Digital video helps build reach beyond what TV can cost-effectively achieve alone among prized demographic segments. Marketers who quickly develop the competency to optimize across channels will have a significant advantage over the competition.

Local business owners have a new tool for managing their Google Places For Business listing: a dedicated app that works on the iPhone and iPod Touch. There’s no official announcement that I can find about the app, and as best I can tell, the iClarified blog was first to report on it. The..

Google Image Search traffic is down 63 percent on average. Facebook tests Graph Search ads and debuts CPA bidding. Bing calls a search malware analysis “wrong”

Today’s Google Doodle for Earth Day 2013 has a lot to experience.

Posted by Mike Pantoliano Let me cut right to the chase. Do you want to know the value of your content marketing efforts? Want this report?

Writing an awesome reconsideration request is critical when you’re attempting to get an unnatural links penalty removed by Google. Get on the path to recovery by following these tips, and see one example of a reconsideration request that worked.

Google made a splash in May of 2012 when they announced the Knowledge Graph. The Knowledge Graph is a key component of Semantic Search.

Google announced earnings last night and reported revenues of $14 billion and profits of about $3.5 billion for their first quarter of 2013. The key highlights for search marketers are on paid clicks and cost-per-click..