Tapping into Similar Audiences in conjunction with RLSA can be a recipe for success for retail marketers. Here’s how. Please visit Search Engine Land for the full article

I know there were tons of sites that got notifications that their sites migrated to the mobile-first indexing process this week. But Google is far from done.

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. Please visit Search Engine Land for the full article.

Using the Bing Search API and a proprietary AR platform, an artist created sculptures composed entirely of dynamic search images customized in real time. Please visit Search Engine Land for the full article

Broad Targeting relies on machine learning to optimize ad delivery to reach users most likely to take the desired action.

Google may be testing auto-expanding, auto-loading, the people also ask box so that it opens by default, without having to click on anything to expand it. Normally, the people also ask box is closed and to see the contents within it, you need to click on it to expand it. Not in this test

I am seeing some chatter, nothing too insane, around a Google search algorithm update around September 19th or so. There is 100% some chatter in the SEO communities and some of the automated tracking tools are showing fluctuations as well

We reported this morning that Google may be doing an algorithmic update, so check in on your rankings. Google said they launched close to 2..

Every brand is different. Here are three primary strategic trade-offs to consider as you develop your brand’s SEO strategy

Ask these six time-tested questions before deciding to take a stand on controversial issues. The post Should Your Brand Take a Stand on Controversial or Political Issues? by @gregjarboe appeared first on Search Engine Journal