A recent study conducted by Microsoft showed people prefer Bing search results nearly 2-to-1 over Google’s results. According to the survey, even those who thought they preferred Google, chose Bing. Now Microsoft plan to change people’s perception.

There is a lot of debate at the moment, about the difference between social media marketing and guest blogging outreach for SEO purposes. While I’m not here to answer or even debate the issue, I think it should be recognised that these two areas are becoming seriously entwined, and both are becoming as important as

A new version of Google’s human rater handbook has hit the web. The 161-page General Guidelines document, version 3.27 dated June 22, 2012, is largely unchanged from last year, but has added a section instructing reviewers how to rate page quality.

It’s official. Nielsen’s Designated Market Areas (DMAs) are becoming the paid search targeting standard for metro areas.

We’ve already highlighted the exceptional content and highly qualified presenters at SMX East. But there’s another aspect of the show that is just as important and valuable – networking. And with well over 1000 companies sending delegates (so far), there are lots of people to network..

I’ve been trying, trying hard, to get Google to give me a statement. Normally they respond within 24 hours with a yay or nay on my question if there is a Google update. I’ve emailed them three times and no word back.

For the past several years, rich content has been on the rise, and Google subsidiary, YouTube, has remained the undisputed leader of online video sharing. Currently, the site controls approximately 43 percent of the Internet video market

Google has been dropping lots of hints lately about their desire to become not just a leader in advertising, but a leader in  ecommerce as well. A recent Forrester report claims that 30% of all online shoppers start their product research at Amazon.com is just fuel to the fire. Google is trying to…

Competitive keyword analysis should play in integral part in your paid and organic search optimization strategy. As paid search activity continues to grow, so will the number of businesses you compete against within the search battlefield.

Posted by Thomas McElroy Over the last 3 weeks, you may have noticed some instability with our Rankings tools through missing data and error messages stating some tools are unavailable. On Friday, we experienced a totally different, unrelated problem with our rankings data. We expect to have an updated prognosis for that problem by tomorrow, but we want to fill you in on what went down at Mozplex to cause these issues in the first place.