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	<title>MG Marketing &#187; marketingprofs</title>
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		<title>Feeling B2B in 2023 – Top 10 Reasons to Attend MarketingProfs B2B Forum</title>
		<link>http://mg-mk.com/en/feeling-b2b-in-2023-%e2%80%93-top-10-reasons-to-attend-marketingprofs-b2b-forum/</link>
		<comments>http://mg-mk.com/en/feeling-b2b-in-2023-%e2%80%93-top-10-reasons-to-attend-marketingprofs-b2b-forum/#comments</comments>
		<pubDate>Mon, 14 Aug 2023 10:36:52 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[SEO]]></category>
		<category><![CDATA[b2b forum]]></category>
		<category><![CDATA[b2b marketing]]></category>
		<category><![CDATA[b2b marketing conference]]></category>
		<category><![CDATA[marketingprofs]]></category>
		<category><![CDATA[marketingprofs b2b forum]]></category>
		<category><![CDATA[mpb2b]]></category>
		<category><![CDATA[news & events]]></category>

		<guid isPermaLink="false">http://mg-mk.com/en/feeling-b2b-in-2023-%e2%80%93-top-10-reasons-to-attend-marketingprofs-b2b-forum/</guid>
		<description><![CDATA[ When you think of B2B Marketing do you think &#8220;blandscape&#8221;? Maybe &#8220;boring to boring&#8221;? Or do think of an exciting opportunity to impact an industry projected to reach $1.8 trillion in 2023 through ecommerce alone? ]]></description>
			<content:encoded><![CDATA[<p> When you think of B2B Marketing do you think &#8220;blandscape&#8221;? Maybe &#8220;boring to boring&#8221;? Or do think of an exciting opportunity to impact an industry projected to reach $1.8 trillion in 2023 through ecommerce alone? </p>
<p>Here is the original post:<br />
<a target="_blank" href="https://www.toprankblog.com/2023/08/feeling-b2b-mpb2b23/" title="Feeling B2B in 2023 – Top 10 Reasons to Attend MarketingProfs B2B Forum">Feeling B2B in 2023 – Top 10 Reasons to Attend MarketingProfs B2B Forum</a></p>
]]></content:encoded>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Introducing the Elevate B2B Marketing Podcast</title>
		<link>http://mg-mk.com/en/introducing-the-elevate-b2b-marketing-podcast/</link>
		<comments>http://mg-mk.com/en/introducing-the-elevate-b2b-marketing-podcast/#comments</comments>
		<pubDate>Thu, 13 Oct 2022 10:03:31 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[SEO]]></category>
		<category><![CDATA[ann handley]]></category>
		<category><![CDATA[b2b marketing]]></category>
		<category><![CDATA[elevate b2b experiences]]></category>
		<category><![CDATA[elevate b2b marketing]]></category>
		<category><![CDATA[interview]]></category>
		<category><![CDATA[marketingprofs]]></category>
		<category><![CDATA[marketingprofs b2b forum]]></category>
		<category><![CDATA[podcast]]></category>
		<category><![CDATA[podcasting]]></category>

