Twitter did it; now Foursquare is reportedly in discussions with Google, Yahoo and Bing to supply (or license) its check-in data as a search-enhancer.

As Yahoo and Bing progress on the Search Alliance , Yahoo said it is live testing results of Microsoft organic and paid search on its platform this month. In its update, Yahoo also gave a few other prospective dates and steps. Read on.

An overview of some of the weekend’s ad/tech news not to be missed: watch out for multiple records.

There’s a subtle, but meaningful, connection between billiards and SEO. How so, you ask? Well, when I was younger I was a pretty good at billiards.

Posted by Tom_C Paywalls are a hot topic online at the moment. In the UK The Times has recently put their whole site behind a pay wall and in early 2011 the New York Times is set to also go behind a pay wall.

As early as Fall 2008, Microsoft set off on a crusade to openly evangelize what would become “Bing Cashback” with strategic agency partners and retail advertisers alike. The consumer rewards program was built to incent online shoppers with the purpose of influencing search behavior to gain repeat visitors and generate loyalty

The presentation will discuss: Creating marketing synergy across channels How Dollar Thrifty increased email revenue by 50% Leveraging campaign/customer data from multiple channels Download Now *** Read the full post by clicking on the headline above ***

This week at the Search Engine Roundtable, we cover a nice amount of news.

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web….

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google Buys Metaweb To Bolster Answers, Google Squared & Rich Snippets Google announced they have acquired Metaweb. Metaweb is a search company that figures out entities and not just words.