Archive for January, 2012

Can White Hats Use Black Hat Tactics?

2012/01/07

A Cre8asite Forum thread has a nice deep discussion around the use of black hat SEO techniques while being a so called “white hat…

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My Site’s Ranking Dropped, It’s Google Panda

2012/01/07

This happens with every Google update – when a site owner feels their site was downgraded in Google, they blame the most talked about and recent Google update.

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SearchCap: The Day In Search, January 6, 2012

2012/01/06

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Search In Pics: Google Bumper Sticker, Knitted Android Sleeve & Yahoo’s CEOs In this week’s Search In Pictures, here are the latest images culled…

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Daily Search Forum Recap: January 6, 2012

2012/01/06

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. Search Engine Roundtable Stories: Video Recap of Weekly Search Buzz :: January 6…

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Search In Pics: Google Bumper Sticker, Knitted Android Sleeve & Yahoo’s CEOs

2012/01/06

In this week’s Search In Pictures, here are the latest images culled from the web, showing what people eat at the search engine companies, how they play, who they meet, where they speak, what toys they have, and more. Bumper Sticker For Google Self Driving Car: Knitted Android Holder: Louis… Please visit Search Engine Land for the full article

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Google’s 30 Most Recent Search Quality Changes

2012/01/06

Google provided an update with the 30 or so most recent search quality updates. They also added in the code names, when applicable, used internally at Google for each of these updates. They include words like concepts, leaf, simple, greencr, Megasitelinks, foby..

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Last Call To Speak At SMX West

2012/01/06

We’re finalizing the speaker lineup for SMX West, and there are still a few openings. We’re particularly interested in hearing from you if you can speak knowledgeably on the following topics: Best Practices With adCenter For Bing & Yahoo Beyond The Google AdWords Tool Duplication,… Please visit Search Engine Land for the full article.

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SOPA Saga Continues: Tech Giants Consider Internet Blackout and Support OPEN Act

2012/01/06

When Congress reconvenes later this month, they will consider passing the highly controversial Stop Online Piracy Act (SOPA). Currently, the Senate is scheduled to debate the matter on January 24th and vote shortly thereafter

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Do Social Media Marketers Need to Fear Social Saturation?

2012/01/06

While we often hear about mainstream sites like Facebook and Twitter, there are literally hundreds of social networks out there. You might figure this to be a good thing for marketers, but according to some new research and expert opinions, it could actually be the opposite.

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Search Marketers Value Social, Global; Plan to Increase SEM Tech Spend in 2012

2012/01/06

Brands recognize that search marketing has a strong ROI, with 72 percent of recently surveyed search marketers indicating they plan to increase their SEM technology spend this year over 2011. 26 percent foresee spending at the same level, while ju…

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