		<guid isPermaLink="false">http://mg-mk.com/en/introducing-the-elevate-b2b-marketing-podcast/</guid>
		<description><![CDATA[ It's no secret that we have made it our mission to elevate the world of B2B marketing. "Elevate B2B" has been the agency's theme and mantra of the year, and we don't see it going away anytime soon.  Our CEO Lee Odden shared in January , "from 'boring-to-boring' to being woefully behind B2C, there’s more than enough opportunity for us in the B2B marketing world to raise the bar." The TopRank Marketing team has been committed to elevating the industry, specifically targeting these three approaches:  1 — EXPERIENTIAL CONTENT What good is content if the target customer is not engaged? Just like B2C audiences, B2B marketers and decision-makers want to experience brands through thoughtful, creative and innovative content. ]]></description>
			<content:encoded><![CDATA[<p> It&#8217;s no secret that we have made it our mission to elevate the world of B2B marketing. &#8220;Elevate B2B&#8221; has been the agency&#8217;s theme and mantra of the year, and we don&#8217;t see it going away anytime soon.  Our CEO Lee Odden shared in January , &#8220;from &#8216;boring-to-boring&#8217; to being woefully behind B2C, there’s more than enough opportunity for us in the B2B marketing world to raise the bar.&#8221; The TopRank Marketing team has been committed to elevating the industry, specifically targeting these three approaches:  1 — EXPERIENTIAL CONTENT What good is content if the target customer is not engaged? Just like B2C audiences, B2B marketers and decision-makers want to experience brands through thoughtful, creative and innovative content. </p>
<p>Follow this link:<br />
<a target="_blank" href="https://www.toprankblog.com/2022/10/elevate-b2b-podcast/" title="Introducing the Elevate B2B Marketing Podcast">Introducing the Elevate B2B Marketing Podcast</a></p>
]]></content:encoded>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>B2B Marketing Spotlight: Ann Handley on Being a “Badaxe” Marketer #b2bforum</title>
		<link>http://mg-mk.com/en/b2b-marketing-spotlight-ann-handley-on-being-a-%e2%80%9cbadaxe%e2%80%9d-marketer-b2bforum/</link>
		<comments>http://mg-mk.com/en/b2b-marketing-spotlight-ann-handley-on-being-a-%e2%80%9cbadaxe%e2%80%9d-marketer-b2bforum/#comments</comments>
		<pubDate>Thu, 12 Sep 2019 11:46:47 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[SEO]]></category>
		<category><![CDATA[ann handley]]></category>
		<category><![CDATA[b2b forum]]></category>
		<category><![CDATA[b2b marketing]]></category>
		<category><![CDATA[interview]]></category>
		<category><![CDATA[marketing pr conferences]]></category>
		<category><![CDATA[marketingprofs]]></category>

		<guid isPermaLink="false">http://mg-mk.com/en/b2b-marketing-spotlight-ann-handley-on-being-a-%e2%80%9cbadaxe%e2%80%9d-marketer-b2bforum/</guid>
		<description><![CDATA[ The post B2B Marketing Spotlight: Ann Handley on Being a “Badaxe” Marketer #b2bforum appeared first on Online Marketing Blog - TopRank® . ]]></description>
			<content:encoded><![CDATA[<p> The post B2B Marketing Spotlight: Ann Handley on Being a “Badaxe” Marketer #b2bforum appeared first on Online Marketing Blog &#8211; TopRank® . </p>
<p>Originally posted here:<br />
<a target="_blank" href="http://feedproxy.google.com/~r/OnlineMarketingSEOBlog/~3/RsXonZ3--Hw/" title="B2B Marketing Spotlight: Ann Handley on Being a “Badaxe” Marketer #b2bforum">B2B Marketing Spotlight: Ann Handley on Being a “Badaxe” Marketer #b2bforum</a></p>
]]></content:encoded>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>[eBook] How to Build Your B2B Marketing Empire From the Ground Up</title>
		<link>http://mg-mk.com/en/ebook-how-to-build-your-b2b-marketing-empire-from-the-ground-up/</link>
		<comments>http://mg-mk.com/en/ebook-how-to-build-your-b2b-marketing-empire-from-the-ground-up/#comments</comments>
		<pubDate>Wed, 24 Aug 2016 10:30:04 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[SEO]]></category>
		<category><![CDATA[b2b marketing]]></category>
		<category><![CDATA[marketingprofs]]></category>
		<category><![CDATA[online marketing]]></category>

