MG Marketing » retail smarts http://mg-mk.com/en Online Marketing Agency Mon, 20 Apr 2026 18:01:12 +0000 http://wordpress.org/?v=2.9.1 en hourly 1 The Holidays: Time For Joy, Laughter & Analytics http://mg-mk.com/en/the-holidays-time-for-joy-laughter-analytics/ http://mg-mk.com/en/the-holidays-time-for-joy-laughter-analytics/#comments Fri, 21 Oct 2011 13:20:45 +0000 admin http://mg-mk.com/en/the-holidays-time-for-joy-laughter-analytics/ Ah the holiday season. Time to welcome back apple-picking trips, pumpkin spice lattes and the smell of pine needles. In the retail search space, time to welcome back gruelingly long work days, insane volume spikes, working on days normal people have off (e.g

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The Holidays: Time For Joy, Laughter & Analytics

]]> http://mg-mk.com/en/the-holidays-time-for-joy-laughter-analytics/feed/ 0 12 Step Program For Improving The Load Speed Of Online Stores http://mg-mk.com/en/12-step-program-for-improving-the-load-speed-of-online-stores/ http://mg-mk.com/en/12-step-program-for-improving-the-load-speed-of-online-stores/#comments Thu, 18 Aug 2011 18:38:31 +0000 admin http://mg-mk.com/en/12-step-program-for-improving-the-load-speed-of-online-stores/ In my last column, we talked about why website load speed matters and how important it was for online retailers. Guess I touched a nerve

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12 Step Program For Improving The Load Speed Of Online Stores

]]> http://mg-mk.com/en/12-step-program-for-improving-the-load-speed-of-online-stores/feed/ 0 Load Speed Matters: Where To Start Trimming The Fat http://mg-mk.com/en/load-speed-matters-where-to-start-trimming-the-fat/ http://mg-mk.com/en/load-speed-matters-where-to-start-trimming-the-fat/#comments Thu, 21 Jul 2011 14:47:32 +0000 admin http://mg-mk.com/en/load-speed-matters-where-to-start-trimming-the-fat/ How fast a webpage downloads and displays in a user’s browser has always been important for online stores, primarily because faster loading pages convert better than slow pages. One of the easiest ways to increase sales is to radically slim down category and product pages to make shopping faster…

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Load Speed Matters: Where To Start Trimming The Fat

]]> http://mg-mk.com/en/load-speed-matters-where-to-start-trimming-the-fat/feed/ 0 So Your Sales Just Dropped By 60%, Now What? http://mg-mk.com/en/so-your-sales-just-dropped-by-60-now-what/ http://mg-mk.com/en/so-your-sales-just-dropped-by-60-now-what/#comments Thu, 23 Jun 2011 16:55:25 +0000 admin http://mg-mk.com/en/so-your-sales-just-dropped-by-60-now-what/ I’ve been an evangelist for the Yahoo Store platform since 1997, and I’ve gotten a reputation for being a troubleshooter when a store is on fire. I love the idea of being the online Red Adair parachuting in to cap that oil well fire and save the day! This time of year, I get one Please visit Search Engine Land for the full article.

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So Your Sales Just Dropped By 60%, Now What?

]]> http://mg-mk.com/en/so-your-sales-just-dropped-by-60-now-what/feed/ 0 7 Reasons Why Nixing Branded Keywords Is Not The Fix For CPC Inflation http://mg-mk.com/en/7-reasons-why-nixing-branded-keywords-is-not-the-fix-for-cpc-inflation/ http://mg-mk.com/en/7-reasons-why-nixing-branded-keywords-is-not-the-fix-for-cpc-inflation/#comments Thu, 02 Jun 2011 17:40:57 +0000 admin http://mg-mk.com/en/7-reasons-why-nixing-branded-keywords-is-not-the-fix-for-cpc-inflation/ “If your friend jumped off a bridge, would you do it too?” While this classic parenting question is cliché, it makes a good point. And it’s one that search marketers could also learn from. Especially those who are thinking about eliminating brand keyword phrases from their paid search campaigns..

