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	<title>MG Marketing &#187; search and display</title>
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		<title>How Search Retargeting Is Bridging The Gap Between Search &amp; Display</title>
		<link>http://mg-mk.com/en/how-search-retargeting-is-bridging-the-gap-between-search-display/</link>
		<comments>http://mg-mk.com/en/how-search-retargeting-is-bridging-the-gap-between-search-display/#comments</comments>
		<pubDate>Wed, 03 Apr 2013 15:37:48 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[SEO]]></category>
		<category><![CDATA[display advertising]]></category>
		<category><![CDATA[display vs. search]]></category>
		<category><![CDATA[retargeting]]></category>
		<category><![CDATA[retargeting marketing]]></category>
		<category><![CDATA[search & display]]></category>
		<category><![CDATA[search and display]]></category>
		<category><![CDATA[search marketing]]></category>
		<category><![CDATA[search retargeting]]></category>
		<category><![CDATA[sem]]></category>

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		<description><![CDATA[Recently, Harvard Business School published a working paper, Do Display Ads Influence Search? Attribution and Dynamics in Online Advertising]]></description>
			<content:encoded><![CDATA[<p>Recently, Harvard Business School published a working paper, Do Display Ads Influence Search? Attribution and Dynamics in Online Advertising</p>
<p>See original here:<br />
<a target="_blank" href="http://feeds.searchengineland.com/~r/searchengineland/~3/N9FwHVv8dDk/how-search-retargeting-is-bridging-the-gap-between-search-display-153291" title="How Search Retargeting Is Bridging The Gap Between Search &amp; Display">How Search Retargeting Is Bridging The Gap Between Search &amp; Display</a></p>
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		<title>The Most Common Misconception Of 2012: Display Looks Like Search</title>
		<link>http://mg-mk.com/en/the-most-common-misconception-of-2012-display-looks-like-search/</link>
		<comments>http://mg-mk.com/en/the-most-common-misconception-of-2012-display-looks-like-search/#comments</comments>
		<pubDate>Wed, 19 Dec 2012 14:35:01 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[SEO]]></category>
		<category><![CDATA[ad targeting]]></category>
		<category><![CDATA[behavioral advertising]]></category>
		<category><![CDATA[direct response]]></category>
		<category><![CDATA[metrics]]></category>
		<category><![CDATA[reach]]></category>
		<category><![CDATA[real time media]]></category>
		<category><![CDATA[search & display]]></category>
		<category><![CDATA[search and display]]></category>
		<category><![CDATA[search retargeting]]></category>

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		<description><![CDATA[The most common misconception over the past year has been the commonly heard statement, display looks like search. While we have all heard this a number of times (albeit it might be partially true) it’s largely based on one main factor: the rise of the auction-based marketplace in display]]></description>
			<content:encoded><![CDATA[<p>The most common misconception over the past year has been the commonly heard statement, display looks like search. While we have all heard this a number of times (albeit it might be partially true) it’s largely based on one main factor: the rise of the auction-based marketplace in display</p>
<p>Read the original post:<br />
<a target="_blank" href="http://feeds.searchengineland.com/~r/searchengineland/~3/xNGlKUcZND0/the-most-common-misconception-of-2012-display-looks-like-search-142462" title="The Most Common Misconception Of 2012: Display Looks Like Search">The Most Common Misconception Of 2012: Display Looks Like Search</a></p>
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		<item>
		<title>How To Maximize SEM Efforts With Search Retargeting</title>
		<link>http://mg-mk.com/en/how-to-maximize-sem-efforts-with-search-retargeting/</link>
		<comments>http://mg-mk.com/en/how-to-maximize-sem-efforts-with-search-retargeting/#comments</comments>
		<pubDate>Wed, 20 Jul 2011 14:01:17 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[SEO]]></category>
		<category><![CDATA[back to school]]></category>
		<category><![CDATA[how to]]></category>
		<category><![CDATA[how to: sem]]></category>
		<category><![CDATA[retargeting]]></category>
		<category><![CDATA[search & display]]></category>
		<category><![CDATA[search ads]]></category>
		<category><![CDATA[search and display]]></category>
		<category><![CDATA[search retargeting]]></category>

		<guid isPermaLink="false">http://mg-mk.com/en/how-to-maximize-sem-efforts-with-search-retargeting/</guid>
		<description><![CDATA[Last month, we discussed how display media has evolved to be more quantitative in Why Search Marketers Are The Future Media Planners, and ironically, how the skillset held by search marketers has become more relevant to display media than the skill set held by current media planners. Using the... ]]></description>
			<content:encoded><![CDATA[<p>Last month, we discussed how display media has evolved to be more quantitative in Why Search Marketers Are The Future Media Planners, and ironically, how the skillset held by search marketers has become more relevant to display media than the skill set held by current media planners. Using the&#8230; </p>
<p>More:<br />
<a target="_blank" href="http://feeds.searchengineland.com/~r/searchengineland/~3/ggPRZE5GpFg/how-to-maximize-sem-efforts-with-search-retargeting-86137" title="How To Maximize SEM Efforts With Search Retargeting">How To Maximize SEM Efforts With Search Retargeting</a></p>
]]></content:encoded>
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