		<guid isPermaLink="false">http://mg-mk.com/en/ebook-how-to-build-your-b2b-marketing-empire-from-the-ground-up/</guid>
		<description><![CDATA[ Is your B2B marketing a skyscraper or a sandcastle? It’s fun to spend a day on the beach creating your dream house, only to have the tide wipe it out. But If you were planning on moving in with your spouse and kids...well, that would be a problem. ]]></description>
			<content:encoded><![CDATA[<p> Is your B2B marketing a skyscraper or a sandcastle? It’s fun to spend a day on the beach creating your dream house, only to have the tide wipe it out. But If you were planning on moving in with your spouse and kids&#8230;well, that would be a problem. </p>
<p><img src="http://mg-mk.com/en/wp-content/uploads/8b08a85026empire.png-150x113.png" /></p>
<p>Read the original post:<br />
<a target="_blank" href="http://feedproxy.google.com/~r/OnlineMarketingSEOBlog/~3/kAxBI5kQ1s4/" title="[eBook] How to Build Your B2B Marketing Empire From the Ground Up">[eBook] How to Build Your B2B Marketing Empire From the Ground Up</a></p>
]]></content:encoded>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>TopRank Marketing Top Takeaways &amp; Words of Wisdom from MarketingProfs B2B Marketing Forum #MPB2B</title>
		<link>http://mg-mk.com/en/toprank-marketing-top-takeaways-words-of-wisdom-from-marketingprofs-b2b-marketing-forum-mpb2b/</link>
		<comments>http://mg-mk.com/en/toprank-marketing-top-takeaways-words-of-wisdom-from-marketingprofs-b2b-marketing-forum-mpb2b/#comments</comments>
		<pubDate>Tue, 27 Oct 2015 10:30:58 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[SEO]]></category>
		<category><![CDATA[b2b marketing]]></category>
		<category><![CDATA[lee-odden]]></category>
		<category><![CDATA[marketing pr conferences]]></category>
		<category><![CDATA[marketingprofs]]></category>
		<category><![CDATA[mpb2b]]></category>

		<guid isPermaLink="false">http://mg-mk.com/en/toprank-marketing-top-takeaways-words-of-wisdom-from-marketingprofs-b2b-marketing-forum-mpb2b/</guid>
		<description><![CDATA[ Last week, the amazing Ann Handley and her team at MarketingProfs put on a phenomenal conference for B2B marketers from all over the country. The information, networking, events and even the swag were all top-notch. On the first day, Ann set the stage and asked everyone in attendance to find their squad of other marketers at the event, and to take their work seriously, but not to take themselves too seriously]]></description>
			<content:encoded><![CDATA[<p> Last week, the amazing Ann Handley and her team at MarketingProfs put on a phenomenal conference for B2B marketers from all over the country. The information, networking, events and even the swag were all top-notch. On the first day, Ann set the stage and asked everyone in attendance to find their squad of other marketers at the event, and to take their work seriously, but not to take themselves too seriously</p>
<p><img src="http://mg-mk.com/en/wp-content/uploads/ea28dadf2erecap.jpg-150x87.jpg" /></p>
<p>Read the original post:<br />
<a target="_blank" href="http://feedproxy.google.com/~r/OnlineMarketingSEOBlog/~3/ImSYQu_xeOs/" title="TopRank Marketing Top Takeaways &amp; Words of Wisdom from MarketingProfs B2B Marketing Forum #MPB2B">TopRank Marketing Top Takeaways &amp; Words of Wisdom from MarketingProfs B2B Marketing Forum #MPB2B</a></p>
]]></content:encoded>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>How To Tap Into the Power of Employees for Content Amplification</title>
		<link>http://mg-mk.com/en/how-to-tap-into-the-power-of-employees-for-content-amplification/</link>
		<comments>http://mg-mk.com/en/how-to-tap-into-the-power-of-employees-for-content-amplification/#comments</comments>
		<pubDate>Mon, 26 Oct 2015 10:30:42 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[SEO]]></category>
		<category><![CDATA[b2b marketing]]></category>
		<category><![CDATA[content marketing]]></category>
		<category><![CDATA[employee advocacy]]></category>
		<category><![CDATA[marketingprofs]]></category>
		<category><![CDATA[social media]]></category>

