MG Marketing » offline conversions http://mg-mk.com/en Online Marketing Agency Thu, 09 Apr 2026 22:10:34 +0000 http://wordpress.org/?v=2.9.1 en hourly 1 You’re Doing it Wrong: Stop Looking at the Wrong Phone Call Metrics for Your Website by @jdanielson14 http://mg-mk.com/en/you%e2%80%99re-doing-it-wrong-stop-looking-at-the-wrong-phone-call-metrics-for-your-website-by-jdanielson14/ http://mg-mk.com/en/you%e2%80%99re-doing-it-wrong-stop-looking-at-the-wrong-phone-call-metrics-for-your-website-by-jdanielson14/#comments Tue, 26 Nov 2013 20:17:23 +0000 admin http://mg-mk.com/en/you%e2%80%99re-doing-it-wrong-stop-looking-at-the-wrong-phone-call-metrics-for-your-website-by-jdanielson14/ Did you know that the majority of your calls come from your website? For marketers selling a service or an expensive product, this statement is very accurate and proves that you can’t afford to leave call conversions out of your analytics. Fortunately, many marketers have started using call tracking to recognize phone calls from their […] Author information Jackie Danielson Marketing Director at Century Interactive Jackie currently heads up the Marketing and Business Development efforts at Century Interactive.

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You’re Doing it Wrong: Stop Looking at the Wrong Phone Call Metrics for Your Website by @jdanielson14

]]> http://mg-mk.com/en/you%e2%80%99re-doing-it-wrong-stop-looking-at-the-wrong-phone-call-metrics-for-your-website-by-jdanielson14/feed/ 0 Paid Search Drives Store Revenue… But How Much? http://mg-mk.com/en/paid-search-drives-store-revenue%e2%80%a6-but-how-much/ http://mg-mk.com/en/paid-search-drives-store-revenue%e2%80%a6-but-how-much/#comments Thu, 19 Sep 2013 13:35:02 +0000 admin http://mg-mk.com/en/paid-search-drives-store-revenue%e2%80%a6-but-how-much/ RKG has long been interested in the question of online to offline spillover. We’ve also long been critical of the sloppy, ill-conceived tests that have misled many advertisers on this spillover in the past. We’ve recently participated with a few of our retail-chain clients on more..

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Paid Search Drives Store Revenue… But How Much?

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