May 23
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If you’re reading this blog I’m probably telling you something you already know, but: everyone in B2B marketing is using content marketing. Well, specifically, 91% of all B2B marketers are . Then there are the other staggering statistics: Marketers spend over 25% of their budgets on content marketing 80% of marketers believe custom content should be central to marketing work 78% of CMOs see custom content as “the future of marketing” So, what’s the deal with content?
See more here:
3 Ways B2B Content Marketing Elevates Lasting Customer Loyalty