MG Marketing » paid search trends http://mg-mk.com/en Online Marketing Agency Thu, 09 Apr 2026 22:10:34 +0000 http://wordpress.org/?v=2.9.1 en hourly 1 RKG Q2 Report: US Search Ad Spend Up 23 Percent YoY, Both Google And Bing Ad Spend Rise http://mg-mk.com/en/rkg-q2-report-us-search-ad-spend-up-23-percent-yoy-both-google-and-bing-ad-spend-rise/ http://mg-mk.com/en/rkg-q2-report-us-search-ad-spend-up-23-percent-yoy-both-google-and-bing-ad-spend-rise/#comments Tue, 15 Jul 2014 19:45:27 +0000 admin http://mg-mk.com/en/rkg-q2-report-us-search-ad-spend-up-23-percent-yoy-both-google-and-bing-ad-spend-rise/ After slowing down after the holiday season, U.S. paid search performance metrics are up both year-over-year and quarter-over-quarter in Q2 2014 according to RKG’s quarterly report. Ad spend rose 23 percent year-over-year among RKG’s retail-heavy client base.

See more here:
RKG Q2 Report: US Search Ad Spend Up 23 Percent YoY, Both Google And Bing Ad Spend Rise

]]> http://mg-mk.com/en/rkg-q2-report-us-search-ad-spend-up-23-percent-yoy-both-google-and-bing-ad-spend-rise/feed/ 0 Paid Search Spend Rose 21 Percent YoY In Q2, With Mobile Up 98 Percent [Covario] http://mg-mk.com/en/paid-search-spend-rose-21-percent-yoy-in-q2-with-mobile-up-98-percent-covario/ http://mg-mk.com/en/paid-search-spend-rose-21-percent-yoy-in-q2-with-mobile-up-98-percent-covario/#comments Tue, 15 Jul 2014 15:52:26 +0000 admin http://mg-mk.com/en/paid-search-spend-rose-21-percent-yoy-in-q2-with-mobile-up-98-percent-covario/ Global paid search investment continued its rise through the first half of 2014, according to Covario’s latest quarterly analysis of search spend.

View post:
Paid Search Spend Rose 21 Percent YoY In Q2, With Mobile Up 98 Percent [Covario]

]]> http://mg-mk.com/en/paid-search-spend-rose-21-percent-yoy-in-q2-with-mobile-up-98-percent-covario/feed/ 0 RKG: Q1 US Paid Search Up 17 Percent, Fueled By PLAs; Smartphones Drove Just 7 Percent Of Spend http://mg-mk.com/en/rkg-q1-us-paid-search-up-17-percent-fueled-by-plas-smartphones-drove-just-7-percent-of-spend/ http://mg-mk.com/en/rkg-q1-us-paid-search-up-17-percent-fueled-by-plas-smartphones-drove-just-7-percent-of-spend/#comments Tue, 15 Apr 2014 18:31:52 +0000 admin http://mg-mk.com/en/rkg-q1-us-paid-search-up-17-percent-fueled-by-plas-smartphones-drove-just-7-percent-of-spend/ RKG is out with its first quarter Digital Marketing Report today, showing US paid search spend increased 17 percent year-over-year. This echoes positive Q1 global growth trends reported by Covario (25 percent) and IgnitionOne (8 percent)

Read the original post:
RKG: Q1 US Paid Search Up 17 Percent, Fueled By PLAs; Smartphones Drove Just 7 Percent Of Spend

