MG Marketing » michael brenner http://mg-mk.com/en Online Marketing Agency Thu, 09 Apr 2026 13:30:50 +0000 http://wordpress.org/?v=2.9.1 en hourly 1 Calling All Content Marketers: Sound Off in Our Content Marketing Planning Survey! http://mg-mk.com/en/calling-all-content-marketers-sound-off-in-our-content-marketing-planning-survey/ http://mg-mk.com/en/calling-all-content-marketers-sound-off-in-our-content-marketing-planning-survey/#comments Mon, 14 May 2018 10:30:11 +0000 admin http://mg-mk.com/en/calling-all-content-marketers-sound-off-in-our-content-marketing-planning-survey/ We’re all in this together. Granted, it might not always feel that way. The current environment we operate in as marketers is a competitive one

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Calling All Content Marketers: Sound Off in Our Content Marketing Planning Survey!

]]> http://mg-mk.com/en/calling-all-content-marketers-sound-off-in-our-content-marketing-planning-survey/feed/ 0 Brands Share Their Most Hair-Raising Content Marketing Horror Stories http://mg-mk.com/en/brands-share-their-most-hair-raising-content-marketing-horror-stories/ http://mg-mk.com/en/brands-share-their-most-hair-raising-content-marketing-horror-stories/#comments Thu, 29 Oct 2015 10:30:09 +0000 admin http://mg-mk.com/en/brands-share-their-most-hair-raising-content-marketing-horror-stories/ If content marketing stories were movies, most of the ones we hear today would be romantic comedies. Brands all over the world are telling stories of how they overcame obstacles and beat the odds to make their customers fall in love with them. While these stories are inspiring, sometimes content marketing isn’t all flowers and chocolates and happy endings

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Brands Share Their Most Hair-Raising Content Marketing Horror Stories

]]> http://mg-mk.com/en/brands-share-their-most-hair-raising-content-marketing-horror-stories/feed/ 0 Michael Brenner’s Tips, Tools, and Templates to Build Your Content Marketing Strategy #CMWorld http://mg-mk.com/en/michael-brenner%e2%80%99s-tips-tools-and-templates-to-build-your-content-marketing-strategy-cmworld/ http://mg-mk.com/en/michael-brenner%e2%80%99s-tips-tools-and-templates-to-build-your-content-marketing-strategy-cmworld/#comments Thu, 10 Sep 2015 10:30:24 +0000 admin http://mg-mk.com/en/michael-brenner%e2%80%99s-tips-tools-and-templates-to-build-your-content-marketing-strategy-cmworld/ “The world has changed. Most content stinks. Attract people through stories they love.” –Michael Brenner NewsCred Head of Strategy Michael Brenner knows the challenges facing content marketers.

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Michael Brenner’s Tips, Tools, and Templates to Build Your Content Marketing Strategy #CMWorld

]]> http://mg-mk.com/en/michael-brenner%e2%80%99s-tips-tools-and-templates-to-build-your-content-marketing-strategy-cmworld/feed/ 0 Marketing Superstars Tell All: Measuring Content Marketing Box Office Success http://mg-mk.com/en/marketing-superstars-tell-all-measuring-content-marketing-box-office-success/ http://mg-mk.com/en/marketing-superstars-tell-all-measuring-content-marketing-box-office-success/#comments Mon, 22 Jun 2015 10:30:56 +0000 admin http://mg-mk.com/en/marketing-superstars-tell-all-measuring-content-marketing-box-office-success/ “Show me the money. Show me the money!” – Jerry Maguire In the summer of 2010, the Internet was abuzz about the upcoming movie Scott Pilgrim Vs.

