One particular feature on Microsoft Excel can make PPC campaigns more manageable by allowing users to create structured group names, change ad copy in bulk, and build URL tags.

Search, social and content together all have reciprocal relationships.

To convert, a home page needs to give its audience information. Here’s how you can figure out the length that works best for you. The post Which Copy is Best For Your Home Page

The Internet Corporation for Assigned Names and Numbers (ICANN) has expanded access to top-level domains, meaning domain extensions like .photography, .expert and .pizza are now available for the taking.

A redesigned version of Twitter’s search results interfere is rolling out to all logged-in web users, according to a report from TechCrunch. In addition to a more streamlined look and feel, the new Twitter search will allow you to filter results to show only top tweets, live tweets, accounts, photos, videos, news and so on.

Dab Barker posted a screen shot on Twitter of Google showing multiple reviews snippets in the Google Answer box at the top of the page. Instead of just showing one reviews box at the top, Google is showing four…

Posted by Cyrus-Shepard Today we’re excited to make freely available the new Web Developer’s SEO Cheat Sheet 3.0 . Ever since the indelible Danny Dover created the original version in 2008, the SEO Cheat Sheet has been downloaded tens of thousands of times by developers and marketers alike

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web…