The company says it offers the first cybersecurity-based platform for paid search and paid social ad fraud prevention. Please visit Search Engine Land for the full article.

Google announced yesterday that it is expanding its free Google Shopping service to not just Google Shopping but to the main Google.com Google search results. Bill Ready, the President of Commerce at Google, said “we’re now bringing free retail listings to Google Search.”

Create linkable assets and identify relevant opportunities to reach a wider audience. Please visit Search Engine Land for the full article.

In an update to Google Analytics, bot traffic will be automatically filtered out of reports for Web + App properties. The post Google Analytics Filters Bot Traffic From App + Web Properties via @MattGSouthern appeared first on Search Engine Journal

John Mueller of Google posted on Twitter “I imagine the top-ranking sites don’t use any SEO plugin.” This was after someone posted a poll asking “which SEO Plugin is perfect for SEO?”