Archive for May, 2013

YouTube Bug: No One Dislikes My Videos

2013/05/03

There is a YouTube bug where the videos show only thumbs ups (likes) and not thumbs downs (dislikes). It seems that there is this 15 second delay from when the video starts to when it shows the number of dislikes on a specific video..

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Google Now Treating 20 ccTLDs As Generic TLDs

2013/05/03

Google’s Pierre Far posted on Google+ that Google has been updating their indexing systems to treat more ccTLDs, country-level top level domains, as generic TLDs. For example, domain.co.uk is specific to UK web sites or domain.co.il is specific to Israel web sites…

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Daily Search Forum Recap: May 2, 2013

2013/05/02

Here is a recap of what happened in the search forums today…

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Why We Can’t Just Be SEOs Anymore – Whiteboard Friday

2013/05/02

Posted by randfish There's a movement happening in our industry, and many folks are chaning their practices and titles from “SEO” to “online marketing, inbound marketing, and/or earned media marketing.” Where did this shift originate from, and where is it taking our industry as a whole? Is it enough to just be an SEO in today's game, or are we missing the bigger picture? In today's Whiteboard Friday, Rand shares his take on the shift from “SEO” to “inbound marketing” and what the future holds for our industry at large.

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SearchCap: The Day In Search, May 2, 2013

2013/05/02

Below is what happened in search today, as reported on Search Engine Land and from other places across the Web. From Search Engine Land: Google Expands List of “Generic” Top Level Domains and Makes Them Geotargetable Typically, the country-code top level domain (ccTLD) is just that…

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Facebook Promoted Page Likes: How to Get Started

2013/05/02

Facebook’s Promoted Page Likes advertising are now available globally, offering businesses worldwide a simplified way to get more Likes to their Facebook pages. Here’s everything you need to know about getting started with Promoted Page Likes ads

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You May Never Recover From Google’s Penguin

2013/05/02

Seriously. No recovery. Ever.

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WeChat Marketing: Another Way to Reach China’s Affluent Consumers

2013/05/02

China’s unprecedented growth is attracting businesses from all corners, hoping to cash in on 250 million middle class consumers. In three short decades, it has become one of the most competitive marketplaces in the world

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Snickers AdWords Campaign Targets Searchers So Hungry They Can’t Spell

2013/05/02

As part of Snickers’ “You’re Not You When You’re Hungry” campaign, an ad agency teamed up with Google to target users who made common spelling errors on Google searches. The result: more than 500,000 people saw the ads over three days

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Pinterest Fail: 70% of Brand Engagement is Generated by Users [Study]

2013/05/02

Pinterest use by brands in the fashion retail and automotive industries is lacking. Only 18 percent of fashion retail brands pin items on Pinterest, and more than 75 percent of Pinterest engagement for the automotive industry is driven by users.

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