We’ve got one main goal with our new daily brief: Deliver a great piece of content that helps you become better search marketers. Please visit Search Engine Land for the full article.

Aligning your content and social media efforts with your link building initiatives is crucial. Use these tactics to do it

It’s a tale as old as time. The marketing team is hyper-focused on awareness campaigns, events, and driving more leads to fill the funnel

Google’s John Mueller gives insight into competitor research. The post John Mueller Gives a Lesson on Competitor Research by @martinibuster appeared first on Search Engine Journal .

Google’s John Mueller explains the proper use of Pagination Elements for better SEO The post Google Shares Guidance on Pagination for SEO by @martinibuster appeared first on Search Engine Journal .

Google’s article about poor user experiences with ads seemingly blames publishers. Omits mention of surveillance ads

Google has finally sent us an official statement about our question if Google use click through rate for rankings. Sadly the statement will lead to even more confusion and debate

Will this reduce the issues with fraud and spam in the Google My Business listings? We’ll see. Please visit Search Engine Land for the full article