]]> http://mg-mk.com/en/rkg-q1-us-paid-search-up-17-percent-fueled-by-plas-smartphones-drove-just-7-percent-of-spend/feed/ 0 Strong Start: Paid Search Grew 25 Percent In Q1, Mobile Shot Up 135 Percent YoY [Covario] http://mg-mk.com/en/strong-start-paid-search-grew-25-percent-in-q1-mobile-shot-up-135-percent-yoy-covario/ http://mg-mk.com/en/strong-start-paid-search-grew-25-percent-in-q1-mobile-shot-up-135-percent-yoy-covario/#comments Wed, 09 Apr 2014 14:24:37 +0000 admin http://mg-mk.com/en/strong-start-paid-search-grew-25-percent-in-q1-mobile-shot-up-135-percent-yoy-covario/ Covario released its Global Paid Search Spend Analysis for the first quarter of 2014 today. Its client set — made up of enterprise technology, consumer electronics, and retail advertisers –increased paid search spend on mobile devices by 135 percent year-over-year and 35 percent over… Please visit Search Engine Land for the full article

Read more:
Strong Start: Paid Search Grew 25 Percent In Q1, Mobile Shot Up 135 Percent YoY [Covario]

]]> http://mg-mk.com/en/strong-start-paid-search-grew-25-percent-in-q1-mobile-shot-up-135-percent-yoy-covario/feed/ 0 Paid Search Spend Rises 8 Percent In Q1, Mobile Shows Signs Of Maturing [Report] http://mg-mk.com/en/paid-search-spend-rises-8-percent-in-q1-mobile-shows-signs-of-maturing-report/ http://mg-mk.com/en/paid-search-spend-rises-8-percent-in-q1-mobile-shows-signs-of-maturing-report/#comments Mon, 31 Mar 2014 19:06:34 +0000 admin http://mg-mk.com/en/paid-search-spend-rises-8-percent-in-q1-mobile-shows-signs-of-maturing-report/ In the first quarter this year, U.S. search advertising spend rose 8 percent when compared both quarter-over-quarter (QoQ) and year-over-year (YoY) according to IgnitionOne’s latest report which looks at the campaigns run through its digital marketing platform

Visit link:
Paid Search Spend Rises 8 Percent In Q1, Mobile Shows Signs Of Maturing [Report]

]]> http://mg-mk.com/en/paid-search-spend-rises-8-percent-in-q1-mobile-shows-signs-of-maturing-report/feed/ 0 Covario: Global PPC Click-Through Rates Hit New Highs, Spend Up 17 Percent YoY In Q4 http://mg-mk.com/en/covario-global-ppc-click-through-rates-hit-new-highs-spend-up-17-percent-yoy-in-q4/ http://mg-mk.com/en/covario-global-ppc-click-through-rates-hit-new-highs-spend-up-17-percent-yoy-in-q4/#comments Thu, 16 Jan 2014 16:21:34 +0000 admin http://mg-mk.com/en/covario-global-ppc-click-through-rates-hit-new-highs-spend-up-17-percent-yoy-in-q4/ Though the numbers vary, the Q4 reports we’ve covered all point to solid year-over-year increases in paid search spending. Covario’s Q4 analysis of the global paid search advertising landscape is no different. Based on results from their high tech, consumer electronics and retail..

Read this article:
Covario: Global PPC Click-Through Rates Hit New Highs, Spend Up 17 Percent YoY In Q4

]]> http://mg-mk.com/en/covario-global-ppc-click-through-rates-hit-new-highs-spend-up-17-percent-yoy-in-q4/feed/ 0 RKG Report: PLAs Fuel AdWords Growth, Bing Ads Spend Rises Sharply In Q4 http://mg-mk.com/en/rkg-report-plas-fuel-adwords-growth-bing-ads-spend-rises-sharply-in-q4/ http://mg-mk.com/en/rkg-report-plas-fuel-adwords-growth-bing-ads-spend-rises-sharply-in-q4/#comments Thu, 16 Jan 2014 15:06:38 +0000 admin http://mg-mk.com/en/rkg-report-plas-fuel-adwords-growth-bing-ads-spend-rises-sharply-in-q4/ RKG has released its Q4 2013 Digital Marketing Report, and as other reports have indicated, paid search saw solid year-over-year growth in the holiday quarter. Paid search spend among RKG’s retail-heavy client set rose 23 percent year-over-year. Overall click volume increased 19 percent, and..

