MG Marketing » how to: sem http://mg-mk.com/en Online Marketing Agency Tue, 21 Apr 2026 13:30:38 +0000 http://wordpress.org/?v=2.9.1 en hourly 1 Using The New Treemaps Report In Analytics To Find AdWords Nirvana http://mg-mk.com/en/using-the-new-treemaps-report-in-analytics-to-find-adwords-nirvana/ http://mg-mk.com/en/using-the-new-treemaps-report-in-analytics-to-find-adwords-nirvana/#comments Tue, 28 Oct 2014 17:31:42 +0000 admin http://mg-mk.com/en/using-the-new-treemaps-report-in-analytics-to-find-adwords-nirvana/ Google Analytics’ new Treemaps report allows for lightning-fast analysis. Contributor Matt Lawson goes through some analyses to use in your account. The post Using The New Treemaps Report In Analytics To Find AdWords Nirvana appeared first on Search Engine Land

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Using The New Treemaps Report In Analytics To Find AdWords Nirvana

]]> http://mg-mk.com/en/using-the-new-treemaps-report-in-analytics-to-find-adwords-nirvana/feed/ 0 An AdWords Script To Make Exact Match, Well…Exact http://mg-mk.com/en/an-adwords-script-to-make-exact-match-well%e2%80%a6exact/ http://mg-mk.com/en/an-adwords-script-to-make-exact-match-well%e2%80%a6exact/#comments Mon, 29 Sep 2014 18:35:47 +0000 admin http://mg-mk.com/en/an-adwords-script-to-make-exact-match-well%e2%80%a6exact/ Many of you will have heard about Google’s decision to terminate exact match (at the same time as telling us that it’s for our own good). It’s a clear move to grab some more advertising dollars, and the news has been met with fury by SEM experts. Most two-year-old kids know that there is a..

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An AdWords Script To Make Exact Match, Well…Exact

]]> http://mg-mk.com/en/an-adwords-script-to-make-exact-match-well%e2%80%a6exact/feed/ 0 Tips For A Successful PPC Account Takeover http://mg-mk.com/en/tips-for-a-successful-ppc-account-takeover/ http://mg-mk.com/en/tips-for-a-successful-ppc-account-takeover/#comments Tue, 19 Aug 2014 14:40:57 +0000 admin http://mg-mk.com/en/tips-for-a-successful-ppc-account-takeover/ When you’re taking on an existing account, perform these important checks to ensure you start off on the right track. The post Tips For A Successful PPC Account Takeover appeared first on Search Engine Land.

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Tips For A Successful PPC Account Takeover

]]> http://mg-mk.com/en/tips-for-a-successful-ppc-account-takeover/feed/ 0 How To Run Single-Device Only Enhanced Campaigns. It Can Be Done! http://mg-mk.com/en/how-to-run-single-device-only-enhanced-campaigns-it-can-be-done/ http://mg-mk.com/en/how-to-run-single-device-only-enhanced-campaigns-it-can-be-done/#comments Mon, 02 Jun 2014 13:20:02 +0000 admin http://mg-mk.com/en/how-to-run-single-device-only-enhanced-campaigns-it-can-be-done/ When I speak about Enhanced Campaigns, I invariably get an audience question like this: “How can I create single-device campaigns? I know it’s possible somehow, tell me how!” I recently figured out the answer

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How To Run Single-Device Only Enhanced Campaigns. It Can Be Done!

]]> http://mg-mk.com/en/how-to-run-single-device-only-enhanced-campaigns-it-can-be-done/feed/ 0 Driving PPC And SEO Synergy In Large Enterprises http://mg-mk.com/en/driving-ppc-and-seo-synergy-in-large-enterprises/ http://mg-mk.com/en/driving-ppc-and-seo-synergy-in-large-enterprises/#comments Fri, 14 Mar 2014 13:00:45 +0000 admin http://mg-mk.com/en/driving-ppc-and-seo-synergy-in-large-enterprises/ I recently had a prospect ask me whether it’s ideal to have one team handle both the SEO and PPC efforts for an enterprise. To a large degree, that depends on the capabilities of your in-house group or external agency — world-class PPC and SEO advice seldom coincide with each other, and…

