MG Marketing » micro moments http://mg-mk.com/en Online Marketing Agency Thu, 09 Apr 2026 22:10:34 +0000 http://wordpress.org/?v=2.9.1 en hourly 1 Five common keyword research mistakes you need to avoid http://mg-mk.com/en/five-common-keyword-research-mistakes-you-need-to-avoid/ http://mg-mk.com/en/five-common-keyword-research-mistakes-you-need-to-avoid/#comments Thu, 25 Aug 2016 13:49:13 +0000 admin http://mg-mk.com/en/five-common-keyword-research-mistakes-you-need-to-avoid/ Before you dive into keyword research for your site, you should know about these common mistakes that many businesses and SEO firms make. Avoiding these mistakes can save you time, help you re-think your marketing strategy, and drive the right customers to your site. 1) Picking keywords that are irrelevant to your customers People often pick keywords with high search volumes in their field, but don’t pay enough attention to the relevancy of these keywords to their target customers.

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Five common keyword research mistakes you need to avoid

]]> http://mg-mk.com/en/five-common-keyword-research-mistakes-you-need-to-avoid/feed/ 0 Online-to-offline search value is exploding with ‘near me’ searches http://mg-mk.com/en/online-to-offline-search-value-is-exploding-with-%e2%80%98near-me%e2%80%99-searches/ http://mg-mk.com/en/online-to-offline-search-value-is-exploding-with-%e2%80%98near-me%e2%80%99-searches/#comments Mon, 22 Aug 2016 12:53:45 +0000 admin http://mg-mk.com/en/online-to-offline-search-value-is-exploding-with-%e2%80%98near-me%e2%80%99-searches/ A few months ago I carried out a deep dive to see how much a single keyword can matter . The focus was on the keyword “best.” I thought I would take some time to look into another keyword phrase that seems to be growing exponentially, especially as mobile search volume eclipses desktop. That phrase is “ near me .” Below is the Google Insights trend for that phrase over the last decade.

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Online-to-offline search value is exploding with ‘near me’ searches

]]> http://mg-mk.com/en/online-to-offline-search-value-is-exploding-with-%e2%80%98near-me%e2%80%99-searches/feed/ 0 10 tips to get your website to the top of Google search http://mg-mk.com/en/10-tips-to-get-your-website-to-the-top-of-google-search/ http://mg-mk.com/en/10-tips-to-get-your-website-to-the-top-of-google-search/#comments Wed, 17 Aug 2016 10:37:41 +0000 admin http://mg-mk.com/en/10-tips-to-get-your-website-to-the-top-of-google-search/ Back when we first published a 10 step guide on how to top Google search, the world of organic and paid search was a vastly different place. Sure it was only three years ago (almost to the day), but my how the landscape has changed

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10 tips to get your website to the top of Google search

]]> http://mg-mk.com/en/10-tips-to-get-your-website-to-the-top-of-google-search/feed/ 0 Preparing for SEO in 2017: yes it’s that time already http://mg-mk.com/en/preparing-for-seo-in-2017-yes-it%e2%80%99s-that-time-already/ http://mg-mk.com/en/preparing-for-seo-in-2017-yes-it%e2%80%99s-that-time-already/#comments Thu, 04 Aug 2016 12:58:31 +0000 admin http://mg-mk.com/en/preparing-for-seo-in-2017-yes-it%e2%80%99s-that-time-already/ It might be hard to believe, but we will soon be entering the fourth quarter of 2016 and it will be time to start preparing our digital strategies for 2017.

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Preparing for SEO in 2017: yes it’s that time already

]]> http://mg-mk.com/en/preparing-for-seo-in-2017-yes-it%e2%80%99s-that-time-already/feed/ 0 What the evolution of search can teach marketers about digital transformation http://mg-mk.com/en/what-the-evolution-of-search-can-teach-marketers-about-digital-transformation/ http://mg-mk.com/en/what-the-evolution-of-search-can-teach-marketers-about-digital-transformation/#comments Tue, 26 Jul 2016 12:54:20 +0000 admin http://mg-mk.com/en/what-the-evolution-of-search-can-teach-marketers-about-digital-transformation/ For years, search engines have proved themselves as the gateway to the web, an entry point to the content of webpages people wanted to read. However people don’t want to just read anymore, they want to publish, play, share, watch and exchange. The way they search has evolved too: they have gone from asking “what” to asking “why” and “ how to .” At Bing we have seen a three-fold growth of queries starting with “Why” compared to “What” queries, which tells us people are no longer looking for information… They are looking for answers

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What the evolution of search can teach marketers about digital transformation

]]> http://mg-mk.com/en/what-the-evolution-of-search-can-teach-marketers-about-digital-transformation/feed/ 0 The rise of ‘Micro-Moments’ and how to optimise for ‘near me’ search queries http://mg-mk.com/en/the-rise-of-%e2%80%98micro-moments%e2%80%99-and-how-to-optimise-for-%e2%80%98near-me%e2%80%99-search-queries/ http://mg-mk.com/en/the-rise-of-%e2%80%98micro-moments%e2%80%99-and-how-to-optimise-for-%e2%80%98near-me%e2%80%99-search-queries/#comments Tue, 29 Mar 2016 14:24:56 +0000 admin http://mg-mk.com/en/the-rise-of-%e2%80%98micro-moments%e2%80%99-and-how-to-optimise-for-%e2%80%98near-me%e2%80%99-search-queries/ In the past year or so Google has published numerous articles and research around the topic of ‘Micro-Moments’ , which it describes as “the new battleground for brands”. Let’s look at a top level overview and then we’ll explore a few ideas around how to optimise one particular micro-moment

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The rise of ‘Micro-Moments’ and how to optimise for ‘near me’ search queries

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