MG Marketing » influencer content http://mg-mk.com/en Online Marketing Agency Thu, 09 Apr 2026 22:10:34 +0000 http://wordpress.org/?v=2.9.1 en hourly 1 Bye-Bye Boring B2B: Lee Odden Shows B2BMX Attendees the Power of Interactive Influencer Content http://mg-mk.com/en/bye-bye-boring-b2b-lee-odden-shows-b2bmx-attendees-the-power-of-interactive-influencer-content/ http://mg-mk.com/en/bye-bye-boring-b2b-lee-odden-shows-b2bmx-attendees-the-power-of-interactive-influencer-content/#comments Wed, 27 Feb 2019 11:30:36 +0000 admin http://mg-mk.com/en/bye-bye-boring-b2b-lee-odden-shows-b2bmx-attendees-the-power-of-interactive-influencer-content/ Quick question, B2B marketers: How many of you wake up feeling like this about your B2B content? via GIPHY Not so much?

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Bye-Bye Boring B2B: Lee Odden Shows B2BMX Attendees the Power of Interactive Influencer Content

]]> http://mg-mk.com/en/bye-bye-boring-b2b-lee-odden-shows-b2bmx-attendees-the-power-of-interactive-influencer-content/feed/ 0 Be the Best Answer: 5 Steps to Grow Influence for Your Brand http://mg-mk.com/en/be-the-best-answer-5-steps-to-grow-influence-for-your-brand/ http://mg-mk.com/en/be-the-best-answer-5-steps-to-grow-influence-for-your-brand/#comments Mon, 30 Oct 2017 10:00:12 +0000 admin http://mg-mk.com/en/be-the-best-answer-5-steps-to-grow-influence-for-your-brand/ “Be the Best Answer” is an expression my team and I have used many times in client strategy planning, training,  presentations , webinars , blogging,  and in my book Optimize  about the intersection of search with owned, earned, paid and shared media.

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Be the Best Answer: 5 Steps to Grow Influence for Your Brand

]]> http://mg-mk.com/en/be-the-best-answer-5-steps-to-grow-influence-for-your-brand/feed/ 0 2017 Trends for CMOs: Ignite Content Performance with Influencers http://mg-mk.com/en/2017-trends-for-cmos-ignite-content-performance-with-influencers/ http://mg-mk.com/en/2017-trends-for-cmos-ignite-content-performance-with-influencers/#comments Mon, 02 Jan 2017 10:56:32 +0000 admin http://mg-mk.com/en/2017-trends-for-cmos-ignite-content-performance-with-influencers/ Companies launching into new markets often spend substantial budgets on advertising and PR in order to create awareness. These investments can be significant when there is no existing affinity between the brand and the solution in target markets.

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2017 Trends for CMOs: Ignite Content Performance with Influencers

]]> http://mg-mk.com/en/2017-trends-for-cmos-ignite-content-performance-with-influencers/feed/ 0 Influencer Content Marketing: The Art of Relationships and the Science of Software http://mg-mk.com/en/influencer-content-marketing-the-art-of-relationships-and-the-science-of-software/ http://mg-mk.com/en/influencer-content-marketing-the-art-of-relationships-and-the-science-of-software/#comments Wed, 03 Feb 2016 12:08:26 +0000 admin http://mg-mk.com/en/influencer-content-marketing-the-art-of-relationships-and-the-science-of-software/ Much of influencer marketing is about advocacy and as the industry matures and includes more digital marketing intentions than PR, I believe influencers will be viewed more as partners than simple proxies for message distribution.

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Influencer Content Marketing: The Art of Relationships and the Science of Software

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