MG Marketing » marketing-strategy http://mg-mk.com/en Online Marketing Agency Tue, 21 Apr 2026 15:16:00 +0000 http://wordpress.org/?v=2.9.1 en hourly 1 Grow Your Base: B2B Market Entry Strategies http://mg-mk.com/en/grow-your-base-b2b-market-entry-strategies/ http://mg-mk.com/en/grow-your-base-b2b-market-entry-strategies/#comments Mon, 09 Oct 2023 10:00:31 +0000 admin http://mg-mk.com/en/grow-your-base-b2b-market-entry-strategies/ Bet you’ve never heard this one before: an economic downturn can be the best time to try breaking into a new market, especially in B2B. Yes, I’m serious.  It’s a surprisingly well-documented fact that customers are less brand-loyal and more sensitive to making a measurable impact during economic downturns. Twelve years ago, the Harvard Business Review documented that brands accelerating their marketing during recessions ended up with a 27% higher chance of turning into market leaders in their categories after the recession

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Grow Your Base: B2B Market Entry Strategies

]]> http://mg-mk.com/en/grow-your-base-b2b-market-entry-strategies/feed/ 0 Setting Your Sights on 2020: How to Brew a Forward-Thinking Marketing Strategy http://mg-mk.com/en/setting-your-sights-on-2020-how-to-brew-a-forward-thinking-marketing-strategy/ http://mg-mk.com/en/setting-your-sights-on-2020-how-to-brew-a-forward-thinking-marketing-strategy/#comments Thu, 18 Jul 2019 10:30:52 +0000 admin http://mg-mk.com/en/setting-your-sights-on-2020-how-to-brew-a-forward-thinking-marketing-strategy/ The high-pressure marketing budget and strategy planning season seems to kick-off earlier each year. It’s as if your boss is asking you to magically construct the perfect strategic and tactical mix at the right budget for 2020, without having enough of 2019 under your belt to predict the best approach.

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Setting Your Sights on 2020: How to Brew a Forward-Thinking Marketing Strategy

]]> http://mg-mk.com/en/setting-your-sights-on-2020-how-to-brew-a-forward-thinking-marketing-strategy/feed/ 0 Marketing Strategy Secret Sauce: Exploring Nasdaq’s Brand + Content Marketing Overhaul #C2C16 http://mg-mk.com/en/marketing-strategy-secret-sauce-exploring-nasdaq%e2%80%99s-brand-content-marketing-overhaul-c2c16/ http://mg-mk.com/en/marketing-strategy-secret-sauce-exploring-nasdaq%e2%80%99s-brand-content-marketing-overhaul-c2c16/#comments Thu, 18 Feb 2016 11:30:56 +0000 admin http://mg-mk.com/en/marketing-strategy-secret-sauce-exploring-nasdaq%e2%80%99s-brand-content-marketing-overhaul-c2c16/ “Company culture is king. If you can’t spread your vision and values internally, you certainly won’t be able to market yourself externally either.” The financial sector is littered with marketing strategy failures.

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Marketing Strategy Secret Sauce: Exploring Nasdaq’s Brand + Content Marketing Overhaul #C2C16

]]> http://mg-mk.com/en/marketing-strategy-secret-sauce-exploring-nasdaq%e2%80%99s-brand-content-marketing-overhaul-c2c16/feed/ 0 How to Prepare Your Digital Marketing Strategy for 2015 by @Jus10McGill http://mg-mk.com/en/how-to-prepare-your-digital-marketing-strategy-for-2015-by-jus10mcgill/ http://mg-mk.com/en/how-to-prepare-your-digital-marketing-strategy-for-2015-by-jus10mcgill/#comments Thu, 18 Dec 2014 11:55:47 +0000 admin http://mg-mk.com/en/how-to-prepare-your-digital-marketing-strategy-for-2015-by-jus10mcgill/ It’s that time of year again, the time when you need to do your research and prepare your digital marketing strategy for the upcoming year. Getting your digital marketing strategy ready is vital to your success next year.

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How to Prepare Your Digital Marketing Strategy for 2015 by @Jus10McGill

]]> http://mg-mk.com/en/how-to-prepare-your-digital-marketing-strategy-for-2015-by-jus10mcgill/feed/ 0 3 Simple Messaging Changes That Can Mean Big PPC Bucks http://mg-mk.com/en/3-simple-messaging-changes-that-can-mean-big-ppc-bucks/ http://mg-mk.com/en/3-simple-messaging-changes-that-can-mean-big-ppc-bucks/#comments Thu, 27 Feb 2014 15:00:33 +0000 admin http://mg-mk.com/en/3-simple-messaging-changes-that-can-mean-big-ppc-bucks/ There are many ways in which PPC accounts can go astray.

