Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. Search Engine Roundtable Stories: Search Buzz Video Recap: Google Penguin 4…

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: Penguin & link building, PPC leads & social appeared first on Search Engine Land.

The Keyword Planner restrictions Google set into place a couple months ago were not to just block bots but also to prevent “bad actors.” Google’s Jerry Dischler…

At this year’s SMX East, Googlers Jerry Dischler and Babak Pahlavan shared recent updates and what’s coming to AdWords and Google Analytics.

Columnist Kristi Kellogg recaps a session at SMX East that dives into how marketers can integrate their paid search and social efforts for better marketing results.

Columnist Jeff Baum explains that when properly set up, call tracking can help you both measure the value of your PPC campaigns and optimize them for better ROI. The post Why call tracking helps improve PPC lead generation account performance appeared first on Search Engine Land. Please visit Search Engine Land for the full article

Google recently released Penguin 4.0, and the Penguin filter now updates in real time. Columnist Marcus Miller explores what this means for SEO and link building. The post Authority & link building with real-time Penguin appeared first on Search Engine Land.

This week in search I covered a lot more around the Google Penguin 4.0 launch. The impact five days after its launch was minimal to ay the least

This week #SEJLive was joined by Anne Ahola Ward and Bridget Randolph to discuss mobile SEO and the future of the search industry. Below are their live sessions and the topics they covered. Watch more SEJ Live Sessions by following our schedule or viewing past sessions on our Facebook page

In this week’s Search In Pictures, here are the latest images culled from the web, showing what people eat at the search engine companies, how they play, who they meet, where they speak, what toys they have and more. GoogleBot at the AngularConnect conference: Source: Twitter DJs in suits at… Please visit Search Engine Land for the full article.