MG Marketing » information architecture http://mg-mk.com/en Online Marketing Agency Thu, 09 Apr 2026 22:10:34 +0000 http://wordpress.org/?v=2.9.1 en hourly 1 8 E-Commerce SEO Tips Gathered From A Decade Of Consulting http://mg-mk.com/en/8-e-commerce-seo-tips-gathered-from-a-decade-of-consulting/ http://mg-mk.com/en/8-e-commerce-seo-tips-gathered-from-a-decade-of-consulting/#comments Thu, 06 Jun 2013 13:44:18 +0000 admin http://mg-mk.com/en/8-e-commerce-seo-tips-gathered-from-a-decade-of-consulting/ In the comments of my last column about how I doubled e-commerce revenue for clients by focusing on user intent, readers asked for some more specific e-commerce SEO tips that they could apply in their own client work. Today’s article shares some valuable lessons gathered over a decade of SEO… Please visit Search Engine Land for the full article.

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8 E-Commerce SEO Tips Gathered From A Decade Of Consulting

]]> http://mg-mk.com/en/8-e-commerce-seo-tips-gathered-from-a-decade-of-consulting/feed/ 0 8 E-Commerce SEO Tips Gathered From A Decade Of Consulting http://mg-mk.com/en/8-e-commerce-seo-tips-gathered-from-a-decade-of-consulting/ http://mg-mk.com/en/8-e-commerce-seo-tips-gathered-from-a-decade-of-consulting/#comments Thu, 06 Jun 2013 13:44:18 +0000 admin http://mg-mk.com/en/8-e-commerce-seo-tips-gathered-from-a-decade-of-consulting/ In the comments of my last column about how I doubled e-commerce revenue for clients by focusing on user intent, readers asked for some more specific e-commerce SEO tips that they could apply in their own client work. Today’s article shares some valuable lessons gathered over a decade of SEO…

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8 E-Commerce SEO Tips Gathered From A Decade Of Consulting

]]> http://mg-mk.com/en/8-e-commerce-seo-tips-gathered-from-a-decade-of-consulting/feed/ 0 The Pillars Of Strategic SEO & A Primer On Website Design http://mg-mk.com/en/the-pillars-of-strategic-seo-a-primer-on-website-design/ http://mg-mk.com/en/the-pillars-of-strategic-seo-a-primer-on-website-design/#comments Thu, 19 Jul 2012 19:38:57 +0000 admin http://mg-mk.com/en/the-pillars-of-strategic-seo-a-primer-on-website-design/ Every serious business website must be built around relevant, business-critical keywords and phrases, and done in a strategic manner. This begins with careful analysis of the ground realities, and then moves on to technical nuances, as we will soon see

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The Pillars Of Strategic SEO & A Primer On Website Design

]]> http://mg-mk.com/en/the-pillars-of-strategic-seo-a-primer-on-website-design/feed/ 0 How To Understand Keywords In Searcher Context http://mg-mk.com/en/how-to-understand-keywords-in-searcher-context/ http://mg-mk.com/en/how-to-understand-keywords-in-searcher-context/#comments Fri, 13 Apr 2012 13:50:05 +0000 admin http://mg-mk.com/en/how-to-understand-keywords-in-searcher-context/ Is it possible for SEO professionals to understand searcher context based purely on keyword research data?

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How To Understand Keywords In Searcher Context

]]> http://mg-mk.com/en/how-to-understand-keywords-in-searcher-context/feed/ 0 Spreading SEO Awareness & Knowledge http://mg-mk.com/en/spreading-seo-awareness-knowledge/ http://mg-mk.com/en/spreading-seo-awareness-knowledge/#comments Fri, 17 Feb 2012 15:49:26 +0000 admin http://mg-mk.com/en/spreading-seo-awareness-knowledge/ Taking that first step to genuine SEO awareness can be difficult for SEO professionals as well as information architects and usability professionals.

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Spreading SEO Awareness & Knowledge

]]> http://mg-mk.com/en/spreading-seo-awareness-knowledge/feed/ 0 How To Use Effective Navigation Labels for Search Engine Optimization http://mg-mk.com/en/how-to-use-effective-navigation-labels-for-search-engine-optimization/ http://mg-mk.com/en/how-to-use-effective-navigation-labels-for-search-engine-optimization/#comments Fri, 13 May 2011 16:08:03 +0000 admin http://mg-mk.com/en/how-to-use-effective-navigation-labels-for-search-engine-optimization/ Is your website’s URL structure based on the perceived logic of your boss’ teenage son?

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How To Use Effective Navigation Labels for Search Engine Optimization

]]> http://mg-mk.com/en/how-to-use-effective-navigation-labels-for-search-engine-optimization/feed/ 0 Multinational SEO & Traffic Estimation: Converting from the SERPs http://mg-mk.com/en/multinational-seo-traffic-estimation-converting-from-the-serps/ http://mg-mk.com/en/multinational-seo-traffic-estimation-converting-from-the-serps/#comments Wed, 27 Apr 2011 17:29:18 +0000 admin http://mg-mk.com/en/multinational-seo-traffic-estimation-converting-from-the-serps/ It’s now well understood that maximising your conversion rate is critical to compete in the most competitive markets, but what’s often missed is how extending your conversion optimisation to the Search Engine Result Pages (SERPs) can influence your site conversion and increase the total available…

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Multinational SEO & Traffic Estimation: Converting from the SERPs

]]> http://mg-mk.com/en/multinational-seo-traffic-estimation-converting-from-the-serps/feed/ 0 How To Rescue Poorly Converting Web Sites http://mg-mk.com/en/how-to-rescue-poorly-converting-web-sites/ http://mg-mk.com/en/how-to-rescue-poorly-converting-web-sites/#comments Fri, 13 Aug 2010 10:00:11 +0000 admin http://mg-mk.com/en/how-to-rescue-poorly-converting-web-sites/ Twice this year I got the call too late. Two online businesses were in their final death throes. Their owners begged me for emergency help with sinking conversion rates.

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How To Rescue Poorly Converting Web Sites

]]> http://mg-mk.com/en/how-to-rescue-poorly-converting-web-sites/feed/ 0 When Good SEO Becomes Bad Information Architecture http://mg-mk.com/en/when-good-seo-becomes-bad-information-architecture/ http://mg-mk.com/en/when-good-seo-becomes-bad-information-architecture/#comments Fri, 30 Jul 2010 10:00:09 +0000 admin http://mg-mk.com/en/when-good-seo-becomes-bad-information-architecture/ Have you ever heard the phrase search engine optimization (SEO) architecture? At first glance, it might seem like a good idea…but maybe not

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When Good SEO Becomes Bad Information Architecture

]]> http://mg-mk.com/en/when-good-seo-becomes-bad-information-architecture/feed/ 0 Site Navigation & Information Architecture Fundamentals For SEOs http://mg-mk.com/en/site-navigation-information-architecture-fundamentals-for-seos/ http://mg-mk.com/en/site-navigation-information-architecture-fundamentals-for-seos/#comments Fri, 16 Jul 2010 10:00:53 +0000 admin http://mg-mk.com/en/site-navigation-information-architecture-fundamentals-for-seos/ One of the most confusing skills to teach someone who practices organic search engine optimization is called “information architecture” (aka “IA”).

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Site Navigation & Information Architecture Fundamentals For SEOs

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