		<guid isPermaLink="false">http://mg-mk.com/en/how-to-tap-into-the-power-of-employees-for-content-amplification/</guid>
		<description><![CDATA[ Social media has evolved significantly in the past six years. At the beginning, businesses focused solely on just having a presence on social media. Then, brands beginning honing in on social listening and figuring out the “science” of a good social media campaign. ]]></description>
			<content:encoded><![CDATA[<p> Social media has evolved significantly in the past six years. At the beginning, businesses focused solely on just having a presence on social media. Then, brands beginning honing in on social listening and figuring out the “science” of a good social media campaign. </p>
<p><img src="http://mg-mk.com/en/wp-content/uploads/4054d68680d-dave.jpg-150x84.jpg" /></p>
<p>Go here to read the rest:<br />
<a target="_blank" href="http://feedproxy.google.com/~r/OnlineMarketingSEOBlog/~3/Et0OhXIw3F4/" title="How To Tap Into the Power of Employees for Content Amplification">How To Tap Into the Power of Employees for Content Amplification</a></p>
]]></content:encoded>
			<wfw:commentRss>http://mg-mk.com/en/how-to-tap-into-the-power-of-employees-for-content-amplification/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>If you want B2B Content to be Great, Ask Your Community to Participate! #MPB2B</title>
		<link>http://mg-mk.com/en/if-you-want-b2b-content-to-be-great-ask-your-community-to-participate-mpb2b/</link>
		<comments>http://mg-mk.com/en/if-you-want-b2b-content-to-be-great-ask-your-community-to-participate-mpb2b/#comments</comments>
		<pubDate>Fri, 23 Oct 2015 13:43:59 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[SEO]]></category>
		<category><![CDATA[b2b marketing]]></category>
		<category><![CDATA[content marketing]]></category>
		<category><![CDATA[lee-odden]]></category>
		<category><![CDATA[marketingprofs]]></category>
		<category><![CDATA[mpb2b]]></category>
		<category><![CDATA[participation marketing]]></category>

		<guid isPermaLink="false">http://mg-mk.com/en/if-you-want-b2b-content-to-be-great-ask-your-community-to-participate-mpb2b/</guid>
		<description><![CDATA[ The bar for great B2B content marketing is being raised since brands have become publishers and no longer need to rely on traditional media sources for exposure. Unfortunately, budgets and resources don’t always match the required output. ]]></description>
			<content:encoded><![CDATA[<p> The bar for great B2B content marketing is being raised since brands have become publishers and no longer need to rely on traditional media sources for exposure. Unfortunately, budgets and resources don’t always match the required output. </p>
<p><img src="http://mg-mk.com/en/wp-content/uploads/ce43096efaMPB2B1.jpg.jpg" /></p>
<p>More:<br />
<a target="_blank" href="http://feedproxy.google.com/~r/OnlineMarketingSEOBlog/~3/TZxgGWzFfGo/" title="If you want B2B Content to be Great, Ask Your Community to Participate! #MPB2B">If you want B2B Content to be Great, Ask Your Community to Participate! #MPB2B</a></p>
]]></content:encoded>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Is There Really A Secret to MAKING B2B Marketing Magic? #MPB2B</title>
		<link>http://mg-mk.com/en/is-there-really-a-secret-to-making-b2b-marketing-magic-mpb2b/</link>
		<comments>http://mg-mk.com/en/is-there-really-a-secret-to-making-b2b-marketing-magic-mpb2b/#comments</comments>
		<pubDate>Wed, 21 Oct 2015 10:30:01 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[SEO]]></category>
		<category><![CDATA[b2b marketing]]></category>
		<category><![CDATA[lee-odden]]></category>
		<category><![CDATA[marketing pr conferences]]></category>
		<category><![CDATA[marketingprofs]]></category>

		<guid isPermaLink="false">http://mg-mk.com/en/is-there-really-a-secret-to-making-b2b-marketing-magic-mpb2b/</guid>
		<description><![CDATA[ Every industry experiences evolutions. For some it’s hundreds of years before innovations are made, whereas others change in the blink of an eye]]></description>
			<content:encoded><![CDATA[<p> Every industry experiences evolutions. For some it’s hundreds of years before innovations are made, whereas others change in the blink of an eye</p>
<p><img src="http://mg-mk.com/en/wp-content/uploads/cffe68e88dw-post.jpg-150x87.jpg" /></p>
<p>Read the original post:<br />
<a target="_blank" href="http://feedproxy.google.com/~r/OnlineMarketingSEOBlog/~3/vNk0FsTcakE/" title="Is There Really A Secret to MAKING B2B Marketing Magic? #MPB2B">Is There Really A Secret to MAKING B2B Marketing Magic? #MPB2B</a></p>
]]></content:encoded>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>How Does Mark Schaefer MAKE Marketing Magic? #MPB2B</title>
		<link>http://mg-mk.com/en/how-does-mark-schaefer-make-marketing-magic-mpb2b/</link>
		<comments>http://mg-mk.com/en/how-does-mark-schaefer-make-marketing-magic-mpb2b/#comments</comments>
		<pubDate>Mon, 12 Oct 2015 10:30:38 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[SEO]]></category>
		<category><![CDATA[b2b marketing]]></category>
		<category><![CDATA[mark schaefer]]></category>
		<category><![CDATA[marketing pr conferences]]></category>
		<category><![CDATA[marketingprofs]]></category>
		<category><![CDATA[marketingprofs b2b forum]]></category>

