Here is a recap of what happened in the search forums today…

Facebook’s fourth quarter results show that around 23 percent of its total fourth quarter advertising revenue ($305 million) came from mobile.

Below is what happened in search today, as reported on Search Engine Land and from other places across the Web.

With the new moon in February, the Year of the Snake will be upon us.  Although it won’t have the fanfare of its Dragon forerunner, there’ll still be plenty of fireworks in a year bursting with opportunities for businesses selling in China.  China’s sixth zodiac animal, the Snake, is said to have many material possessions.  Author information Mark Tanner Mark Tanner is the founder of China Skinny , a service helping western businesses better understand Chinese consumers. He has been in the marketing game since 1998 in North America, Europe, Australasia and most recently, China, with a short break in Africa paddling down the Nile. His company China Skinny provides a free weekly newsletter giving insights into Chinese consumers.

Zee, a community manager with Google, posted a thread at the Google AdWords Help forum on advertising tips with Google AdWords for Valentine’s Day. She explained that in 2011, people started searching for gift ideas for Valentine’s Day on January 9th..

Two weeks ago we gave you a quick preview of what’s in store for attendees of the Search Marketing Expo Conference in Toronto, Ontario.

Following Facebook’s announcement of Graph Search a few weeks back, there’s been no shortage of analysis and speculation on what the move will mean for Facebook, its users, marketers and possible Facebook competitors, including the traditional search engines. At least in one arena, we… Please visit Search Engine Land for the full article

Google has added three new measurement features to the AdWords for video reporting interface. The enhancements are designed to make reporting more goal-oriented and to make it easier to compare campaign performance across platforms and other forms of media. Reach & Frequency Reach and frequency..

They say the devil is in the details. When it comes to search engine optimization, those details include some important quirks you need to know about. Conforming to search engine behavior Keeping-up with changes in search engine behavior Playing well with other websites to protect your SEO Avoiding..

People love doom and gloom and this is perhaps why so many blog posts and articles this year have pronounced the end of SEO at some point or another. It seems to be all the rage to point out how SEO is somehow no longer reliable or valid, or to whine about how Google is Author information Jeet Agrawal Jeet Agrawal is the co-founder of GetLinksPro , a small SEO company working with several top internet marketers and SEO companies.