Google announced improved and new college related knowledge panels for those searching for a college or university to attend. Google said “we’re bringing a new feature to Search to help you navigate the college search process..

In response to confusion surrounding mobile-first indexing, Google published a series of tweets clearing up the most common misunderstandings. The post Google Clears Up Confusion Around Mobile-First Indexing by @MattGSouthern appeared first on Search Engine Journal .

The Cache-Control general-header has no impact on GoogleBot and how it crawls your web pages. The cache-control general-header “field is used to specify directives for caching mechanisms in both requests and responses,” says MDN docs…

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. Please visit Search Engine Land for the full article.

Google is also extending ‘Why this ad?’ notices to all services that display Google Ads, including YouTube, Google Play, Gmail, Maps and partner websites and apps. Please visit Search Engine Land for the full article.

Amplify your content.

Google’s John Mueller said in a webmaster hangout video at the 24:43 minute mark that Google does not use survey data, ratings, reviews, stars, etc in their organic ranking factors…

Breadcrumbs have a positive impact on user experience, but are they worth the effort SEO-wise? Let’s find out! The post Everything You Need to Know About Breadcrumbs & SEO by @grybniak appeared first on Search Engine Journal .

Knowing you’ve been hit by a negative SEO campaign is crucial to fighting it. Contributor Joe Sinkwitz outlines the tools and steps you can take to figure out if you’ve been targeted

Contributor Joy Hawkins provides an overview of how Yelp’s review solicitation penalty works and explains why you should not ask for reviews. Please visit Search Engine Land for the full article.