		<guid isPermaLink="false">http://mg-mk.com/en/how-does-mark-schaefer-make-marketing-magic-mpb2b/</guid>
		<description><![CDATA[ If someone asked you what your mission is as a marketer, what would you say? My response would go something like this: To create a meaningful connection with customers that engages them with my businesses and encourages them to take the next step in working with us. ]]></description>
			<content:encoded><![CDATA[<p> If someone asked you what your mission is as a marketer, what would you say? My response would go something like this: To create a meaningful connection with customers that engages them with my businesses and encourages them to take the next step in working with us. </p>
<p><img src="http://mg-mk.com/en/wp-content/uploads/9307e910a2mprofs.jpg-150x87.jpg" /></p>
<p>Continue reading here:<br />
<a target="_blank" href="http://feedproxy.google.com/~r/OnlineMarketingSEOBlog/~3/w77Hw8y5Lr4/" title="How Does Mark Schaefer MAKE Marketing Magic? #MPB2B">How Does Mark Schaefer MAKE Marketing Magic? #MPB2B</a></p>
]]></content:encoded>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>How Does Uberflip’s Hana Abaza MAKE Marketing Magic? #MPB2B</title>
		<link>http://mg-mk.com/en/how-does-uberflip%e2%80%99s-hana-abaza-make-marketing-magic-mpb2b/</link>
		<comments>http://mg-mk.com/en/how-does-uberflip%e2%80%99s-hana-abaza-make-marketing-magic-mpb2b/#comments</comments>
		<pubDate>Mon, 05 Oct 2015 10:30:02 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[SEO]]></category>
		<category><![CDATA[hana abaza]]></category>
		<category><![CDATA[marketing pr conferences]]></category>
		<category><![CDATA[marketingprofs]]></category>
		<category><![CDATA[mpb2b]]></category>
		<category><![CDATA[online marketing]]></category>
		<category><![CDATA[uberflip]]></category>

		<guid isPermaLink="false">http://mg-mk.com/en/how-does-uberflip%e2%80%99s-hana-abaza-make-marketing-magic-mpb2b/</guid>
		<description><![CDATA[ Individuals that are new to B2B marketing often make the mistake of marketing to target businesses, instead of the individuals within the business. Unfortunately, more seasoned marketers are sometimes guilty of the same blunder. Understanding how best to target and personalize marketing isn’t always easy, and can require additional training and direction from industry experts. ]]></description>
			<content:encoded><![CDATA[<p> Individuals that are new to B2B marketing often make the mistake of marketing to target businesses, instead of the individuals within the business. Unfortunately, more seasoned marketers are sometimes guilty of the same blunder. Understanding how best to target and personalize marketing isn’t always easy, and can require additional training and direction from industry experts. </p>
<p><img src="http://www.toprankblog.com/wp-content/uploads/hana-abaza-mprofs.jpg" /></p>
<p>Original post:<br />
<a target="_blank" href="http://feedproxy.google.com/~r/OnlineMarketingSEOBlog/~3/ROcloUWzUlU/" title="How Does Uberflip’s Hana Abaza MAKE Marketing Magic? #MPB2B">How Does Uberflip’s Hana Abaza MAKE Marketing Magic? #MPB2B</a></p>
]]></content:encoded>
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		<slash:comments>0</slash:comments>
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