MG Marketing » podcasting http://mg-mk.com/en Online Marketing Agency Tue, 21 Apr 2026 09:47:31 +0000 http://wordpress.org/?v=2.9.1 en hourly 1 Creativity & Inclusivity in B2B Marketing with Ty Heath http://mg-mk.com/en/creativity-inclusivity-in-b2b-marketing-with-ty-heath/ http://mg-mk.com/en/creativity-inclusivity-in-b2b-marketing-with-ty-heath/#comments Thu, 01 Dec 2022 00:14:57 +0000 admin http://mg-mk.com/en/creativity-inclusivity-in-b2b-marketing-with-ty-heath/ Last month, we introduced our all new podcast, Elevate B2B, with the goal of elevating the B2B industry. The show features conversations that inform, include and inspire the best of B2B marketing. Each episode will feature insights from a B2B marketing leader having a conversation with our very own Lee Odden

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Creativity & Inclusivity in B2B Marketing with Ty Heath

]]> http://mg-mk.com/en/creativity-inclusivity-in-b2b-marketing-with-ty-heath/feed/ 0 Introducing the Elevate B2B Marketing Podcast http://mg-mk.com/en/introducing-the-elevate-b2b-marketing-podcast/ http://mg-mk.com/en/introducing-the-elevate-b2b-marketing-podcast/#comments Thu, 13 Oct 2022 10:03:31 +0000 admin http://mg-mk.com/en/introducing-the-elevate-b2b-marketing-podcast/ It’s no secret that we have made it our mission to elevate the world of B2B marketing. “Elevate B2B” has been the agency’s theme and mantra of the year, and we don’t see it going away anytime soon.  Our CEO Lee Odden shared in January , “from ‘boring-to-boring’ to being woefully behind B2C, there’s more than enough opportunity for us in the B2B marketing world to raise the bar.” The TopRank Marketing team has been committed to elevating the industry, specifically targeting these three approaches:  1 — EXPERIENTIAL CONTENT What good is content if the target customer is not engaged? Just like B2C audiences, B2B marketers and decision-makers want to experience brands through thoughtful, creative and innovative content.

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Introducing the Elevate B2B Marketing Podcast

]]> http://mg-mk.com/en/introducing-the-elevate-b2b-marketing-podcast/feed/ 0 5 Podcasting Trends Every B2B Marketer Should Know http://mg-mk.com/en/5-podcasting-trends-every-b2b-marketer-should-know/ http://mg-mk.com/en/5-podcasting-trends-every-b2b-marketer-should-know/#comments Mon, 03 Oct 2022 10:16:22 +0000 admin http://mg-mk.com/en/5-podcasting-trends-every-b2b-marketer-should-know/ We may have mentioned a time or two that podcasts are a great way for B2B marketers to release content . But since my first B2B podcasting post (way back in the before times of 2018, how naive we were), the landscape has changed significantly

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5 Podcasting Trends Every B2B Marketer Should Know

]]> http://mg-mk.com/en/5-podcasting-trends-every-b2b-marketer-should-know/feed/ 0 Listen Up: Why B2B Marketers Are Embracing #InternationalPodcastDay http://mg-mk.com/en/listen-up-why-b2b-marketers-are-embracing-internationalpodcastday/ http://mg-mk.com/en/listen-up-why-b2b-marketers-are-embracing-internationalpodcastday/#comments Wed, 29 Sep 2021 10:30:37 +0000 admin http://mg-mk.com/en/listen-up-why-b2b-marketers-are-embracing-internationalpodcastday/ Why are more B2B marketers than ever before embracing podcasts?

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Listen Up: Why B2B Marketers Are Embracing #InternationalPodcastDay

]]> http://mg-mk.com/en/listen-up-why-b2b-marketers-are-embracing-internationalpodcastday/feed/ 0 Creating B2B Podcasts That Rise Above The Noise http://mg-mk.com/en/creating-b2b-podcasts-that-rise-above-the-noise/ http://mg-mk.com/en/creating-b2b-podcasts-that-rise-above-the-noise/#comments Tue, 30 Mar 2021 10:30:36 +0000 admin http://mg-mk.com/en/creating-b2b-podcasts-that-rise-above-the-noise/ It’s never impressive to hear someone say they have a podcast.

