Google reiterated that its products will use Federated Learning of Cohorts to enable advertisers to target audiences. Please visit Search Engine Land for the full article.

Review the seven most popular search engines, now.

How does having a proper pace make for better B2B marketing? Is there such a thing as an ideal pace when it comes to marketing efforts, and does it matter if you’re in a sprint or an ultra-marathon

Plus, advice from European PPC pros on how to navigate Maryland’s new ads tax Please visit Search Engine Land for the full article.

So we’ve seen Google do the scroll to text fragment links for a while now, with featured snippets and some product listings in search. Soon it might also come to images and videos.

Last week, Max Prin from Merkle, notified me that one of his awesome free tools on technicalseo.com was removed over a false DMCA takedown request. There are a couple of issues here (1) the DMCA takedown was false and successfully removed his free tool from Google Search and (2) he was not notified of the removal.

Since 2014 Google had a method to follow news and updates related to social profiles and other knowledge panels by clicking “get notified” or more recently “follow” button.

Posted by AndrewMiller Too often, we assume that SEO best practices will work in any industry against any competitive set.

Here is a recap of what happened in the search forums today…