Google’s John Mueller spoke on the topic of placing links and where on the page they hold the most value.

Google’s John Mueller said that in some cases, if your site goes down, Google may start to remove URLs from its index within two days. This is on a URL by URL basis, so Google needs to see if the URL is not active and then try a couple more times, and if it is still not coming up, Google can remove it from its index within two days.

This week on Marketing O’Clock, we cover the new Shopify app, expanded audience targeting for Google Shopping campaigns, and the new Snapchat ad unit.

Google’s John Mueller recently addressed whether the value of inbound links goes up or down with age. The post Google on Whether Link Value Changes With Age via @MattGSouthern appeared first on Search Engine Journal .

As we progress, it is important to adapt your strategy, organization and communication.

A couple weeks ago I reported that Google said they are expanding, as a pilot, the Google Question Hub from India and similar regions (where it launched in 2019), to the US for COVID-19 related searches. But truth is, as I even said in my first report, this is beyond COVID-19 searches – it works for other searches as well.

Here’s a look at automotive and retail verticals to shed light on the search trends and shifts in consumer behavior happening right now. Please visit Search Engine Land for the full article.

Google’s prior work to prioritize EAT signals for YMYL queries, in tandem with shifting search behavior, may explain over two weeks of rankings fluctuations. Please visit Search Engine Land for the full article

Got some extra time on your hands during COVID-19 and in need of results? Tackle these SEO quick wins right now. The post 7 SEO Quick Wins During COVID-19 via @Stevenvvessum appeared first on Search Engine Journal .

Marketers are feeling the pain brought by the COVID-19 crisis. These three components are key to marketing right now