<?xml version="1.0" encoding="UTF-8"?>
<rss version="2.0"
	xmlns:content="http://purl.org/rss/1.0/modules/content/"
	xmlns:wfw="http://wellformedweb.org/CommentAPI/"
	xmlns:dc="http://purl.org/dc/elements/1.1/"
	xmlns:atom="http://www.w3.org/2005/Atom"
	xmlns:sy="http://purl.org/rss/1.0/modules/syndication/"
	xmlns:slash="http://purl.org/rss/1.0/modules/slash/"
	>

<channel>
	<title>MG Marketing &#187; ppc campaigns</title>
	<atom:link href="http://mg-mk.com/en/tag/ppc-campaigns/feed/" rel="self" type="application/rss+xml" />
	<link>http://mg-mk.com/en</link>
	<description>Online Marketing Agency</description>
	<lastBuildDate>Tue, 21 Apr 2026 13:30:38 +0000</lastBuildDate>
	<generator>http://wordpress.org/?v=2.9.1</generator>
	<language>en</language>
	<sy:updatePeriod>hourly</sy:updatePeriod>
	<sy:updateFrequency>1</sy:updateFrequency>
			<item>
		<title>You’re Doing AdWords Wrong (Here’s How to Make It Right) by @JohnathanDane</title>
		<link>http://mg-mk.com/en/you%e2%80%99re-doing-adwords-wrong-here%e2%80%99s-how-to-make-it-right-by-johnathandane/</link>
		<comments>http://mg-mk.com/en/you%e2%80%99re-doing-adwords-wrong-here%e2%80%99s-how-to-make-it-right-by-johnathandane/#comments</comments>
		<pubDate>Tue, 14 Oct 2014 14:01:44 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[SEO]]></category>
		<category><![CDATA[google: adwords]]></category>
		<category><![CDATA[paid search 101]]></category>
		<category><![CDATA[ppc]]></category>
		<category><![CDATA[ppc campaigns]]></category>

		<guid isPermaLink="false">http://mg-mk.com/en/you%e2%80%99re-doing-adwords-wrong-here%e2%80%99s-how-to-make-it-right-by-johnathandane/</guid>
		<description><![CDATA[ Growing up, I wasn’t the type of kid who knew how to fix things. I wasn’t into cars or building tree houses and I couldn’t for the life of me figure out why my Discman kept skipping (yes, it was because I was moving)]]></description>
			<content:encoded><![CDATA[<p> Growing up, I wasn’t the type of kid who knew how to fix things. I wasn’t into cars or building tree houses and I couldn’t for the life of me figure out why my Discman kept skipping (yes, it was because I was moving)</p>
<p>Follow this link:<br />
<a target="_blank" href="http://feedproxy.google.com/~r/SearchEngineJournal/~3/26OyGIOda5E/" title="You’re Doing AdWords Wrong (Here’s How to Make It Right) by @JohnathanDane">You’re Doing AdWords Wrong (Here’s How to Make It Right) by @JohnathanDane</a></p>
]]></content:encoded>
			<wfw:commentRss>http://mg-mk.com/en/you%e2%80%99re-doing-adwords-wrong-here%e2%80%99s-how-to-make-it-right-by-johnathandane/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>5 Steps to The Most Efficient Keywords With Rank Tracker [Sponsored] by @lauraTrueVoice</title>
		<link>http://mg-mk.com/en/5-steps-to-the-most-efficient-keywords-with-rank-tracker-sponsored-by-lauratruevoice/</link>
		<comments>http://mg-mk.com/en/5-steps-to-the-most-efficient-keywords-with-rank-tracker-sponsored-by-lauratruevoice/#comments</comments>
		<pubDate>Wed, 08 Oct 2014 14:45:40 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[SEO]]></category>
		<category><![CDATA[ppc campaigns]]></category>
		<category><![CDATA[rank tracker]]></category>
		<category><![CDATA[sponsored post]]></category>

