MG Marketing » semantic markup http://mg-mk.com/en Online Marketing Agency Mon, 20 Apr 2026 18:01:12 +0000 http://wordpress.org/?v=2.9.1 en hourly 1 How to speak ‘Search Engine’ http://mg-mk.com/en/how-to-speak-%e2%80%98search-engine%e2%80%99/ http://mg-mk.com/en/how-to-speak-%e2%80%98search-engine%e2%80%99/#comments Fri, 24 Jun 2016 12:05:41 +0000 admin http://mg-mk.com/en/how-to-speak-%e2%80%98search-engine%e2%80%99/ The challenge of how to ‘speak’ search engine and tell it how to surface our content is what Search Engine Optimisation is all about. But are we doing it as well as we could?

See the article here:
How to speak ‘Search Engine’

]]> http://mg-mk.com/en/how-to-speak-%e2%80%98search-engine%e2%80%99/feed/ 0 Use These Tools To See What Entities Are On A Web Page http://mg-mk.com/en/use-these-tools-to-see-what-entities-are-on-a-web-page/ http://mg-mk.com/en/use-these-tools-to-see-what-entities-are-on-a-web-page/#comments Fri, 27 Jun 2014 14:10:58 +0000 admin http://mg-mk.com/en/use-these-tools-to-see-what-entities-are-on-a-web-page/ Search engines leverage structured data to determine what entities are on your web page. They can also do this using other techniques such as natural language processing (NLP) and machine learning

Original post:
Use These Tools To See What Entities Are On A Web Page

]]> http://mg-mk.com/en/use-these-tools-to-see-what-entities-are-on-a-web-page/feed/ 0 The Local Search Event Horizon: Adopt Events Markup For Your Business http://mg-mk.com/en/the-local-search-event-horizon-adopt-events-markup-for-your-business/ http://mg-mk.com/en/the-local-search-event-horizon-adopt-events-markup-for-your-business/#comments Mon, 24 Mar 2014 13:22:29 +0000 admin http://mg-mk.com/en/the-local-search-event-horizon-adopt-events-markup-for-your-business/ This month, Google Maps just announced a new events feature appearing on Android phones which has already been appearing in desktop local search results — for some types of business, events information is now being displayed in addition to the other local profile elements. The focus on events..

Read the original post:
The Local Search Event Horizon: Adopt Events Markup For Your Business

]]> http://mg-mk.com/en/the-local-search-event-horizon-adopt-events-markup-for-your-business/feed/ 0 From 10 Blue Links To Entity SERPs: Is Your Website Ready? http://mg-mk.com/en/from-10-blue-links-to-entity-serps-is-your-website-ready/ http://mg-mk.com/en/from-10-blue-links-to-entity-serps-is-your-website-ready/#comments Thu, 30 Jan 2014 17:00:46 +0000 admin http://mg-mk.com/en/from-10-blue-links-to-entity-serps-is-your-website-ready/ Search is changing and along with it the landscape of search results. SERPs are more adaptive, more engaging, more informative, more interactive and more personalized.

See the article here:
From 10 Blue Links To Entity SERPs: Is Your Website Ready?

]]> http://mg-mk.com/en/from-10-blue-links-to-entity-serps-is-your-website-ready/feed/ 0 5 Ways To Unlock The Benefits Of Semantic Search http://mg-mk.com/en/5-ways-to-unlock-the-benefits-of-semantic-search/ http://mg-mk.com/en/5-ways-to-unlock-the-benefits-of-semantic-search/#comments Thu, 07 Nov 2013 15:12:25 +0000 admin http://mg-mk.com/en/5-ways-to-unlock-the-benefits-of-semantic-search/ Search is changing. It is now more personal, more engaging, more interactive and more predictive. SERPs no longer display just 10 blue links — they have become more useful and more visually appealing across all device types.

