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	<title>MG Marketing &#187; paid search revenue</title>
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		<title>RKG: Q1 US Paid Search Up 17 Percent, Fueled By PLAs; Smartphones Drove Just 7 Percent Of Spend</title>
		<link>http://mg-mk.com/en/rkg-q1-us-paid-search-up-17-percent-fueled-by-plas-smartphones-drove-just-7-percent-of-spend/</link>
		<comments>http://mg-mk.com/en/rkg-q1-us-paid-search-up-17-percent-fueled-by-plas-smartphones-drove-just-7-percent-of-spend/#comments</comments>
		<pubDate>Tue, 15 Apr 2014 18:31:52 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[SEO]]></category>
		<category><![CDATA[channel: sem]]></category>
		<category><![CDATA[google: adwords]]></category>
		<category><![CDATA[microsoft]]></category>
		<category><![CDATA[microsoft: bing ads]]></category>
		<category><![CDATA[paid search revenue]]></category>
		<category><![CDATA[paid search trends]]></category>
		<category><![CDATA[search ads]]></category>
		<category><![CDATA[search ads: product ads]]></category>
		<category><![CDATA[top news]]></category>

		<guid isPermaLink="false">http://mg-mk.com/en/rkg-q1-us-paid-search-up-17-percent-fueled-by-plas-smartphones-drove-just-7-percent-of-spend/</guid>
		<description><![CDATA[RKG is out with its first quarter Digital Marketing Report today, showing US paid search spend increased 17 percent year-over-year. This echoes positive Q1 global growth trends reported by Covario (25 percent) and IgnitionOne (8 percent)]]></description>
			<content:encoded><![CDATA[<p>RKG is out with its first quarter Digital Marketing Report today, showing US paid search spend increased 17 percent year-over-year. This echoes positive Q1 global growth trends reported by Covario (25 percent) and IgnitionOne (8 percent)</p>
<p>Read the original post:<br />
<a target="_blank" href="http://feeds.searchengineland.com/~r/searchengineland/~3/EslFMJdO-Zc/rkg-q1-us-paid-search-17-percent-fueled-plas-smartphones-drove-just-7-percent-spend-189136" title="RKG: Q1 US Paid Search Up 17 Percent, Fueled By PLAs; Smartphones Drove Just 7 Percent Of Spend">RKG: Q1 US Paid Search Up 17 Percent, Fueled By PLAs; Smartphones Drove Just 7 Percent Of Spend</a></p>
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		<title>Report: PLAs Drove 28% Of Google Non-Brand Ad Clicks In Q4</title>
		<link>http://mg-mk.com/en/report-plas-drove-28-of-google-non-brand-ad-clicks-in-q4/</link>
		<comments>http://mg-mk.com/en/report-plas-drove-28-of-google-non-brand-ad-clicks-in-q4/#comments</comments>
		<pubDate>Wed, 16 Jan 2013 20:51:18 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[SEO]]></category>
		<category><![CDATA[adwords]]></category>
		<category><![CDATA[bing]]></category>
		<category><![CDATA[google: adwords]]></category>
		<category><![CDATA[mobile paid search]]></category>
		<category><![CDATA[paid search revenue]]></category>
		<category><![CDATA[plas]]></category>
		<category><![CDATA[search ads: general]]></category>
		<category><![CDATA[sem industry: general]]></category>
		<category><![CDATA[top news]]></category>

		<guid isPermaLink="false">http://mg-mk.com/en/report-plas-drove-28-of-google-non-brand-ad-clicks-in-q4/</guid>
		<description><![CDATA[Google Product Listing Ads generated 28% of Google non-brand clicks in Q4 according to RKG&#8217;s latest Digital Marketing Report released today. PLA CPCs were 26% lower than CPCs for competitive text ads. RKG also found a larger than average gap between bids and actual CPCs for PLAs, suggesting... ]]></description>
			<content:encoded><![CDATA[<p>Google Product Listing Ads generated 28% of Google non-brand clicks in Q4 according to RKG&#8217;s latest Digital Marketing Report released today. PLA CPCs were 26% lower than CPCs for competitive text ads. RKG also found a larger than average gap between bids and actual CPCs for PLAs, suggesting&#8230; </p>
<p>Read more here:<br />
<a target="_blank" href="http://feeds.searchengineland.com/~r/searchengineland/~3/TzQBCp98Fm4/report-plas-drove-28-of-google-non-brand-ad-clicks-in-q4-145398" title="Report: PLAs Drove 28% Of Google Non-Brand Ad Clicks In Q4">Report: PLAs Drove 28% Of Google Non-Brand Ad Clicks In Q4</a></p>
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