MG Marketing » retargeting http://mg-mk.com/en Online Marketing Agency Mon, 20 Apr 2026 18:01:12 +0000 http://wordpress.org/?v=2.9.1 en hourly 1 Five very quick tips to building a loyal ecommerce customer base http://mg-mk.com/en/five-very-quick-tips-to-building-a-loyal-ecommerce-customer-base/ http://mg-mk.com/en/five-very-quick-tips-to-building-a-loyal-ecommerce-customer-base/#comments Tue, 30 Aug 2016 14:27:31 +0000 admin http://mg-mk.com/en/five-very-quick-tips-to-building-a-loyal-ecommerce-customer-base/ A few weeks ago, we discussed how ecommerce and retail companies can best acquire new customers via Facebook Lookalike targeting . So now that you’re building your customer base, let’s study how best to keep that very valuable base engaged. Remember, your existing customers are a constant stream of revenue

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Five very quick tips to building a loyal ecommerce customer base

]]> http://mg-mk.com/en/five-very-quick-tips-to-building-a-loyal-ecommerce-customer-base/feed/ 0 How to use Facebook Ads to find and recruit new employees http://mg-mk.com/en/how-to-use-facebook-ads-to-find-and-recruit-new-employees/ http://mg-mk.com/en/how-to-use-facebook-ads-to-find-and-recruit-new-employees/#comments Wed, 24 Aug 2016 14:11:24 +0000 admin http://mg-mk.com/en/how-to-use-facebook-ads-to-find-and-recruit-new-employees/ How are you recruiting new employees? Are you using job recruiters? If so, you know their finder fees are ridiculously high.

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How to use Facebook Ads to find and recruit new employees

]]> http://mg-mk.com/en/how-to-use-facebook-ads-to-find-and-recruit-new-employees/feed/ 0 RLSA and Customer Match: using smart segmentation for big wins http://mg-mk.com/en/rlsa-and-customer-match-using-smart-segmentation-for-big-wins/ http://mg-mk.com/en/rlsa-and-customer-match-using-smart-segmentation-for-big-wins/#comments Mon, 27 Jun 2016 14:27:22 +0000 admin http://mg-mk.com/en/rlsa-and-customer-match-using-smart-segmentation-for-big-wins/ So we all know about RLSA  (retargeted lists for search ads) and its ability to use  Customer Match , but how many of us are actually taking advantage of it? The big problem with RLSA Customer Match is that in order for it to really have an impact on volume and performance, you need to have a very large customer list

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RLSA and Customer Match: using smart segmentation for big wins

]]> http://mg-mk.com/en/rlsa-and-customer-match-using-smart-segmentation-for-big-wins/feed/ 0 How to keep the ‘person’ in ‘personalization’ without being a creep http://mg-mk.com/en/how-to-keep-the-%e2%80%98person%e2%80%99-in-%e2%80%98personalization%e2%80%99-without-being-a-creep/ http://mg-mk.com/en/how-to-keep-the-%e2%80%98person%e2%80%99-in-%e2%80%98personalization%e2%80%99-without-being-a-creep/#comments Thu, 23 Jun 2016 13:35:19 +0000 admin http://mg-mk.com/en/how-to-keep-the-%e2%80%98person%e2%80%99-in-%e2%80%98personalization%e2%80%99-without-being-a-creep/ Some brands don’t target well enough, while others go way too far, creeping people out. With personalized marketing, striking a delicate balance is the key.  Personalization is an important skill for any marketer to master, but it’s also quite a difficult one. There are just so many different ways it can go wrong.

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How to keep the ‘person’ in ‘personalization’ without being a creep

]]> http://mg-mk.com/en/how-to-keep-the-%e2%80%98person%e2%80%99-in-%e2%80%98personalization%e2%80%99-without-being-a-creep/feed/ 0 7 Tips For Deploying A Successful Ad Retargeting Strategy http://mg-mk.com/en/7-tips-for-deploying-a-successful-ad-retargeting-strategy/ http://mg-mk.com/en/7-tips-for-deploying-a-successful-ad-retargeting-strategy/#comments Wed, 07 Oct 2015 10:30:25 +0000 admin http://mg-mk.com/en/7-tips-for-deploying-a-successful-ad-retargeting-strategy/ There is no replacement for a sound organic optimization strategy. However, there are many ways that you can augment your organic strategy, including paid search tactics. Ultimately, your job is to ensure that prospective and current customers have a good user experience and can find the information that they need quickly and efficiently

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7 Tips For Deploying A Successful Ad Retargeting Strategy

]]> http://mg-mk.com/en/7-tips-for-deploying-a-successful-ad-retargeting-strategy/feed/ 0 Remarketing Lists For Search Ads Can Now Use Conversion-Based Automated Bid Strategies In AdWords http://mg-mk.com/en/remarketing-lists-for-search-ads-can-now-use-conversion-based-automated-bid-strategies-in-adwords/ http://mg-mk.com/en/remarketing-lists-for-search-ads-can-now-use-conversion-based-automated-bid-strategies-in-adwords/#comments Thu, 26 Jun 2014 14:24:39 +0000 admin http://mg-mk.com/en/remarketing-lists-for-search-ads-can-now-use-conversion-based-automated-bid-strategies-in-adwords/ Now when you enable AdWords conversion-based automated bid strategies in your Remarketing Lists For Search Ads campaigns, the predicted conversion performance of those remarketing lists will influence the bidding. Google announced on its Google+ page that remarketing list performance is now among… Please visit Search Engine Land for the full article

