Posted by rachelgooodmanmoore [Estimated read time: 8 minutes] Do you suffer from average ROI and low-to-moderate page optimization scores?

Before making my debut in the content marketing world, I was a journalist living out her days at coffee shops, city council meetings, ribbon cuttings and community gatherings. The daily grind was grueling at times, but it was also exciting. The prospect of breaking news always kept me on my toes and every day I worked to give my readers the latest and greatest news and information.

There is a reason storytelling has become somewhat of a buzzword in the marketing industry lately. It’s a simple, natural way to make interesting content that motivates your audience to act. What more could you ask for as a content marketer?

I was confused yesterday when I was just checking out the mobile friendly testing tool and I Googled [google mobile friendly test] and clicked on the first result and saw the old tool…

Harmit Kamboe posted on Twitter a screen shot of a search result that showed rich snippet content for “promotion” deals.