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Marketing Superstars Tell All: Measuring Content Marketing Box Office Success

]]> http://mg-mk.com/en/marketing-superstars-tell-all-measuring-content-marketing-box-office-success/feed/ 0 Lessons on Marketing Strategy and Content Marketing ROI – Michael Brenner Interview http://mg-mk.com/en/lessons-on-marketing-strategy-and-content-marketing-roi-%e2%80%93-michael-brenner-interview/ http://mg-mk.com/en/lessons-on-marketing-strategy-and-content-marketing-roi-%e2%80%93-michael-brenner-interview/#comments Thu, 21 Aug 2014 11:10:37 +0000 admin http://mg-mk.com/en/lessons-on-marketing-strategy-and-content-marketing-roi-%e2%80%93-michael-brenner-interview/ One of the key players and innovators in the world of content marketing is Michael Brenner . During his time at SAP as Vice President of Marketing & Content Strategy and the Managing Editor for the SAP Business Innovation site, Michael also co-created one of the most popular B2B marketing websites, Business to Community.

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Lessons on Marketing Strategy and Content Marketing ROI – Michael Brenner Interview

]]> http://mg-mk.com/en/lessons-on-marketing-strategy-and-content-marketing-roi-%e2%80%93-michael-brenner-interview/feed/ 0 Content Marketing Tips You Can Bank On from Intel, Kraft, SAP & Content Marketing Institute http://mg-mk.com/en/content-marketing-tips-you-can-bank-on-from-intel-kraft-sap-content-marketing-institute/ http://mg-mk.com/en/content-marketing-tips-you-can-bank-on-from-intel-kraft-sap-content-marketing-institute/#comments Thu, 14 Mar 2013 13:30:57 +0000 admin http://mg-mk.com/en/content-marketing-tips-you-can-bank-on-from-intel-kraft-sap-content-marketing-institute/ In a recent study by Content Marketing Institute, it was reported that  54% of B2B marketers will increase their spend on content marketing over the next 12 months. Pouring more money into content doesn’t automatically result in success.

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Content Marketing Tips You Can Bank On from Intel, Kraft, SAP & Content Marketing Institute

]]> http://mg-mk.com/en/content-marketing-tips-you-can-bank-on-from-intel-kraft-sap-content-marketing-institute/feed/ 0 Content Marketing: Why to How with Business Innovation from SAP http://mg-mk.com/en/content-marketing-why-to-how-with-business-innovation-from-sap/ http://mg-mk.com/en/content-marketing-why-to-how-with-business-innovation-from-sap/#comments Mon, 08 Oct 2012 12:18:03 +0000 admin http://mg-mk.com/en/content-marketing-why-to-how-with-business-innovation-from-sap/ Building the case for content marketing is an ongoing battle and while a huge number of companies are not on board with “brand as publisher” yet, many are. They “get it” but are in search of more practical advice on the how. That’s what Michael Brenner , Senior Director, Global Integrated Marketing and Content Strategy at SAP and co-founder of Business to Community provided at the MarketingProfs B2B Forum last week in his session, “Content Marketing: From Why to How ”

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Content Marketing: Why to How with Business Innovation from SAP

]]> http://mg-mk.com/en/content-marketing-why-to-how-with-business-innovation-from-sap/feed/ 0 Secrets of Content Marketing World: Agent Michael Brenner, SAP http://mg-mk.com/en/secrets-of-content-marketing-world-agent-michael-brenner-sap/ http://mg-mk.com/en/secrets-of-content-marketing-world-agent-michael-brenner-sap/#comments Tue, 28 Aug 2012 11:46:13 +0000 admin http://mg-mk.com/en/secrets-of-content-marketing-world-agent-michael-brenner-sap/ They say three’s a charm and that’s certainly true with the third installment of our series investigating the top content marketing “secret agents” that will be presenting at Content Marketing World next week. “Mums the word” might be tricky with this one, since the data is coming from secret agent Michael Brenner , Senior Director of Integrated Marketing and Content Strategy at SAP. Michael is also the author of B2B Marketing Insider, the co-founder of Business 2 Community and the founding editor for the SAP Business Innovation blog.

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Secrets of Content Marketing World: Agent Michael Brenner, SAP

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