The rest is here:
RKG Report: PLAs Fuel AdWords Growth, Bing Ads Spend Rises Sharply In Q4

]]> http://mg-mk.com/en/rkg-report-plas-fuel-adwords-growth-bing-ads-spend-rises-sharply-in-q4/feed/ 0 RKG Report: PLAs Fuel AdWords Growth, Bing Ads Spend Rises Sharply In Q4 http://mg-mk.com/en/rkg-report-plas-fuel-adwords-growth-bing-ads-spend-rises-sharply-in-q4-2/ http://mg-mk.com/en/rkg-report-plas-fuel-adwords-growth-bing-ads-spend-rises-sharply-in-q4-2/#comments Thu, 16 Jan 2014 15:06:38 +0000 admin http://mg-mk.com/en/rkg-report-plas-fuel-adwords-growth-bing-ads-spend-rises-sharply-in-q4-2/ RKG has released its Q4 2013 Digital Marketing Report, and as other reports have indicated, paid search saw solid year-over-year growth in the holiday quarter. Paid search spend among RKG’s retail-heavy client set rose 23 percent year-over-year. Overall click volume increased 19 percent, and..

The rest is here:
RKG Report: PLAs Fuel AdWords Growth, Bing Ads Spend Rises Sharply In Q4

]]> http://mg-mk.com/en/rkg-report-plas-fuel-adwords-growth-bing-ads-spend-rises-sharply-in-q4-2/feed/ 0 Mobile Accounts For One-Third Of Google Paid Clicks In Q3, Yet CPCs Drop From Q2 [Report] http://mg-mk.com/en/mobile-accounts-for-one-third-of-google-paid-clicks-in-q3-yet-cpcs-drop-from-q2-report/ http://mg-mk.com/en/mobile-accounts-for-one-third-of-google-paid-clicks-in-q3-yet-cpcs-drop-from-q2-report/#comments Thu, 17 Oct 2013 12:11:32 +0000 admin http://mg-mk.com/en/mobile-accounts-for-one-third-of-google-paid-clicks-in-q3-yet-cpcs-drop-from-q2-report/ The Search Agency released its third quarter State of Paid Search Report, showing strong growth in mobile for Google since the completed roll-out of enhanced campaigns this summer. Mobile clicks accounted for one-third of Google’s click share. In contrast, Bing’s mobile click share..

Originally posted here:
Mobile Accounts For One-Third Of Google Paid Clicks In Q3, Yet CPCs Drop From Q2 [Report]

]]> http://mg-mk.com/en/mobile-accounts-for-one-third-of-google-paid-clicks-in-q3-yet-cpcs-drop-from-q2-report/feed/ 0 72 Percent of PPC Marketers Plan To Spend Even More In 2014 [PPCHero Study] http://mg-mk.com/en/72-percent-of-ppc-marketers-plan-to-spend-even-more-in-2014-ppchero-study/ http://mg-mk.com/en/72-percent-of-ppc-marketers-plan-to-spend-even-more-in-2014-ppchero-study/#comments Thu, 15 Aug 2013 20:52:08 +0000 admin http://mg-mk.com/en/72-percent-of-ppc-marketers-plan-to-spend-even-more-in-2014-ppchero-study/ Hanapin Marketing has released its 2013 State of Paid Search report, revealing how PPC marketers are feeling about paid search marketing and where they plan to spend their money in 2014. A large majority, 83 percent of respondents, said they are feeling positive about the state of paid search…. Please visit Search Engine Land for the full article.

Link:
72 Percent of PPC Marketers Plan To Spend Even More In 2014 [PPCHero Study]

]]> http://mg-mk.com/en/72-percent-of-ppc-marketers-plan-to-spend-even-more-in-2014-ppchero-study/feed/ 0