So you have a photoblog or videos embedded within your site that has great information and superb content, but there’s a catch. Search engines can’t interpret and understand images or videos as easily as they can process textual content.

In the days following the tragic Aurora, Colorado killings, approximately 30 Facebook pages that pay tribute to the killer have appeared.

Could guest posts be your secret path to earning roughly $1 million in monthly revenue?

Where you were previously looking at cost per keyword, comparing against traffic volumes and conversion rates, you now need to add some new metrics into your AdWords data mix: bounce rate, pages per visit, visit duration, and bid management.

It’s increasingly difficult getting noticed online – that makes getting links and top rankings even harder.

Global digital ad spend, previously expected to grow 16 percent in 2012, will actually increase 18 percent, representing a 20 percent share of total advertising spend. In 2013, GroupM analysts expect an additional 16 percent increase in spend.

Yesterday I covered how those who took the Google Power Searching class were upset they didn’t immediately receive their printable certificates upon the class finishing…

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. Search Engine Roundtable Stories: Official: Google Panda 3…

Posted by jamesagate This post was originally in YouMoz , and was promoted to the main blog because it provides great value and interest to our community. The author’s views are entirely his or her own and may not reflect the views of SEOmoz, Inc. You've probably seen the extremely comprehensive noob guide to online marketing by Oli Gardner, or the companion noob guide to link building from Mike King, you've also likely seen one of the many posts or presentations on SEO for startups ( here , here and here ) – suffice to say there is plenty of reading material for building new web properties but what about link building for an established website?