://mg-mk.com/en/5-non-traditional-skills-to-look-for-in-a-ppc-account-manager/ You may not expect an aspiring PPC marketer to know HTML5 or JavaScript, but contributor Todd Saunders argues that these skills — among others — are key to being a stellar staffer and to hiring one. The post 5 non-traditional skills to look for in a PPC account manager appeared first on Search…

Follow this link:
5 non-traditional skills to look for in a PPC account manager

]]> http://mg-mk.com/en/5-non-traditional-skills-to-look-for-in-a-ppc-account-manager/feed/ 0 Developing YOUR audience targeting strategy http://mg-mk.com/en/developing-your-audience-targeting-strategy/ http://mg-mk.com/en/developing-your-audience-targeting-strategy/#comments Wed, 16 Aug 2017 14:33:17 +0000 admin http://mg-mk.com/en/developing-your-audience-targeting-strategy/ Columnist Christi Olson digs into how remarketing can be used create, shape and target the most important online audience in the world: yours. The post Developing YOUR audience targeting strategy appeared first on Search Engine Land.

Read more here:
Developing YOUR audience targeting strategy

]]> http://mg-mk.com/en/developing-your-audience-targeting-strategy/feed/ 0 How to test (and perfect) nearly everything in PPC http://mg-mk.com/en/how-to-test-and-perfect-nearly-everything-in-ppc/ http://mg-mk.com/en/how-to-test-and-perfect-nearly-everything-in-ppc/#comments Wed, 26 Jul 2017 16:07:58 +0000 admin http://mg-mk.com/en/how-to-test-and-perfect-nearly-everything-in-ppc/ Columnist Andreas Reiffen adapts his talk from SMX London 2017 into a handy “how-to” for search marketers looking to improve ad performance through testing. The post How to test (and perfect) nearly everything in PPC appeared first on Search Engine Land. Please visit Search Engine Land for the full article.

Originally posted here:
How to test (and perfect) nearly everything in PPC

]]> http://mg-mk.com/en/how-to-test-and-perfect-nearly-everything-in-ppc/feed/ 0 Beginners’ guide to Bing Ads management http://mg-mk.com/en/beginners%e2%80%99-guide-to-bing-ads-management/ http://mg-mk.com/en/beginners%e2%80%99-guide-to-bing-ads-management/#comments Tue, 06 Jun 2017 14:32:25 +0000 admin http://mg-mk.com/en/beginners%e2%80%99-guide-to-bing-ads-management/ Considering advertising on Bing but not sure where to start? Columnist John Lincoln provides a handy guide for PPC newbies looking to get started with Bing Ads. The post Beginners’ guide to Bing Ads management appeared first on Search Engine Land.

Read the original:
Beginners’ guide to Bing Ads management

]]> http://mg-mk.com/en/beginners%e2%80%99-guide-to-bing-ads-management/feed/ 0 Keyword tiering: A systematic way to juggle your AdWords priorities http://mg-mk.com/en/keyword-tiering-a-systematic-way-to-juggle-your-adwords-priorities/ http://mg-mk.com/en/keyword-tiering-a-systematic-way-to-juggle-your-adwords-priorities/#comments Thu, 27 Apr 2017 14:13:34 +0000 admin http://mg-mk.com/en/keyword-tiering-a-systematic-way-to-juggle-your-adwords-priorities/ Columnist Jacob Baadsgaard explains how assigning paid search keywords into different tiers based on performance allows search marketers to quickly make adjustments that can have a huge impact on their business. The post Keyword tiering: A systematic way to juggle your AdWords priorities appeared… Please visit Search Engine Land for the full article

Original post:
Keyword tiering: A systematic way to juggle your AdWords priorities

]]> http://mg-mk.com/en/keyword-tiering-a-systematic-way-to-juggle-your-adwords-priorities/feed/ 0