		<guid isPermaLink="false">http://mg-mk.com/en/5-steps-to-the-most-efficient-keywords-with-rank-tracker-sponsored-by-lauratruevoice/</guid>
		<description><![CDATA[ Whether you are searching for the most effective keywords for a PPC campaign, optimizing for a blog post, or even creating content for your website, having data numbers will always give you the upper hand. But what key words should you focus on? ]]></description>
			<content:encoded><![CDATA[<p> Whether you are searching for the most effective keywords for a PPC campaign, optimizing for a blog post, or even creating content for your website, having data numbers will always give you the upper hand. But what key words should you focus on? </p>
<p>See the original post:<br />
<a target="_blank" href="http://feedproxy.google.com/~r/SearchEngineJournal/~3/JWXZoyP-Jec/" title="5 Steps to The Most Efficient Keywords With Rank Tracker [Sponsored] by @lauraTrueVoice">5 Steps to The Most Efficient Keywords With Rank Tracker [Sponsored] by @lauraTrueVoice</a></p>
]]></content:encoded>
			<wfw:commentRss>http://mg-mk.com/en/5-steps-to-the-most-efficient-keywords-with-rank-tracker-sponsored-by-lauratruevoice/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Why Ignoring User Intent is Costing You Money in AdWords by @Bellastone</title>
		<link>http://mg-mk.com/en/why-ignoring-user-intent-is-costing-you-money-in-adwords-by-bellastone/</link>
		<comments>http://mg-mk.com/en/why-ignoring-user-intent-is-costing-you-money-in-adwords-by-bellastone/#comments</comments>
		<pubDate>Tue, 07 Oct 2014 11:08:47 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[SEO]]></category>
		<category><![CDATA[adwords]]></category>
		<category><![CDATA[paid search]]></category>
		<category><![CDATA[ppc campaigns]]></category>

		<guid isPermaLink="false">http://mg-mk.com/en/why-ignoring-user-intent-is-costing-you-money-in-adwords-by-bellastone/</guid>
		<description><![CDATA[ If you want to create PPC campaigns that convert, you need to understand how prospects think and what they’re searching for. Bidding on the right keywords will result in more clicks, but it also sets the stage for other important elements of your campaign: a persuasive ad and a high-converting landing page. If you don’t pay attention to user intent – their stage in the buying cycle and what they’re searching for – you could wind up with catchall ad and landing page experiences that speak to no one]]></description>
			<content:encoded><![CDATA[<p> If you want to create PPC campaigns that convert, you need to understand how prospects think and what they’re searching for. Bidding on the right keywords will result in more clicks, but it also sets the stage for other important elements of your campaign: a persuasive ad and a high-converting landing page. If you don’t pay attention to user intent – their stage in the buying cycle and what they’re searching for – you could wind up with catchall ad and landing page experiences that speak to no one</p>
<p>See more here:<br />
<a target="_blank" href="http://feedproxy.google.com/~r/SearchEngineJournal/~3/-UM0d_or4PQ/" title="Why Ignoring User Intent is Costing You Money in AdWords by @Bellastone">Why Ignoring User Intent is Costing You Money in AdWords by @Bellastone</a></p>
]]></content:encoded>
			<wfw:commentRss>http://mg-mk.com/en/why-ignoring-user-intent-is-costing-you-money-in-adwords-by-bellastone/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Powerful Insight: A SimilarWeb.com Review [Sponsored] by @inspire_video</title>
		<link>http://mg-mk.com/en/powerful-insight-a-similarweb-com-review-sponsored-by-inspire_video/</link>
		<comments>http://mg-mk.com/en/powerful-insight-a-similarweb-com-review-sponsored-by-inspire_video/#comments</comments>
		<pubDate>Thu, 11 Sep 2014 15:05:06 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[SEO]]></category>
		<category><![CDATA[ppc campaigns]]></category>
		<category><![CDATA[similarweb]]></category>
		<category><![CDATA[sponsored post]]></category>

		<guid isPermaLink="false">http://mg-mk.com/en/powerful-insight-a-similarweb-com-review-sponsored-by-inspire_video/</guid>
		<description><![CDATA[ I love SEO tools, which means I got really excited when I was asked to try out SimilarWeb.com on behalf of SEJ. I was given the Pro account to check the product out and I quickly realized that SimilarWeb Pro isn’t just an SEO tool; it’s actually like having a pair of x-ray goggles you hope your competition doesn’t know about. From the start, I was impressed with the amount of information you get just from their free feature on their landing page. ]]></description>
			<content:encoded><![CDATA[<p> I love SEO tools, which means I got really excited when I was asked to try out SimilarWeb.com on behalf of SEJ. I was given the Pro account to check the product out and I quickly realized that SimilarWeb Pro isn’t just an SEO tool; it’s actually like having a pair of x-ray goggles you hope your competition doesn’t know about. From the start, I was impressed with the amount of information you get just from their free feature on their landing page. </p>
<p>Read more here:<br />
<a target="_blank" href="http://feedproxy.google.com/~r/SearchEngineJournal/~3/ltwdE3qRd3w/" title="Powerful Insight: A SimilarWeb.com Review [Sponsored] by @inspire_video">Powerful Insight: A SimilarWeb.com Review [Sponsored] by @inspire_video</a></p>
]]></content:encoded>
			<wfw:commentRss>http://mg-mk.com/en/powerful-insight-a-similarweb-com-review-sponsored-by-inspire_video/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Getting Away From Our PPC Campaigns This Summer</title>
		<link>http://mg-mk.com/en/getting-away-from-our-ppc-campaigns-this-summer/</link>
		<comments>http://mg-mk.com/en/getting-away-from-our-ppc-campaigns-this-summer/#comments</comments>
		<pubDate>Tue, 28 May 2013 17:44:18 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[SEO]]></category>
		<category><![CDATA[adwords campaigns]]></category>
		<category><![CDATA[channel: strategy]]></category>
		<category><![CDATA[excel macros]]></category>
		<category><![CDATA[macros]]></category>
		<category><![CDATA[paid search]]></category>
		<category><![CDATA[ppc campaigns]]></category>

