Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web…

I am seeing some signs of some big Google Search ranking volatility and shuffling today. The core update just finished, so Google would say it is not the core update but the reviews update is still rolling out.

Google has a published patent named “Generative summaries for search results” which is believed to be the patent behind the Search Generative Experience launch we saw earlier this year.

Google has added a few new impression metrics for advertisers using the Google Local Service Ads platform. This was spotted by Ben Turner who wrote on X that he is “seeing impression share metrics in selected Google LSA accounts.”

Google has published its tentative schedule for the Google Ads API release dates and sunset dates for 2024. Google publishes this annually in order to “bring greater clarity to your planning cycle,” the company said.

Google has updated its dangerous product policy for both Shopping ads and free listings to list E-juice products as dangerous and thus not allowed to be advertised or listing in Google Shopping results, both paid or free listings.

Jerry Dischler, who has been the head of Google Ads since 2020 and has been with Google for over 15 years is leaving his role within the company.

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