Google has a new design and with that your title tag length, the blue clickable link in the Google search results, may be impacted.

Posted by jennita Today, I’m super-excited to introduce our latest product from Moz, MozWorthy! It’s a tool that takes your regular (perhaps even boring) videos, adds some “oomph” and pizzazz, and makes it go viral. With so much talk about content marketing on the rise—and guest posting on the decline—we wanted to build something that helps in both instances.

Below is what happened in search today, as reported on Search Engine Land and from other places across the web.

As the brutal Polar Vortex weather system bore down on much of the U.S. this winter, consumers apparently hunkered down and passed the time by doing more online shopping. According to Marin Software, paid search impressions surged for retailers January 19 to 25, which happened to be the coldest…

Here is a recap of what happened in the search forums today…

Google announced today on their Webmaster Central blog that Webmaster Tools’ Index Status feature will now offer more precise data for different site variations. Google says over the past few months they have been hearing users say they would like Webmaster Tools to track indexed URLs for sections of their website that use HTTPS. Previously, Google […] Author information Matt Southern Matt Southern is a marketing, communications and public relations professional

Marin data released today suggests that many residents shopped online during the polar vortex. However, that same data revealed missed advertising opportunities

LinkedIn announced the launch two new tools last week to assist businesses in their content marketing efforts: Content Marketing Score and Trending Content. LinkedIn’s announcement states: “The Content Marketing Institute recently surveyed B2B marketers and found that while 93% use content marketing, only 42% consider themselves effective at it.” As a result of this study, LinkedIn […] Author information Matt Southern Matt Southern is a marketing, communications and public relations professional

In the first quarter this year, U.S. search advertising spend rose 8 percent when compared both quarter-over-quarter (QoQ) and year-over-year (YoY) according to IgnitionOne’s latest report which looks at the campaigns run through its digital marketing platform

Is it just me, or does it seem like Google starts celebrating April Fools’ Day earlier and earlier every year? No company on the web takes April 1st more seriously than Google, as we’ve been covering for years now: Google’s April Fools’ Day 2013 Joke-A-Thon: YouTube… Please visit Search Engine Land for the full article.