Archive for May, 2023

Bing Chat AI Improvements Will Improve Bing’s Core Search Algorithm, But…

2023/05/10

Did you know that some of the improvements being made to the Bing Chat AI models will lead to improvements to the Bing Search core ranking algorithms? Mikhail Parakhin, the CEO of Bing, said this on Twitter yesterday.

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Google I/O Is Today – Watch The Keynote Here

2023/05/10

Google I/O kicks off today and we are all expecting really big Google Search-related news today. Typically, I/O is focused on everything but core search but today, we are expecting the all-new search engine, Magi, and a bunch of new AI-focused search features.

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Google: High Quality Content Might Still Be Of Low Value To The Web

2023/05/10

Google’s John Mueller had one of his good oneliners again. He posted a reply on Twitter saying, “something can be high-quality content with a lot of information for users and still be of low value for the web.”

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Google Tests "Show More" Button On People Also Ask

2023/05/10

Google Search is testing adding a “show more” button on the “people also ask” section of its search results. When you click on the button, it will load more results underneath it.

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Google Finally Unofficially Comments On Drop in FAQ Rich Results

2023/05/10

Over the past month or so, we’ve been seeing a huge drop in the number of FAQ rich results Google has been displaying both on mobile search and now desktop. Google has not commented or said anything on the topic, that is until now.

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Top loyalty management software solutions: Forrester report by Comarch

2023/05/10

How do you measure the effectiveness of your loyalty management system? The Forrester Wave Loyalty Technology Solutions, Q1 2023 report is here with an answer.

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TopRank Marketing’s 22+ Years of Helping B2B Brands Drive Success

2023/05/10

22 years in Internet terms is akin to centuries in analog terms, yet that’s how long our team at TopRank Marketing has been driving digital marketing success for some of the world’s leading B2B brands. Through our award-winning blog — launched in 2003 — our agency website, which began in 2001, and our other brand channels, we’ve helped inform and inspire generations of B2B brand professionals. We’ve been here since the digital dawn of B2B influencer marketing, led by our uniquely capable CEO and co-founder Lee Odden , helping to define B2B influence as a strategic discipline and to develop a network of B2B technology subject matter experts, all while creating some seriously inspiring content along the way

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Paid, Owned & Earned Media: What Is The Difference? via @sejournal, @krisjonescom

2023/05/10

Paid, owned, and earned media can all boost your digital presence, but how do you employ and combine them all effectively? The post Paid, Owned & Earned Media: What Is The Difference?

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15 Free Keyword Research Tools For 2023 via @sejournal, @MaddyOsman

2023/05/10

Keyword research is an integral part of your SEO strategy.

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