		<guid isPermaLink="false">http://mg-mk.com/en/getting-away-from-our-ppc-campaigns-this-summer/</guid>
		<description><![CDATA[Having just finished marching in three parades and playing Taps at Memorial Day observances to honor our deceased veterans, I find myself looking forward to the more relaxed days of summer, and wondering how in the heck I can get away from my PPC campaigns this summer. It’s a pipe dream, I know,... Please visit Search Engine Land for the full article. ]]></description>
			<content:encoded><![CDATA[<p>Having just finished marching in three parades and playing Taps at Memorial Day observances to honor our deceased veterans, I find myself looking forward to the more relaxed days of summer, and wondering how in the heck I can get away from my PPC campaigns this summer. It’s a pipe dream, I know,&#8230; Please visit Search Engine Land for the full article. </p>
<p>Originally posted here:<br />
<a target="_blank" href="http://feeds.searchengineland.com/~r/searchengineland/~3/cZ2HkpuvD4E/getting-away-from-our-ppc-campaigns-this-summer-161015" title="Getting Away From Our PPC Campaigns This Summer">Getting Away From Our PPC Campaigns This Summer</a></p>
]]></content:encoded>
			<wfw:commentRss>http://mg-mk.com/en/getting-away-from-our-ppc-campaigns-this-summer/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>AdWords Keyword Planner Officially Launches</title>
		<link>http://mg-mk.com/en/adwords-keyword-planner-officially-launches/</link>
		<comments>http://mg-mk.com/en/adwords-keyword-planner-officially-launches/#comments</comments>
		<pubDate>Mon, 20 May 2013 17:14:28 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[SEO]]></category>
		<category><![CDATA[channel: sem]]></category>
		<category><![CDATA[google: adwords]]></category>
		<category><![CDATA[ppc campaigns]]></category>

		<guid isPermaLink="false">http://mg-mk.com/en/adwords-keyword-planner-officially-launches/</guid>
		<description><![CDATA[As of today, all users will see the Keyword Planner available in their AdWords accounts. Keyword Planner combines data from the Keyword Tool and Traffic estimator, both of which will be sunsetted in about 60 days. Users will need to log in to their AdWords accounts to access Keyword Planner]]></description>
			<content:encoded><![CDATA[<p>As of today, all users will see the Keyword Planner available in their AdWords accounts. Keyword Planner combines data from the Keyword Tool and Traffic estimator, both of which will be sunsetted in about 60 days. Users will need to log in to their AdWords accounts to access Keyword Planner</p>
<p>Read the original here:<br />
<a target="_blank" href="http://feeds.searchengineland.com/~r/searchengineland/~3/HI2w6-1OpE8/google-adwords-keyword-planner-officially-launches-160220" title="AdWords Keyword Planner Officially Launches">AdWords Keyword Planner Officially Launches</a></p>
]]></content:encoded>
			<wfw:commentRss>http://mg-mk.com/en/adwords-keyword-planner-officially-launches/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Why You Should Give Some Of Your PPC Spend To A Conversion Optimizer</title>
		<link>http://mg-mk.com/en/why-you-should-give-some-of-your-ppc-spend-to-a-conversion-optimizer/</link>
		<comments>http://mg-mk.com/en/why-you-should-give-some-of-your-ppc-spend-to-a-conversion-optimizer/#comments</comments>
		<pubDate>Wed, 06 Mar 2013 17:27:21 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[SEO]]></category>
		<category><![CDATA[conversion optimization]]></category>
		<category><![CDATA[conversion rate]]></category>
		<category><![CDATA[higher revenue]]></category>
		<category><![CDATA[lower costs]]></category>
		<category><![CDATA[ppc campaigns]]></category>
		<category><![CDATA[ppc spend]]></category>
		<category><![CDATA[revenue]]></category>
		<category><![CDATA[search & conversion]]></category>
		<category><![CDATA[traffic]]></category>