Read the rest here:
5 Ways To Unlock The Benefits Of Semantic Search

]]> http://mg-mk.com/en/5-ways-to-unlock-the-benefits-of-semantic-search/feed/ 0 The Structured Data Brouhaha At SMX East: Clarifying Contentious Issues http://mg-mk.com/en/the-structured-data-brouhaha-at-smx-east-clarifying-contentious-issues/ http://mg-mk.com/en/the-structured-data-brouhaha-at-smx-east-clarifying-contentious-issues/#comments Wed, 16 Oct 2013 13:01:43 +0000 admin http://mg-mk.com/en/the-structured-data-brouhaha-at-smx-east-clarifying-contentious-issues/ If you attended the Structured Data Superstars session at SMX East earlier this month, you probably witnessed a very brief interchange between myself and Googler Pierre Far at the end of the session. Pierre woke everyone up by stating that some of the semantic markup recommendations I’d… Please visit Search Engine Land for the full article.

Read the original here:
The Structured Data Brouhaha At SMX East: Clarifying Contentious Issues

]]> http://mg-mk.com/en/the-structured-data-brouhaha-at-smx-east-clarifying-contentious-issues/feed/ 0 Use Twitter Cards For Branding & Local SEO http://mg-mk.com/en/use-twitter-cards-for-branding-local-seo/ http://mg-mk.com/en/use-twitter-cards-for-branding-local-seo/#comments Mon, 15 Jul 2013 12:49:36 +0000 admin http://mg-mk.com/en/use-twitter-cards-for-branding-local-seo/ I’ve written before about the benefits of using various semantic protocols to improve your search engine optimization efforts. Using Schema.org markup and geotagging webpages can help search engines associate your website with online business listings, and a variety of semantic markup types…

See the rest here:
Use Twitter Cards For Branding & Local SEO

]]> http://mg-mk.com/en/use-twitter-cards-for-branding-local-seo/feed/ 0 Is Google Hijacking Semantic Markup/Structured Data? http://mg-mk.com/en/is-google-hijacking-semantic-markupstructured-data/ http://mg-mk.com/en/is-google-hijacking-semantic-markupstructured-data/#comments Thu, 17 Jan 2013 20:54:48 +0000 admin http://mg-mk.com/en/is-google-hijacking-semantic-markupstructured-data/ In 2012, I started a series, How The Major Search And Social Engines Are Using The Semantic Web, which took us to a point in time around September 2012.

Link:
Is Google Hijacking Semantic Markup/Structured Data?

]]> http://mg-mk.com/en/is-google-hijacking-semantic-markupstructured-data/feed/ 0 13 Semantic Markup Tips For 2013: A Local SEO Checklist http://mg-mk.com/en/13-semantic-markup-tips-for-2013-a-local-seo-checklist/ http://mg-mk.com/en/13-semantic-markup-tips-for-2013-a-local-seo-checklist/#comments Mon, 31 Dec 2012 18:54:16 +0000 admin http://mg-mk.com/en/13-semantic-markup-tips-for-2013-a-local-seo-checklist/ One of the least-tapped areas of local business website optimization continues to be semantic markup. Semantic markup can increase chances that information from your website will be highlighted in search engine results pages via rich snippets, attracting greater attention and clickthroughs. So,…

Continued here:
13 Semantic Markup Tips For 2013: A Local SEO Checklist

]]> http://mg-mk.com/en/13-semantic-markup-tips-for-2013-a-local-seo-checklist/feed/ 0 An Illustrated Guide To E-Commerce Markup Using GoodRelations http://mg-mk.com/en/an-illustrated-guide-to-e-commerce-markup-using-goodrelations/ http://mg-mk.com/en/an-illustrated-guide-to-e-commerce-markup-using-goodrelations/#comments Thu, 11 Oct 2012 19:57:11 +0000 admin http://mg-mk.com/en/an-illustrated-guide-to-e-commerce-markup-using-goodrelations/ In How Search & Social Engines Are Using Semantic Search, I started this series with an overview. This article will give you a walk through on generating local and organization markup for a store

Link:
An Illustrated Guide To E-Commerce Markup Using GoodRelations

]]> http://mg-mk.com/en/an-illustrated-guide-to-e-commerce-markup-using-goodrelations/feed/ 0