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Creating B2B Podcasts That Rise Above The Noise

]]> http://mg-mk.com/en/creating-b2b-podcasts-that-rise-above-the-noise/feed/ 0 What B2B Podcasters Need to Know About SEO http://mg-mk.com/en/what-b2b-podcasters-need-to-know-about-seo/ http://mg-mk.com/en/what-b2b-podcasters-need-to-know-about-seo/#comments Tue, 04 Feb 2020 11:22:00 +0000 admin http://mg-mk.com/en/what-b2b-podcasters-need-to-know-about-seo/ There are few things more satisfying than clicking “Publish” on a shiny new podcast. All the hours of planning and recording are done

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What B2B Podcasters Need to Know About SEO

]]> http://mg-mk.com/en/what-b2b-podcasters-need-to-know-about-seo/feed/ 0 5 Marketing Podcasts To Strengthen Your B2B Efforts http://mg-mk.com/en/5-marketing-podcasts-to-strengthen-your-b2b-efforts/ http://mg-mk.com/en/5-marketing-podcasts-to-strengthen-your-b2b-efforts/#comments Wed, 04 Dec 2019 11:30:33 +0000 admin http://mg-mk.com/en/5-marketing-podcasts-to-strengthen-your-b2b-efforts/ Podcasts are a fantastic way to find new takes and tactics for your B2B marketing. They’re also great for picking up new marketing ideas and getting fresh perspectives you might not otherwise find. We’ve put together a list of five podcasts that offer marketing insight from a wide array of industry innovators — who share their own stories along with tactics and advice to take your marketing efforts to the next level

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5 Marketing Podcasts To Strengthen Your B2B Efforts

]]> http://mg-mk.com/en/5-marketing-podcasts-to-strengthen-your-b2b-efforts/feed/ 0 B2B Podcasting: 20 Stats that Make the Marketing Case http://mg-mk.com/en/b2b-podcasting-20-stats-that-make-the-marketing-case/ http://mg-mk.com/en/b2b-podcasting-20-stats-that-make-the-marketing-case/#comments Thu, 21 Nov 2019 11:36:19 +0000 admin http://mg-mk.com/en/b2b-podcasting-20-stats-that-make-the-marketing-case/ Good grief, Josh, why can’t you shut up about B2B podcasting ? Does the world really need another think piece, blog post, or webinar about the potential? Don’t people get it already

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B2B Podcasting: 20 Stats that Make the Marketing Case

]]> http://mg-mk.com/en/b2b-podcasting-20-stats-that-make-the-marketing-case/feed/ 0 10 Crucial Steps for Launching Your B2B Podcast Into the Wild http://mg-mk.com/en/10-crucial-steps-for-launching-your-b2b-podcast-into-the-wild/ http://mg-mk.com/en/10-crucial-steps-for-launching-your-b2b-podcast-into-the-wild/#comments Mon, 14 Oct 2019 10:34:00 +0000 admin http://mg-mk.com/en/10-crucial-steps-for-launching-your-b2b-podcast-into-the-wild/ Hey, friend, have you heard the good news about podcasts?  Given the most recent stats, it’s highly likely you have.

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10 Crucial Steps for Launching Your B2B Podcast Into the Wild

]]> http://mg-mk.com/en/10-crucial-steps-for-launching-your-b2b-podcast-into-the-wild/feed/ 0 5 Unexpected Content Marketing Benefits of B2B Podcasting http://mg-mk.com/en/5-unexpected-content-marketing-benefits-of-b2b-podcasting/ http://mg-mk.com/en/5-unexpected-content-marketing-benefits-of-b2b-podcasting/#comments Tue, 24 Sep 2019 10:39:44 +0000 admin http://mg-mk.com/en/5-unexpected-content-marketing-benefits-of-b2b-podcasting/ We all know by now that podcasting is a fantastic content marketing tactic , right?  To review:  Over 81 million people listen to podcasts ( Edison Research ) 80% finish the majority of every episode on their favorite podcasts ( Edison Research ) Most people who listen to one podcast are likely to pick up more ( Edison Research ) In other words, there’s an enormous audience out there, ready to spend multiple hours with your quality content.

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5 Unexpected Content Marketing Benefits of B2B Podcasting

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