MG Marketing » participation marketing http://mg-mk.com/en Online Marketing Agency Thu, 09 Apr 2026 22:10:34 +0000 http://wordpress.org/?v=2.9.1 en hourly 1 Want to Add More Participation to You Content? Follow These 5 Keys to Success [Guide] http://mg-mk.com/en/want-to-add-more-participation-to-you-content-follow-these-5-keys-to-success-guide/ http://mg-mk.com/en/want-to-add-more-participation-to-you-content-follow-these-5-keys-to-success-guide/#comments Mon, 23 Nov 2015 11:30:30 +0000 admin http://mg-mk.com/en/want-to-add-more-participation-to-you-content-follow-these-5-keys-to-success-guide/ By this point, there is no denying that content marketing should be an essential part of every brand’s integrated digital marketing strategy. Content enables brands to create a connection with current and potential customers that can also support many other digital marketing initiatives if optimized correctly

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Want to Add More Participation to You Content? Follow These 5 Keys to Success [Guide]

]]> http://mg-mk.com/en/want-to-add-more-participation-to-you-content-follow-these-5-keys-to-success-guide/feed/ 0 If you want B2B Content to be Great, Ask Your Community to Participate! #MPB2B http://mg-mk.com/en/if-you-want-b2b-content-to-be-great-ask-your-community-to-participate-mpb2b/ http://mg-mk.com/en/if-you-want-b2b-content-to-be-great-ask-your-community-to-participate-mpb2b/#comments Fri, 23 Oct 2015 13:43:59 +0000 admin http://mg-mk.com/en/if-you-want-b2b-content-to-be-great-ask-your-community-to-participate-mpb2b/ The bar for great B2B content marketing is being raised since brands have become publishers and no longer need to rely on traditional media sources for exposure. Unfortunately, budgets and resources don’t always match the required output.

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If you want B2B Content to be Great, Ask Your Community to Participate! #MPB2B

]]> http://mg-mk.com/en/if-you-want-b2b-content-to-be-great-ask-your-community-to-participate-mpb2b/feed/ 0 Why It’s Time for More Participation in B2B Content Marketing http://mg-mk.com/en/why-it%e2%80%99s-time-for-more-participation-in-b2b-content-marketing/ http://mg-mk.com/en/why-it%e2%80%99s-time-for-more-participation-in-b2b-content-marketing/#comments Mon, 21 Sep 2015 12:09:36 +0000 admin http://mg-mk.com/en/why-it%e2%80%99s-time-for-more-participation-in-b2b-content-marketing/ B2B brands are answering the call to become publishers with a significant increase in content hubs exemplified by pioneers like American Express OPEN and Adobe’s CMO.com and others including: Intel IQ Think with Google Dell’s Power More GE’s World in Motion SAP’s Digitalist Magazine While those are all great examples, there’s an important question: Can your business really afford to hire the kind of editorial team to create this quantity of quality content at the cadence of a business publication? Many practical marketers will say no

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Why It’s Time for More Participation in B2B Content Marketing

]]> http://mg-mk.com/en/why-it%e2%80%99s-time-for-more-participation-in-b2b-content-marketing/feed/ 0 Incorporate Participation Marketing for More Scalable Content Marketing – Lee Odden #CMWorld http://mg-mk.com/en/incorporate-participation-marketing-for-more-scalable-content-marketing-%e2%80%93-lee-odden-cmworld/ http://mg-mk.com/en/incorporate-participation-marketing-for-more-scalable-content-marketing-%e2%80%93-lee-odden-cmworld/#comments Thu, 10 Sep 2015 14:26:41 +0000 admin http://mg-mk.com/en/incorporate-participation-marketing-for-more-scalable-content-marketing-%e2%80%93-lee-odden-cmworld/ “The best should win, but creating the best is a challenge.” – Lee Odden Yesterday at Content Marketing World, TopRank Marketing CEO Lee Odden delighted a packed room of marketers by providing inspiring and actionable advice on how to successfully approach participation marketing. Odden assured marketers that if they wanted to produce quality and scalable content, without having to scale marketing budgets, this was the place to be.

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Incorporate Participation Marketing for More Scalable Content Marketing – Lee Odden #CMWorld

]]> http://mg-mk.com/en/incorporate-participation-marketing-for-more-scalable-content-marketing-%e2%80%93-lee-odden-cmworld/feed/ 0 The Future of Content Marketing: Integration, Optimization and Participation http://mg-mk.com/en/the-future-of-content-marketing-integration-optimization-and-participation/ http://mg-mk.com/en/the-future-of-content-marketing-integration-optimization-and-participation/#comments Mon, 24 Aug 2015 10:30:38 +0000 admin http://mg-mk.com/en/the-future-of-content-marketing-integration-optimization-and-participation/ In 2015 the world celebrated the 126th birthday of Paris’ iconic Eiffel Tower. This important piece of history is comprised of over 18,000 individual pieces and was built by nearly 300 people participating in the project. Developing content for content marketing programs can be approached with a similarly participative framework and in a way that satisfies some of their top needs

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The Future of Content Marketing: Integration, Optimization and Participation

]]> http://mg-mk.com/en/the-future-of-content-marketing-integration-optimization-and-participation/feed/ 0 If You Want Your Content Marketing to be Great, Ask Influencers to Participate http://mg-mk.com/en/if-you-want-your-content-marketing-to-be-great-ask-influencers-to-participate/ http://mg-mk.com/en/if-you-want-your-content-marketing-to-be-great-ask-influencers-to-participate/#comments Wed, 27 May 2015 10:03:56 +0000 admin http://mg-mk.com/en/if-you-want-your-content-marketing-to-be-great-ask-influencers-to-participate/ With ubiquitous internet connectivity and billions of people empowered to create and publish online, digital marketing competition is greater than ever. Companies are increasingly challenged to create quality content that can stand out to attract and engage new customers. How can businesses grow their reach and improve content quality in such a market

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If You Want Your Content Marketing to be Great, Ask Influencers to Participate

]]> http://mg-mk.com/en/if-you-want-your-content-marketing-to-be-great-ask-influencers-to-participate/feed/ 0 When do B2B Tech Companies Need Content Marketing? Inspiration for 2015 Marketing Planning http://mg-mk.com/en/when-do-b2b-tech-companies-need-content-marketing-inspiration-for-2015-marketing-planning/ http://mg-mk.com/en/when-do-b2b-tech-companies-need-content-marketing-inspiration-for-2015-marketing-planning/#comments Tue, 14 Oct 2014 16:02:52 +0000 admin http://mg-mk.com/en/when-do-b2b-tech-companies-need-content-marketing-inspiration-for-2015-marketing-planning/ Speaking at both a B2B Marketing and a Public Relations conference in the space of a week has yielded some insightful discussions. Many of those conversations have focused on the transition from where the B2B companies are today – a mix of tactics directed squarely at the C-level customer – and where a content marketing strategy might take them

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When do B2B Tech Companies Need Content Marketing? Inspiration for 2015 Marketing Planning

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