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7 Reasons Why Nixing Branded Keywords Is Not The Fix For CPC Inflation

]]> http://mg-mk.com/en/7-reasons-why-nixing-branded-keywords-is-not-the-fix-for-cpc-inflation/feed/ 0 How To Get Free Unique Content With Product Reviews: 15,000+ Words In 12 Hours http://mg-mk.com/en/how-to-get-free-unique-content-with-product-reviews-15000-words-in-12-hours/ http://mg-mk.com/en/how-to-get-free-unique-content-with-product-reviews-15000-words-in-12-hours/#comments Thu, 26 May 2011 17:15:26 +0000 admin http://mg-mk.com/en/how-to-get-free-unique-content-with-product-reviews-15000-words-in-12-hours/ With the recent Google update of Panda attacks, now more than ever retailers need to focus on creating unique content that’s also high-quality. An easy way to get this content is to ask for help! Today, I’m going to cover how you can optimize customer product reviews to make more with your online…

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How To Get Free Unique Content With Product Reviews: 15,000+ Words In 12 Hours

]]> http://mg-mk.com/en/how-to-get-free-unique-content-with-product-reviews-15000-words-in-12-hours/feed/ 0 How To Avoid SEO Pitfalls With Timely Alerts http://mg-mk.com/en/how-to-avoid-seo-pitfalls-with-timely-alerts/ http://mg-mk.com/en/how-to-avoid-seo-pitfalls-with-timely-alerts/#comments Thu, 19 May 2011 15:19:49 +0000 admin http://mg-mk.com/en/how-to-avoid-seo-pitfalls-with-timely-alerts/ In the world of SEO, there are big updates like Panda, Mayday, Vincent, Florida, but there are also smaller internal issues that can creep up on you leading to traffic and revenue loss. The ability to identify and prevent self inflicted nicks and cuts along the way is key to a successful SEO… Please visit Search Engine Land for the full article.

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How To Avoid SEO Pitfalls With Timely Alerts

]]> http://mg-mk.com/en/how-to-avoid-seo-pitfalls-with-timely-alerts/feed/ 0 5 Simple Tips To Diversify Your Organic Traffic Acquisition http://mg-mk.com/en/5-simple-tips-to-diversify-your-organic-traffic-acquisition/ http://mg-mk.com/en/5-simple-tips-to-diversify-your-organic-traffic-acquisition/#comments Thu, 21 Apr 2011 13:08:45 +0000 admin http://mg-mk.com/en/5-simple-tips-to-diversify-your-organic-traffic-acquisition/ With all the talk about diversifying your revenue and traffic channels, most people often miss that organic traffic itself can be diversified. Traffic from search engines takes on many flavors and paths. A deeper dive into understanding the life cycle of a shopper query will lead you to some..

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5 Simple Tips To Diversify Your Organic Traffic Acquisition

]]> http://mg-mk.com/en/5-simple-tips-to-diversify-your-organic-traffic-acquisition/feed/ 0 When Pandas Attack: Online Retailers Need To React http://mg-mk.com/en/when-pandas-attack-online-retailers-need-to-react/ http://mg-mk.com/en/when-pandas-attack-online-retailers-need-to-react/#comments Thu, 31 Mar 2011 16:52:16 +0000 admin http://mg-mk.com/en/when-pandas-attack-online-retailers-need-to-react/ We interrupt our regularly scheduled RETAIL SMARTS column for this special update on extremely rare, but deadly Panda attacks in the retail community… So this week, I was supposed to share the results from that 300% sales increase of that leather dog collar with nameplate example from last… Please visit Search Engine Land for the full article

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When Pandas Attack: Online Retailers Need To React

]]> http://mg-mk.com/en/when-pandas-attack-online-retailers-need-to-react/feed/ 0 10 Tips To Check The SEO Soundness Of Product Listings http://mg-mk.com/en/10-tips-to-check-the-seo-soundness-of-product-listings/ http://mg-mk.com/en/10-tips-to-check-the-seo-soundness-of-product-listings/#comments Thu, 24 Mar 2011 15:52:35 +0000 admin http://mg-mk.com/en/10-tips-to-check-the-seo-soundness-of-product-listings/ Optimizing for search engines and shopping engines is all about accessibility, relevance and authority. In the process of continuously optimizing for search and searchers, sometimes basic areas get ignored, overwritten or overdone leading to entire sections of the site being blocked, duplicated or… Please visit Search Engine Land for the full article

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10 Tips To Check The SEO Soundness Of Product Listings

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