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3 Simple Messaging Changes That Can Mean Big PPC Bucks

]]> http://mg-mk.com/en/3-simple-messaging-changes-that-can-mean-big-ppc-bucks/feed/ 0 What the Greatest Battles & Wars in History Can Teach You about Marketing by @chriskilbourn http://mg-mk.com/en/what-the-greatest-battles-wars-in-history-can-teach-you-about-marketing-by-chriskilbourn/ http://mg-mk.com/en/what-the-greatest-battles-wars-in-history-can-teach-you-about-marketing-by-chriskilbourn/#comments Wed, 27 Nov 2013 11:00:21 +0000 admin http://mg-mk.com/en/what-the-greatest-battles-wars-in-history-can-teach-you-about-marketing-by-chriskilbourn/ Campaigns, tactics, strategy – sometimes it’s hard to know whether we’re talking about marketing and war. And sometimes, it really is a fine line.

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What the Greatest Battles & Wars in History Can Teach You about Marketing by @chriskilbourn

]]> http://mg-mk.com/en/what-the-greatest-battles-wars-in-history-can-teach-you-about-marketing-by-chriskilbourn/feed/ 0 Escaping the Search Ghetto: Becoming Digital Marketing Strategists by @lmcerny http://mg-mk.com/en/escaping-the-search-ghetto-becoming-digital-marketing-strategists-by-lmcerny/ http://mg-mk.com/en/escaping-the-search-ghetto-becoming-digital-marketing-strategists-by-lmcerny/#comments Mon, 25 Nov 2013 17:17:42 +0000 admin http://mg-mk.com/en/escaping-the-search-ghetto-becoming-digital-marketing-strategists-by-lmcerny/ I recently had the pleasure of attending Pubcon 2013 in Las Vegas, where my brain was jam packed with a plethora of awesome internet marketing information – a lot of it directly relating my role in managing search engine marketing campaigns. One session, however, stood out from the others – it challenged me to take […] Author information Luke Cerny Search Marketing Specialist at Zeon Solutions Luke Cerny is a Milwaukee Search Marketing Specialist currently working and innovating at Zeon Solutions, an Inc. 5000 award-winning company specializing in eCommerce web development.

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Escaping the Search Ghetto: Becoming Digital Marketing Strategists by @lmcerny

]]> http://mg-mk.com/en/escaping-the-search-ghetto-becoming-digital-marketing-strategists-by-lmcerny/feed/ 0 Are You Guilty of These 3 Marketing Bad Habits? http://mg-mk.com/en/are-you-guilty-of-these-3-marketing-bad-habits/ http://mg-mk.com/en/are-you-guilty-of-these-3-marketing-bad-habits/#comments Mon, 03 Dec 2012 14:00:33 +0000 admin http://mg-mk.com/en/are-you-guilty-of-these-3-marketing-bad-habits/ As digital marketers, we spend so much time worrying about things like link building techniques and on-site optimization best practices that we seem to forget that running a business online is about much more than technical website performance. Whenever products, services, or ideas are being sold online, there’s a certain amount of traditional marketing that The post Are You Guilty of These 3 Marketing Bad Habits?

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Are You Guilty of These 3 Marketing Bad Habits?

]]> http://mg-mk.com/en/are-you-guilty-of-these-3-marketing-bad-habits/feed/ 0 Cracking the Code on Facebook Search Marketing Success http://mg-mk.com/en/cracking-the-code-on-facebook-search-marketing-success/ http://mg-mk.com/en/cracking-the-code-on-facebook-search-marketing-success/#comments Thu, 29 Nov 2012 15:30:01 +0000 admin http://mg-mk.com/en/cracking-the-code-on-facebook-search-marketing-success/ Even though Facebook just hit the one billion subscribers milestone, a lot of marketers are still scratching their heads on how to make the most of the abundance of data volunteered by its users.   From a search marketing perspective, the sheer volume of data on Facebook presents both an opportunity and a challenge when The post Cracking the Code on Facebook Search Marketing Success appeared first on Search Engine Journal .

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Cracking the Code on Facebook Search Marketing Success

]]> http://mg-mk.com/en/cracking-the-code-on-facebook-search-marketing-success/feed/ 0 Why Your Business Needs a Content Marketing Strategy http://mg-mk.com/en/why-your-business-needs-a-content-marketing-strategy/ http://mg-mk.com/en/why-your-business-needs-a-content-marketing-strategy/#comments Thu, 10 Feb 2011 14:30:35 +0000 admin http://mg-mk.com/en/why-your-business-needs-a-content-marketing-strategy/ Google sites handle about 88 billion searches each month. YouTube is the second most popular search engine second only to Google

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Why Your Business Needs a Content Marketing Strategy

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