Are you using the right data? Please visit Search Engine Land for the full article

Here are five ways ecommerce brands can establish themselves through content marketing.

Discover 11 ways to get started with chatbots on Facebook Messenger. The post 11 Ways to Get Started with Chatbots for Facebook Messenger by @KristiKellogg appeared first on Search Engine Journal .

Anyone who reads here knows I have a deep appreciation for Matt Cutts so when I saw Brian McCullough published his interview with Matt, I got excited (hence why I am slow to post this morning on this site). In any event, I listed to the hour-plus interview and it was simply amazing. They went through the early days at Google, when Matt first discovered spam on Google and so much more

Learn actionable tips that can help boost your images’ visibility on Google Images considerably. The post How to Boost Your Visibility on Google Images by @lorenbaker appeared first on Search Engine Journal

Testing takes strategy no matter the account size, but low and high volume accounts have different needs.

The post B2B Influencer Marketing Interview: Martin Jones, Cox Communications appeared first on Online Marketing Blog – TopRank® .

After months of testing, Google has released a new design for the hotel search results. Please visit Search Engine Land for the full article

Posted by KristinTynski The debate is over and the results are clear: the best way to improve domain authority is to generate large numbers of earned links from high-authority publishers. Getting these links is not possible via: Link exchanges Buying links Private Blog Networks, or PBNs Comment links Paid native content or sponsored posts Any other method you may have encountered There is no shortcut. The only way to earn these links is by creating content that is so interesting, relevant, and newsworthy to a publisher’s audience that the publisher will want to write about that content themselves.

Your mobile Google home page now shows Google Discover by default. Please visit Search Engine Land for the full article.