		<guid isPermaLink="false">http://mg-mk.com/en/why-you-should-give-some-of-your-ppc-spend-to-a-conversion-optimizer/</guid>
		<description><![CDATA[You may find the subject of this column a bit self-serving, since I am a conversion optimizer. Well, it is]]></description>
			<content:encoded><![CDATA[<p>You may find the subject of this column a bit self-serving, since I am a conversion optimizer. Well, it is</p>
<p>Originally posted here:<br />
<a target="_blank" href="http://feeds.searchengineland.com/~r/searchengineland/~3/BDeQMUIq8Fs/why-you-should-give-some-of-your-ppc-spend-to-a-conversion-optimizer-149942" title="Why You Should Give Some Of Your PPC Spend To A Conversion Optimizer">Why You Should Give Some Of Your PPC Spend To A Conversion Optimizer</a></p>
]]></content:encoded>
			<wfw:commentRss>http://mg-mk.com/en/why-you-should-give-some-of-your-ppc-spend-to-a-conversion-optimizer/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>The Zen Of PPC Campaign Reporting</title>
		<link>http://mg-mk.com/en/the-zen-of-ppc-campaign-reporting/</link>
		<comments>http://mg-mk.com/en/the-zen-of-ppc-campaign-reporting/#comments</comments>
		<pubDate>Mon, 04 Feb 2013 19:35:19 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[SEO]]></category>
		<category><![CDATA[adwords]]></category>
		<category><![CDATA[bing ads]]></category>
		<category><![CDATA[paid search]]></category>
		<category><![CDATA[ppc]]></category>
		<category><![CDATA[ppc campaigns]]></category>

		<guid isPermaLink="false">http://mg-mk.com/en/the-zen-of-ppc-campaign-reporting/</guid>
		<description><![CDATA[Okay. It’s February]]></description>
			<content:encoded><![CDATA[<p>Okay. It’s February</p>
<p>Read the original post:<br />
<a target="_blank" href="http://feeds.searchengineland.com/~r/searchengineland/~3/wcTei9DDtMQ/the-zen-of-ppc-campaign-reporting-147248" title="The Zen Of PPC Campaign Reporting">The Zen Of PPC Campaign Reporting</a></p>
]]></content:encoded>
			<wfw:commentRss>http://mg-mk.com/en/the-zen-of-ppc-campaign-reporting/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>7 Secrets For Dealing With Quality Score</title>
		<link>http://mg-mk.com/en/7-secrets-for-dealing-with-quality-score/</link>
		<comments>http://mg-mk.com/en/7-secrets-for-dealing-with-quality-score/#comments</comments>
		<pubDate>Mon, 24 Dec 2012 16:44:48 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[SEO]]></category>
		<category><![CDATA[bid management]]></category>
		<category><![CDATA[display urls]]></category>
		<category><![CDATA[google: adwords]]></category>
		<category><![CDATA[google: analytics]]></category>
		<category><![CDATA[how to: ppc]]></category>
		<category><![CDATA[how to: sem]]></category>
		<category><![CDATA[paid search]]></category>
		<category><![CDATA[ppc campaigns]]></category>
		<category><![CDATA[quality score]]></category>

		<guid isPermaLink="false">http://mg-mk.com/en/7-secrets-for-dealing-with-quality-score/</guid>
		<description><![CDATA[I’m back to writing my own controversial thoughts this month; although, if you didn’t check out the interview I did last month with Andrew Goodman and Matt van Wagner, you should, those are smart guys. ]]></description>
			<content:encoded><![CDATA[<p>I’m back to writing my own controversial thoughts this month; although, if you didn’t check out the interview I did last month with Andrew Goodman and Matt van Wagner, you should, those are smart guys. </p>
<p>View post:<br />
<a target="_blank" href="http://feeds.searchengineland.com/~r/searchengineland/~3/xFkhk4CfGO0/7-secrets-for-dealing-with-quality-score-142224" title="7 Secrets For Dealing With Quality Score">7 Secrets For Dealing With Quality Score</a></p>
]]></content:encoded>
			<wfw:commentRss>http://mg-mk.com/en/7-secrets-for-dealing-with-quality-score/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
	</channel>
</rss>