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Remarketing Lists For Search Ads Can Now Use Conversion-Based Automated Bid Strategies In AdWords

]]> http://mg-mk.com/en/remarketing-lists-for-search-ads-can-now-use-conversion-based-automated-bid-strategies-in-adwords/feed/ 0 Taking a Look at Retargeting in 2014: An Interview with David Karel http://mg-mk.com/en/taking-a-look-at-retargeting-in-2014-an-interview-with-david-karel/ http://mg-mk.com/en/taking-a-look-at-retargeting-in-2014-an-interview-with-david-karel/#comments Fri, 18 Apr 2014 16:06:17 +0000 admin http://mg-mk.com/en/taking-a-look-at-retargeting-in-2014-an-interview-with-david-karel/ Retargeting is one of the most effective cross-channel strategies in 2014, which is probably why it was such […] Author information Murray Newlands CEO at The Mail Online Murray is Deputy Editor at Search Engine Journal, Murray founded The Mail in 2013, an angel-funded startup publication covering performance marketing and mobile marketing. Murray is an advisor to a number of bay area startups including VigLink. In 2011 Wiley published his book Online Marketing: A User’s Manual

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Taking a Look at Retargeting in 2014: An Interview with David Karel

]]> http://mg-mk.com/en/taking-a-look-at-retargeting-in-2014-an-interview-with-david-karel/feed/ 0 Rock at Retargeting: 5 Steps to Maximizing Marketing Spend by @seanafoote http://mg-mk.com/en/rock-at-retargeting-5-steps-to-maximizing-marketing-spend-by-seanafoote/ http://mg-mk.com/en/rock-at-retargeting-5-steps-to-maximizing-marketing-spend-by-seanafoote/#comments Fri, 20 Dec 2013 13:00:20 +0000 admin http://mg-mk.com/en/rock-at-retargeting-5-steps-to-maximizing-marketing-spend-by-seanafoote/ As a B2B marketer or business owner, you drive traffic to your site via display advertising, e-mail marketing, social media promotions, PPC advertising, content generation, search engine optimization, and more.

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Rock at Retargeting: 5 Steps to Maximizing Marketing Spend by @seanafoote

]]> http://mg-mk.com/en/rock-at-retargeting-5-steps-to-maximizing-marketing-spend-by-seanafoote/feed/ 0 ReTargeter Gives Retargeting Tips & Discusses Current Trends by @murraynewlands http://mg-mk.com/en/retargeter-gives-retargeting-tips-discusses-current-trends-by-murraynewlands/ http://mg-mk.com/en/retargeter-gives-retargeting-tips-discusses-current-trends-by-murraynewlands/#comments Fri, 29 Nov 2013 13:30:58 +0000 admin http://mg-mk.com/en/retargeter-gives-retargeting-tips-discusses-current-trends-by-murraynewlands/ In a recent interview from AdTech in New York City, ReTargeter’s Jimmy Aveningo gives some retargeting advice, talks about current trends in the retargeting industry, and looks to the future of ReTargeter, claiming that the company has some very exciting plans in the works. To find out more, watch the video below: These are some […] Author information Murray Newlands Murray founded The Mail in 2013, an angel-funded startup publication covering performance marketing and mobile marketing. Murray is an advisor to a number of bay area startups including VigLink.

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ReTargeter Gives Retargeting Tips & Discusses Current Trends by @murraynewlands

]]> http://mg-mk.com/en/retargeter-gives-retargeting-tips-discusses-current-trends-by-murraynewlands/feed/ 0 Organize And Retarget Your Data With Perfect Audience by @murraynewlands http://mg-mk.com/en/organize-and-retarget-your-data-with-perfect-audience-by-murraynewlands/ http://mg-mk.com/en/organize-and-retarget-your-data-with-perfect-audience-by-murraynewlands/#comments Fri, 20 Sep 2013 15:00:52 +0000 admin http://mg-mk.com/en/organize-and-retarget-your-data-with-perfect-audience-by-murraynewlands/ In this episode of Search Engine Journal, Murray Newlands interviews Perfect Audience CEO Brad Flora about Perfect Audience’s dynamic retargeting tool and the ways in which affiliates are using it to drive traffic and conversions. Perfect Audience is a self-service ad retargeting platform that enables marketers to cookie their website visitors or their Email subscribers […] Author information Murray Newlands Murray founded The Mail in 2013, an angel-funded startup publication covering performance marketing and mobile marketing. Murray is an advisor to a number of bay area startups including VigLink.

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Organize And Retarget Your Data With Perfect Audience by @murraynewlands

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