Google’s John Mueller answers how the ranking algorithm treats affiliate sites in sensitive topics.

With few exceptions, brands suffered diminished credibility in UK study. Please visit Search Engine Land for the full article.

Custom intent audiences help reach people who have recently searched for your keywords. Contributor and Googler Matt Lawson runs through how you can use your search skills to make the most on YouTube. Please visit Search Engine Land for the full article

In a recent Webmaster Hangout, Google’s John Mueller said there is no particular markup that he is aware of used to generate Featured Snippets. But clear content structure, like using a table, helps a lot.

Posted by KristinTynski In my last post , I explained how using network visualization tools can help you massively improve your content marketing PR/Outreach strategy —understanding which news outlets have the largest syndication networks empowers your outreach team to prioritize high-syndication publications over lower syndication publications. The result?

Posted by TheMozTeam This post was originally published on the STAT blog . Featured snippets, a vehicle for voice search and the answers to our most pressing questions, have doubled on the SERPs — but not in the way we usually mean. This time, instead of appearing on two times the number of SERPS, two snippets are appearing on the same SERP.

Google’s Danny Sullivan responds to negative reaction towards unlinked featured snippets.

Facebook is testing a new way of organizing messages from business pages in Messenger. The post Facebook Messenger Tests a Separate Folder for Business Messages by @MattGSouthern appeared first on Search Engine Journal

Google is now displaying featured snippets that pull content from multiple publishers and combine it into one result. The post New Google Featured Snippets Combine Content From Multiple Publishers by @MattGSouthern appeared first on Search Engine Journal