MG Marketing » sales cycle optimization http://mg-mk.com/en Online Marketing Agency Thu, 09 Apr 2026 22:10:34 +0000 http://wordpress.org/?v=2.9.1 en hourly 1 MarketingProfs B2B Forum: Integrating Social Media & Content to Optimize the Sales Funnel http://mg-mk.com/en/marketingprofs-b2b-forum-integrating-social-media-content-to-optimize-the-sales-funnel/ http://mg-mk.com/en/marketingprofs-b2b-forum-integrating-social-media-content-to-optimize-the-sales-funnel/#comments Thu, 04 Oct 2012 11:30:24 +0000 admin http://mg-mk.com/en/marketingprofs-b2b-forum-integrating-social-media-content-to-optimize-the-sales-funnel/ The importance of integrating earned, owned, paid and shared media couldn’t be any greater and this week I’ll be giving a track keynote at the MarketingProfs B2B Forum conference in Boston on just that. My presentation will focus on the essential strategies and tactics for sales funnel optimization success with content, search and social media marketing. To get things started, here are some handy general stats on search, social and content marketing plus quite a few specifically for B2B marketing: 50 Billion – By 2020,  Ericcson predicts there will be 50 billion internet connected devices.

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MarketingProfs B2B Forum: Integrating Social Media & Content to Optimize the Sales Funnel

]]> http://mg-mk.com/en/marketingprofs-b2b-forum-integrating-social-media-content-to-optimize-the-sales-funnel/feed/ 0 How to Boost the ROI of B2B Social Media? Optimize Across the Entire Sales Cycle http://mg-mk.com/en/how-to-boost-the-roi-of-b2b-social-media-optimize-across-the-entire-sales-cycle/ http://mg-mk.com/en/how-to-boost-the-roi-of-b2b-social-media-optimize-across-the-entire-sales-cycle/#comments Wed, 01 Aug 2012 14:17:25 +0000 admin http://mg-mk.com/en/how-to-boost-the-roi-of-b2b-social-media-optimize-across-the-entire-sales-cycle/ Most forms of online B2B marketing and advertising focus on attracting and engaging business customers through a sales cycle to create awareness and interest, through consideration and ultimately to purchase. That’s reasonable since there’s a clear investment and return.

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How to Boost the ROI of B2B Social Media? Optimize Across the Entire Sales Cycle

]]> http://mg-mk.com/en/how-to-boost-the-roi-of-b2b-social-media-optimize-across-the-entire-sales-cycle/feed/ 0 Holistic Optimization Across the Sales Cycle: Optimize Speaking Events May & June http://mg-mk.com/en/holistic-optimization-across-the-sales-cycle-optimize-speaking-events-may-june/ http://mg-mk.com/en/holistic-optimization-across-the-sales-cycle-optimize-speaking-events-may-june/#comments Thu, 10 May 2012 15:08:40 +0000 admin http://mg-mk.com/en/holistic-optimization-across-the-sales-cycle-optimize-speaking-events-may-june/ When you have a business that relies on attracting new business online the sheer volume of options can be confusing. Should offline advertising efforts transfer to online? Maybe email marketing

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Holistic Optimization Across the Sales Cycle: Optimize Speaking Events May & June

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