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Driving PPC And SEO Synergy In Large Enterprises

]]> http://mg-mk.com/en/driving-ppc-and-seo-synergy-in-large-enterprises/feed/ 0 Advanced SEO Analysis – Part 1: SEO Research & Wisdom Of The Crowd http://mg-mk.com/en/advanced-seo-analysis-%e2%80%93-part-1-seo-research-wisdom-of-the-crowd/ http://mg-mk.com/en/advanced-seo-analysis-%e2%80%93-part-1-seo-research-wisdom-of-the-crowd/#comments Fri, 07 Feb 2014 14:20:31 +0000 admin http://mg-mk.com/en/advanced-seo-analysis-%e2%80%93-part-1-seo-research-wisdom-of-the-crowd/ A couple of years ago, I was invited to speak at the SMX Advanced conference in Seattle on the topic of SEO and competitive intelligence. It is an area of SEO I’m passionate about, not only because it is one of the most difficult things in SEO to scale and do right,  but also because […] Please visit Search Engine Land for the full article.

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Advanced SEO Analysis – Part 1: SEO Research & Wisdom Of The Crowd

]]> http://mg-mk.com/en/advanced-seo-analysis-%e2%80%93-part-1-seo-research-wisdom-of-the-crowd/feed/ 0 Are You Ready For The New Google Shopping Campaigns? http://mg-mk.com/en/are-you-ready-for-the-new-google-shopping-campaigns/ http://mg-mk.com/en/are-you-ready-for-the-new-google-shopping-campaigns/#comments Mon, 03 Feb 2014 16:30:03 +0000 admin http://mg-mk.com/en/are-you-ready-for-the-new-google-shopping-campaigns/ This past October, Google announced a new campaign type for Google Shopping which fundamentally changes campaign management for Product Listing Ads (PLAs). Google Shopping Campaigns are currently in beta (you can request to sign up here), but are likely to become the main campaign structure for… Please visit Search Engine Land for the full article

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Are You Ready For The New Google Shopping Campaigns?

]]> http://mg-mk.com/en/are-you-ready-for-the-new-google-shopping-campaigns/feed/ 0 Start The New Year With A PPC Health Check: Part 1 http://mg-mk.com/en/start-the-new-year-with-a-ppc-health-check-part-1/ http://mg-mk.com/en/start-the-new-year-with-a-ppc-health-check-part-1/#comments Tue, 14 Jan 2014 14:30:47 +0000 admin http://mg-mk.com/en/start-the-new-year-with-a-ppc-health-check-part-1/ As Group Head at a fast growing search agency, I’ve carried out hundreds of campaign checks over the years. In my contributions here, I’ll be sharing my top tips on things to look out for when reviewing your own campaigns.

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Start The New Year With A PPC Health Check: Part 1

]]> http://mg-mk.com/en/start-the-new-year-with-a-ppc-health-check-part-1/feed/ 0 Case Study: How Should You Be Using RLSAs? http://mg-mk.com/en/case-study-how-should-you-be-using-rlsas/ http://mg-mk.com/en/case-study-how-should-you-be-using-rlsas/#comments Fri, 01 Nov 2013 13:20:05 +0000 admin http://mg-mk.com/en/case-study-how-should-you-be-using-rlsas/ If you were paying attention, you might recall that Google launched Remarketing Lists for Search Ads (RLSAs) at the end of June this year.

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Case Study: How Should You Be Using RLSAs?

]]> http://mg-mk.com/en/case-study-how-should-you-be-using-rlsas/feed/ 0 5 More Landing Pages Tests To Improve Performance http://mg-mk.com/en/5-more-landing-pages-tests-to-improve-performance/ http://mg-mk.com/en/5-more-landing-pages-tests-to-improve-performance/#comments Mon, 15 Jul 2013 12:54:46 +0000 admin http://mg-mk.com/en/5-more-landing-pages-tests-to-improve-performance/ Now that you’ve had a chance to implement 7 Landing Page Tests You Can Run Tomorrow, I have a few more weapons you can add to your SEM testing arsenal to improve landing page performance.

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5 More Landing Pages Tests To Improve Performance

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